Chloe
@wat3rm370n.bsky.social
320 followers
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Scranton, Pennsylvania.
Paper is the technology of the future.
https://chloehumbert.substack.com/
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Anil Dash
@anildash.com
· 4h
![The international headquarters of B&W's parent firm, British American Tobacco, counselled that new marketing approaches should “create brands and products which reassure consumers, by answering to their needs. Overall marketing policy will be such that we maintain faith and confidence in the smoking habit . . . All work in this area [communications] should be directed towards providing consumer reassurance about cigarettes and the smoking habit . . . by claimed low deliveries, by the perception of low deliveries and by the perception of `mildness'. Furthermore, advertising for low delivery or traditional brands should be constructed in ways so as not to provoke anxiety about health, but to alleviate it, and enable the smoker to feel assured about the habit and confident in maintaining it over time” [emphasis in original].
Policing deceptive practices](https://cdn.bsky.app/img/feed_thumbnail/plain/did:plc:ifcx5e6vwjvy2oqoynshleqv/bafkreifopr3l7qcypdwwmtt3ntgypymkax5d4y7n7gtjg5i2fis6pxtnri@jpeg)
Reposted by Chloe
Reposted by Chloe
Reposted by Chloe
Reposted by Chloe
Reposted by Chloe
Reposted by Chloe
Reposted by Chloe
Reposted by Chloe
