Gabriel Dorosz
@gabedorosz.bsky.social
Founder at Mighty Blackbird | INMA Global Advertising Initiative Lead | Media & Advertising Strategist, Researcher, Consultant, Author, Speaker | Dorosz =🇺🇸🇵🇱🇺🇦=Дорош
Reposted by Gabriel Dorosz
In his latest blog, INMA Advertising Initiative Lead @gabedorosz.bsky.social details two newly launched protocols around agentic AI: AdCP and UCP.
Understanding the agentic advertising moment
As advertising enters its “agentic era,” here are details about two newly launched protocols: AdCP and UCP.
www.inma.org
November 17, 2025 at 5:11 PM
In his latest blog, INMA Advertising Initiative Lead @gabedorosz.bsky.social details two newly launched protocols around agentic AI: AdCP and UCP.
Democrats are forever Charlie Brown
a cartoon girl in a blue dress is kneeling in a field holding a bag
ALT: a cartoon girl in a blue dress is kneeling in a field holding a bag
media.tenor.com
November 10, 2025 at 2:52 AM
Democrats are forever Charlie Brown
Reposted by Gabriel Dorosz
In his latest blog, INMA's Advertising Initiative Lead @gabedorosz.bsky.social shares advertising innovations South Asian publishers, from AI integration to creative format development to strategic data monetisation in multiple ways.
Ad revenue innovation lessons from 10 South Asian news companies
From HT Media’s Rank AI tool to The Times of India’s dynamic newsletter personalisation, news companies in South Asia are investing heavily in advertising innovation.
www.inma.org
August 12, 2025 at 6:11 PM
In his latest blog, INMA's Advertising Initiative Lead @gabedorosz.bsky.social shares advertising innovations South Asian publishers, from AI integration to creative format development to strategic data monetisation in multiple ways.
Reposted by Gabriel Dorosz
"GPT-5 is the first time that it really feels like talking to an expert in any topic, like a PhD-level expert."
August 7, 2025 at 10:24 PM
"GPT-5 is the first time that it really feels like talking to an expert in any topic, like a PhD-level expert."
Reposted by Gabriel Dorosz
A new model is emerging that treats commerce as editorial strategy rather than traffic arbitrage. INMA's Advertising Initiative Lead @gabedorosz.bsky.social shares three publishers that exemplify this transformation in his latest blog.
3 case studies illustrate the authority-based commerce evolution for media
Condé Nast, The New York Times, and Dotdash Meredith illustrate how the value of direct relationships with audiences and a company’s trusted authority are changing revenue models.
www.inma.org
July 30, 2025 at 5:14 PM
A new model is emerging that treats commerce as editorial strategy rather than traffic arbitrage. INMA's Advertising Initiative Lead @gabedorosz.bsky.social shares three publishers that exemplify this transformation in his latest blog.
Reposted by Gabriel Dorosz
In his latest blog, INMA Advertising Initiative Lead @gabedorosz.bsky.social shares a conversation with Pippa Leary, managing director of News Corp Australia’s Free News and Lifestyle, about how the company is going beyond clicks and impressions to build a sustainable advertising model.
News Corp Australia’s blueprint for premium advertising includes first-party data, “engaged reach”
Pippa Leary, managing director of News Corp Australia’s Free News and Lifestyle, explains how the company is going beyond clicks and impressions to build a sustainable advertising model, including the...
www.inma.org
July 16, 2025 at 2:21 PM
In his latest blog, INMA Advertising Initiative Lead @gabedorosz.bsky.social shares a conversation with Pippa Leary, managing director of News Corp Australia’s Free News and Lifestyle, about how the company is going beyond clicks and impressions to build a sustainable advertising model.
Reposted by Gabriel Dorosz
In his latest blog, @gabedorosz.bsky.social, the lead of INMA's newly relaunched Advertising Initiative, shares insights into the mission of the initiative in this “post-traffic era” for news media digital advertising.
INMA’s new Advertising Initiative defines its priorities, mission
INMA’s new Advertising Initiative will focus on priorities ranging from first-party data activation for advertising revenue to talent and organisation design. Here are all the details and how INMA mem...
www.inma.org
June 12, 2025 at 2:47 PM
In his latest blog, @gabedorosz.bsky.social, the lead of INMA's newly relaunched Advertising Initiative, shares insights into the mission of the initiative in this “post-traffic era” for news media digital advertising.
Reposted by Gabriel Dorosz
The conditions that have led to what’s happening in the US today exist in democracies around the world.
They are an inevitable outcome of our collective failure to adapt to fundamental changes in the information ecosystem on which our democracies were originally built.
They are an inevitable outcome of our collective failure to adapt to fundamental changes in the information ecosystem on which our democracies were originally built.
June 7, 2025 at 8:39 PM
The conditions that have led to what’s happening in the US today exist in democracies around the world.
They are an inevitable outcome of our collective failure to adapt to fundamental changes in the information ecosystem on which our democracies were originally built.
They are an inevitable outcome of our collective failure to adapt to fundamental changes in the information ecosystem on which our democracies were originally built.
Reposted by Gabriel Dorosz
I still think the best idea for progressive donors is to just revive every alt-weekly in the country and staff them with 10 reporters each.
I wrote a bit about the misguided effort by Democrats to replicate Joe Rogan the right-wing podcast ecosystem.
May 27, 2025 at 8:57 PM
I still think the best idea for progressive donors is to just revive every alt-weekly in the country and staff them with 10 reporters each.
Reposted by Gabriel Dorosz
Former New York Times advertising executive @gabedorosz.bsky.social will lead INMA's new Advertising Initiative, which aims to equip media leaders with practical guidance on first-party data activation for advertising, premium ad products, revenue diversification strategies, and more.
INMA launches Advertising Initiative aimed at demystifying opaque digital ecosystem
Former New York Times advertising executive Gabriel Dorosz will lead the INMA Advertising Initiative, adding a sixth area of focus to the global media organisation.
www.inma.org
May 21, 2025 at 5:52 PM
Former New York Times advertising executive @gabedorosz.bsky.social will lead INMA's new Advertising Initiative, which aims to equip media leaders with practical guidance on first-party data activation for advertising, premium ad products, revenue diversification strategies, and more.
Reposted by Gabriel Dorosz
"I’m just as galled as I imagine many of you are to see mainstream news outlets rediscover their awesome power to set the national agenda, only to subject us to a rehash of the biggest story of 2024—Joe Biden is very old—in order to help their colleagues sell books."
Generally speaking the goal shouldn’t be for elected representatives to be ideological free agents, but to have real, sincere views on issues and the news and things that happened in the past. That’ll serve them way better when they inevitably face questions in uncontrolled environments.
In Defense Of Thinking
It's better to have a view than adopt a position.
www.offmessage.net
May 20, 2025 at 4:41 PM
"I’m just as galled as I imagine many of you are to see mainstream news outlets rediscover their awesome power to set the national agenda, only to subject us to a rehash of the biggest story of 2024—Joe Biden is very old—in order to help their colleagues sell books."
Reposted by Gabriel Dorosz
Completely agree about how @wired has distinguished itself, for a long time but especially this past year.
Can't help but contrast what they have dug into with what was celebrated, eg, at WHCA dinner a week ago.
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Can't help but contrast what they have dug into with what was celebrated, eg, at WHCA dinner a week ago.
Subscribe!
Something I have found @wired.com that makes them stick out--& this is similar to @talkingpointsmemo.com--is they don't give in to herd mentality on what is interesting. Many others just base what they're covering on what's been trending on social media. @wired.com covers stories outside the bubble
May 3, 2025 at 10:13 PM
Completely agree about how @wired has distinguished itself, for a long time but especially this past year.
Can't help but contrast what they have dug into with what was celebrated, eg, at WHCA dinner a week ago.
Subscribe!
Can't help but contrast what they have dug into with what was celebrated, eg, at WHCA dinner a week ago.
Subscribe!
Reposted by Gabriel Dorosz
This is *exactly* step one of the same strategy Russia and Hungary used to criminalize dissent.
After that, they began to label nonprofit and political organizations as foreign agents, then started to restrict and ban on that basis.
After that, they began to label nonprofit and political organizations as foreign agents, then started to restrict and ban on that basis.
March 8, 2025 at 12:11 AM
This is *exactly* step one of the same strategy Russia and Hungary used to criminalize dissent.
After that, they began to label nonprofit and political organizations as foreign agents, then started to restrict and ban on that basis.
After that, they began to label nonprofit and political organizations as foreign agents, then started to restrict and ban on that basis.
Reposted by Gabriel Dorosz
When Zelensky was greeted at the door of the White House, this suspension of aid was already a certainty.
March 4, 2025 at 1:28 AM
When Zelensky was greeted at the door of the White House, this suspension of aid was already a certainty.
Reposted by Gabriel Dorosz
Can't wait for the Party of Reagan to explain how Lech Walesa is a woke commie simp.
Polish Nobel Peace Prize winner Lech Wałęsa and 38 other former political prisoners of Poland's communist regime have condemned Donald Trump's treatment of Volodymyr Zelensky on Friday, which they said reminded them of communist interrogation techniques
Wałęsa condemns Trump treatment of Zelensky, likening it to communist interrogation
notesfrompoland.com
March 3, 2025 at 5:45 PM
Can't wait for the Party of Reagan to explain how Lech Walesa is a woke commie simp.
Reposted by Gabriel Dorosz
🚨 BREAKING: After torpedoing yesterday’s meeting with Zelensky, JD Vance fled to Vermont for vacation—only to be met by hundreds of furious protesters.
Couldn’t have happened to a better guy!
Couldn’t have happened to a better guy!
March 1, 2025 at 5:40 PM
🚨 BREAKING: After torpedoing yesterday’s meeting with Zelensky, JD Vance fled to Vermont for vacation—only to be met by hundreds of furious protesters.
Couldn’t have happened to a better guy!
Couldn’t have happened to a better guy!
Reposted by Gabriel Dorosz
Remember: the televised punishment & humiliation meted out to Zelensky just now could be done to any NATO ally facing similar aggression. The sense of sneering hostility & contempt by Trump & Vance isn’t specific to Ukraine.
February 28, 2025 at 5:48 PM
Remember: the televised punishment & humiliation meted out to Zelensky just now could be done to any NATO ally facing similar aggression. The sense of sneering hostility & contempt by Trump & Vance isn’t specific to Ukraine.
Reposted by Gabriel Dorosz
Do yourself a favor: Don't skip past the second item in this newsletter. It's about Joe Kent, whom Trump wants to lead the National Counterterrorism Center. Yiiiiikes.
NEW: The panic is setting in, as Republican members of Congress hear from their angry constituents:
www.thebulwark.com/p/republican...
www.thebulwark.com/p/republican...
Republicans Are Starting to Panic About DOGE
Plus: Another Russian propagandist gets ready to join the Trump administration.
www.thebulwark.com
February 25, 2025 at 8:23 PM
Do yourself a favor: Don't skip past the second item in this newsletter. It's about Joe Kent, whom Trump wants to lead the National Counterterrorism Center. Yiiiiikes.
Reposted by Gabriel Dorosz
Ukraine is not, as the Russian ambassador said, a "project."
Its statehood is older than Muscovy’s.
It has been a member of the US longer than Russia.
It has a language, an identity and its own aspirations.
youtu.be/p4JFNtlxz9k
Its statehood is older than Muscovy’s.
It has been a member of the US longer than Russia.
It has a language, an identity and its own aspirations.
youtu.be/p4JFNtlxz9k
Radosław Sikorski: Ukraine is not a "project", UN General Assembly, New York 24.02.2025
YouTube video by Radosław Sikorski - kanał oficjalny
youtu.be
February 24, 2025 at 7:55 PM
Ukraine is not, as the Russian ambassador said, a "project."
Its statehood is older than Muscovy’s.
It has been a member of the US longer than Russia.
It has a language, an identity and its own aspirations.
youtu.be/p4JFNtlxz9k
Its statehood is older than Muscovy’s.
It has been a member of the US longer than Russia.
It has a language, an identity and its own aspirations.
youtu.be/p4JFNtlxz9k
Reposted by Gabriel Dorosz
The only war that Putin is winning is inside Trump’s head. Putin only wins the war on the ground by setting American policy, through Trump.
www.theatlantic.com/internationa...
www.theatlantic.com/internationa...
Putin’s Three Years of Humiliation
The Russian president can’t win his war against Ukraine unless he persuades its allies to betray it.
www.theatlantic.com
February 24, 2025 at 5:09 PM
The only war that Putin is winning is inside Trump’s head. Putin only wins the war on the ground by setting American policy, through Trump.
www.theatlantic.com/internationa...
www.theatlantic.com/internationa...
Reposted by Gabriel Dorosz
"Those are real facts on the ground"?! This is pure Russian propaganda. No-one had talked seriously about Ukraine joining NATO - & even if they had, that would not have given Russia justification to invade. Disgusting.
Witkoff: "The war didn't need to happen. It was provoked. It doesn't necessarily mean it was provoked by the Russians. There were all kinds of conversations back then about Ukraine joining NATO. That didn't need to happen. It basically became a threat to the Russians."
February 23, 2025 at 4:34 PM
"Those are real facts on the ground"?! This is pure Russian propaganda. No-one had talked seriously about Ukraine joining NATO - & even if they had, that would not have given Russia justification to invade. Disgusting.
Reposted by Gabriel Dorosz
A month ago, the idea that the new German chancellor would talk about "independence from the US" would have been unbelievable
February 23, 2025 at 10:53 PM
A month ago, the idea that the new German chancellor would talk about "independence from the US" would have been unbelievable
Reposted by Gabriel Dorosz
Front page of today’s NY Post
February 22, 2025 at 3:38 PM
Front page of today’s NY Post
All across the Sunday shows the Ttump administration echoes Putin’s talking points on Russia & Ukraine. 100% alignment with Russian propaganda. Sickening.
Witkoff: "The war didn't need to happen. It was provoked. It doesn't necessarily mean it was provoked by the Russians. There were all kinds of conversations back then about Ukraine joining NATO. That didn't need to happen. It basically became a threat to the Russians."
February 23, 2025 at 10:50 PM
All across the Sunday shows the Ttump administration echoes Putin’s talking points on Russia & Ukraine. 100% alignment with Russian propaganda. Sickening.