Kyle Monson
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kmonson.bsky.social
Kyle Monson
@kmonson.bsky.social
Founding partner at Codeword, helping tech companies with their words. Former editor and journalist. NYC-based.
Got mine last week and really loving it so far. I read a lot of books on my phone and the big screen is basically Kindle-size.
December 2, 2025 at 7:57 PM
I don't see many brand/agency folks here, but yikes this Omnicom/IPG deal is an apocalypse for an ad industry that was already struggling.
December 2, 2025 at 5:07 PM
Oh hey, it's me in Adweek talking about how brands can keep up with culture (spoiler: most of them should stop trying).
“We’re living in an age where there are 1,000 pop culture flowers blooming” @kmonson.bsky.social said for @adweek.bsky.social. Learn how brands can build systems that move as fast as the world around them: www.adweek.com/brand-market...

📷: Renowned Photos
December 1, 2025 at 7:14 PM
Introduce yourself with 5 concerts you've seen at tech conferences

Wyclef (last week!)
New Order
Busta Rhymes
Beck
T-Pain
Introduce yourself with 5 concerts you've seen

Nirvana
Bowie & NIN
Wu
Sunny Day Real Estate
Kendrick
Introduce yourself with 5 concerts you’ve seen:

cast of Glee
The Kingston Trio
Bo Diddley
Ani DiFranco
Simon & Garfunkel
November 28, 2025 at 7:15 AM
I thought I loved King Arthur Baking Co as a baker. As a celiac parent, I want to kiss King Arthur Baking Co on the mouth.

(Our first gluten-free Thanksgiving was a success.)
November 28, 2025 at 6:51 AM
[whispers] we should also hold publications accountable for the actions, opinions, and writing ability of their editorial staff.
November 27, 2025 at 5:52 AM
Reposted by Kyle Monson
I can’t stop giggling at this. He’s posting like they’re on college tours
November 22, 2025 at 12:46 AM
Reposted by Kyle Monson
it really is such a damning indictment of all the odious fools and apes trump has surrounded himself that 10 minutes with a normal positive dude like mamdani de-aged trump like 10 years
November 21, 2025 at 11:37 PM
love the idea of everyone putting aside their differences to fight ICE nazis together, like that one scene in The Rocketeer
“When he was arrested, he said, 'I'm ICE, boys,'" Hodges said during a press conference Tuesday. "Well, unfortunately for him, we locked him up."
ICE employee among 16 men arrested in Minnesota for soliciting sex from a minor
November 19, 2025 at 1:04 AM
I made it today on this recommendation, and both GF and non-GF family are all about it. 👍👍
November 16, 2025 at 10:25 PM
"this is a movie about drunk santas, don't look for more meaning!" @sethporges.bsky.social intros his excellent and hilarious (and surprisingly violent) new documentary Santacon, streaming now!
November 16, 2025 at 3:06 AM
He murdered one of your staff and this is your headline??
The U.S. intelligence community concluded Saudi Crown Prince Mohammed bin Salman approved the killing and dismemberment of a Post columnist, making President Trump's formal dinner for the prince on Tuesday a dramatic step in public rehabilitation. https://wapo.st/3LOwEFn
November 16, 2025 at 2:30 AM
As a journalist/editor-turned-brand-guy guy, begging media outlets to consider that every piece you publish reflects on your brand. When you publish stupid stuff and stupid people, your brand gets associated with stupidity!

And stupid stuff that gets lots of clicks does the MOST harm to your brand!
November 14, 2025 at 6:54 PM
Reposted by Kyle Monson
about a lucky man with a worm in his brain
i read the nuzzi today, oh boy
November 14, 2025 at 6:14 PM
It's impossible to build a liberal, or progressive, or equitable, or even a FREE society without universal healthcare. Any policy or politician that doesn't start there is owned.
"my least woke opinion is---"

That's enough. We've had enough people indulging in the "thrill of a little conservatism", as a treat. Of considering reactionary thought to be a salacious and taboo in a world descending into reactionary mania.

Give me your MOST woke opinions. We're bringing it back.
November 14, 2025 at 5:53 PM
Reposted by Kyle Monson
November 13, 2025 at 11:45 PM
Reposted by Kyle Monson
Predictable but still amazing to watch people who spent literally years accusing every librarian, teacher, and trans person they could find of sexually grooming children suddenly throw themselves in with "actually it's ephebophilia"
Megyn Kelly: "I know somebody very close to this case…Jeffrey Epstein, in this person's view, was not a pedophile…He was into the barely legal type, like he liked 15 year old girls…He wasn't into like 8 year olds…There's a difference between a 15 year old and a 5 year old."
November 13, 2025 at 6:38 PM
Breaks my heart that my two teenagers have grown up with this just being normal culture/political life. Year after year of horrifying scandals and abuses that are normalized by the sheer volume of them.
I think it's really bad for our souls to just have these monstrous crimes as the white noise of our era, like a clip from Woodstock to establish something takes place in the 60s
Enten: "Trump is 39 below water on the Epstein case. 39 points in the negative! My goodness gracious. What Trump has been selling on the Epstein files, the Epstein case, the American people have not been buying at all ... less than half of Republicans are buying it. This is his worst issue by far"
November 13, 2025 at 3:58 PM
Same, shocked how dumb and servile these people are.

Kinda makes me want to see how people email Musk.
Something that’s so striking in these emails is how…unimpressive Epstein is. He comes off as a pompous, sub-literate lech. Yes everyone is so mortifyingly solicitous of him! All fawning and flattery! Why?????
November 13, 2025 at 6:13 AM
Reposted by Kyle Monson
AOC: "It is unconscionable that what we are debating right now is legislation that will give 8 senators over $1 million a piece & we're robbing people of their food assistance & healthcare to pay for it. How can we vote to enrich ourselves by stealing from the American people?"
November 12, 2025 at 10:39 PM
Reposted by Kyle Monson
they're going to try to build almost 15,000 units of housing on the land that amazon wanted to have for a campus 🥲 www.nytimes.com/2025/11/12/n...
City Council Approves Plan That Could Bring 14,700 Homes to Queens
www.nytimes.com
November 12, 2025 at 10:05 PM
hell yeah to churches doing overtly Jesus-y stuff
Catholic bishops nationwide recently announced “You Are Not Alone,” a program that lays out ways for Catholics across the country to provide direct aid and solidarity to immigrants in the U.S.
Catholic bishops launch new program in defense of migrants
At their first business meeting since the Trump administration crackdown began, church leaders resolved to combat the fear they detect among their adherents.
www.washingtonpost.com
November 12, 2025 at 9:33 PM
Reposted by Kyle Monson
Catholic bishops nationwide recently announced “You Are Not Alone,” a program that lays out ways for Catholics across the country to provide direct aid and solidarity to immigrants in the U.S.
Catholic bishops launch new program in defense of migrants
At their first business meeting since the Trump administration crackdown began, church leaders resolved to combat the fear they detect among their adherents.
www.washingtonpost.com
November 12, 2025 at 9:00 PM
Reposted by Kyle Monson
BOSS: Quick, I need 20,000 words about the product.

WRITER: Have ‘em for you after lunch.

BOSS: And a five or six-word slogan.

WRITER: Gimme three months, a partner, and a budget.
November 12, 2025 at 6:14 PM
Desperate for it. Yearning. Take my money.

I'm so hungry for news content by "good people with real spine," I subscribe to an indie SPORTS publication. And I don't really give a shit about sports!
People in quotes going "actually it's not profitable" and I gotta say an actual platform with good people* & real spine** would be showered with subscriptions right now, in this moment
Other folks have said it, but let me just note that:

(1) lots of talented, must-read journalists have been let go from their jobs over the last year

(2) millions of Americans are abandoning current media outlets and looking for new alternatives

Seems like a sure-fire business opportunity here?
November 12, 2025 at 6:15 PM