Maureen Blandford, Serendipitus Founder
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Maureen Blandford, Serendipitus Founder
@maureenb2b.bsky.social
B2B GTM data expert | Small Data | Supporting leaders in Product, Marketing, Sales, and Success | Building Serendipitus in London | Fighting Legacy every day

Serendipitus.io B2B SaaS for leaders to bypass archaic data infrastructure
Pinned
~taking out my earrings~ B2B GTM folks, let’s maybe not be gaslit about AI anymore.

Neither is true: “AI gives us life.” “AI will kill us.” Stop giving any of it oxygen. Instead, focus on what can give you immediate results in acquisition, expansion, retention:
“People should be stressed”

Yes. Check. Correct. You win.
BARTIROMO: What is the administration's plan to rein in the cost of food and housing?

BESSENT: People should be stressed because it's Biden inflation. We are bringing that down. I suspect we are gonna see a substantial drop in inflation in the first 6 months of next year.
December 16, 2025 at 1:54 PM
Reposted by Maureen Blandford, Serendipitus Founder
Why not 12 squillion dollarbucks?
Donald Trump sues BBC for at least $5bn over edit of January 6 speech
President accuses corporation of ‘putting words in my mouth’ in Panorama clip broadcast before 2024 election
www.theguardian.com
December 16, 2025 at 12:44 AM
Any property that interviews Emily, goes on my definitely watch list.
This was interesting one to be interviewed for -- and I'm looking forward to seeing it at Sundance!
Hello, we’re Ghost in the Machine, a landmark documentary that’s mandatory viewing for anyone thinking about or using AI.

We’re thrilled to announce that we’ll be premiering at #SundanceFilmFestival next month. We hope you’ll join us in person or online, and follow along here.
December 15, 2025 at 5:19 PM
Thanks to Dave's nudge, I finally finally set up my RSS feed. Cory's post also inspired me to bite the bullet.
It's not just me that says that our social web should be connected by RSS.

Cory Doctorow said it.

Molly White said it.

And last week Ben Werdmuller said it.

If they all did it, we'd have all the freedom we could ever want.

So what's holding it up?

Links in first reply.
December 14, 2025 at 10:46 PM
Reposted by Maureen Blandford, Serendipitus Founder
American-born POC don’t have immigration documents because we didn’t immigrate here, but of course we’re supposed to carry them anyway just in case, since obviously we must have immigration documents, look at us
Bovino, the man overseeing mass deportations, publicly declared that we must all have our papers on us, at all times, or we could be stopped, harassed, kidnapped, and detained, as they did with the man in this case, who is a US citizen.
December 13, 2025 at 2:53 PM
I never think I’ll see a new take on my beloved Jane Austen

And yet. This is a gorgeous rhetorical criticism that uncovers more of her genius.

Look past the awkward headline
Jane Austen made us moral

The great author did not just change the way we write; it changed the way we think

By Thomas Peermohamed Lambert
Jane Austen made us moral
The great author did not just change the way we write; it changed the way we think
www.newstatesman.com
December 13, 2025 at 3:22 PM
more of this please. brilliant.
December 9, 2025 at 12:19 AM
“Prose is vital to Democratic societies”
This is why:

1. Never stop writing. If you are using AI only use it as a light editor.
2. Politicians should write the first draft of all their speeches to organise their thoughts.
3. Prose is vital to democratic societies.
I strongly believe that writing in single sentence lists as speeches are now makes them a lot worse. You need paragraphs to build arguments and ideas.
December 7, 2025 at 1:46 PM
Reposted by Maureen Blandford, Serendipitus Founder
I wrote an entire book about how to get real value out of AI at work and my *first* piece of advice to anyone on this subject is to recognize where AI is *not* appropriate (spoiler -- 95% of what we do) and *avoid* trying to use it there.
"The real tragedy isn’t that students use ChatGPT to do their course work. It’s that universities are teaching everyone—students, faculty, administrators—to stop thinking. We’re outsourcing discernment."
AI is Destroying the University and Learning Itself
Students use AI to write papers, professors use AI to grade them, degrees become meaningless, and tech companies make fortunes. Welcome to the death of higher education.
www.currentaffairs.org
December 4, 2025 at 4:43 PM
Sorry so ummm “the public” is somehow idk … to blame?
Rand Paul tells me that he wants the full video of the Venezuelan boat strike released.

“And I think if the public sees images of people clinging to boat debris and being blown up, I think that there is a chance that finally, the public will get interested enough in this to stop this.”
December 4, 2025 at 8:05 PM
Reposted by Maureen Blandford, Serendipitus Founder
We keep accelerating/“optimizing” broken organizational practices, built on failing governance infrastructure.

It… just makes everything worse.
Tech has sped up communication but not collaboration. It amplified information flows without improving coordination, and AI now accelerates low-value “workslop.” The challenge is no longer speed but restoring meaning and enabling genuine collective contribution.
Collaboration: a technological promise that is falling short (and it's going to get worse)
For decades, technology has been advancing with the same promise: to make work smoother, smarter, more collective, and more collaborative. Each new wave, f
www.duperrin.com
December 4, 2025 at 1:24 PM
yes ffs please.

Would love if the Dems could run on 5 big topics. Healthcare is critical but so is anti-corruption etc
scholars, researchers, activists, even past-their-prime stalwarts like James Carville:

”Dems have a prime opportunity to run on an anti-corruption agenda"

a congressional Dem leader:
Jeffries claims the charges against Cueller were "very thin" and says Trump's pardon was "exactly the right outcome"
December 3, 2025 at 8:35 PM
Reposted by Maureen Blandford, Serendipitus Founder
Wrote about the flaws, fallacies and flimsy evidence underpinning the Mel Robbins NYT estrangement article, which fundamentally misunderstands modern relationships - and a little bit about my book (on Substack)

sarahmanavis.substack.com/p/life-too-s...
Life is too short to listen to Mel Robbins
Your children want to cut ties? Why not… let them?
sarahmanavis.substack.com
December 2, 2025 at 1:40 PM
Reposted by Maureen Blandford, Serendipitus Founder
Also I always feel the need to remind people that Sacks was born in South Africa and I believe still has dual citizenship (not sure about that part).

In any case, he is a member in good standing of the apartheid triplets along with Musk and Thiel.
Sacks was the third player in the Ackman-Rufo disgusting takedown of Claudine Gay w/cherry-picked, ancient allegations, mock outrage, racist tropes about Black competence, and vibes.

But he’s crashing out over a legit story abt his conflicts.
Like Ackman melting down about his wife’s plagiarism.
David Sacks' response to the NYT story pointing out all his conflict of interests is a masterpiece of half-truths, outright lies, and deliberate evasion.

x.com/davidsacks/status/19952...
December 1, 2025 at 3:35 PM
Reposted by Maureen Blandford, Serendipitus Founder
Pete Hagueseth
Not sure who needs to hear this but a US President can not pardon someone being charged for war crimes at The Hague.
November 30, 2025 at 9:32 PM
Reposted by Maureen Blandford, Serendipitus Founder
Since people find being hopeful and optimistic so cringe these days, let me remind you once again that there isn’t a single liberation movement in the world that wasn’t built on hope and optimism.
November 28, 2025 at 6:34 PM
Reposted by Maureen Blandford, Serendipitus Founder
once more I am begging everyone to do policy based on evidence, not on vibes from the loudest-shouting pressure groups. What the NHS is leaning towards - targeted screening for those most at risk - is the right way to do this. Blanket screening with an unreliable test causes harm.
November 28, 2025 at 12:30 PM
All the flowers to @prospectmagazine.co.uk for this fab interview.

If you don't know Cory, you should.

Deeply effective at framing where we are in tech/AI today, the long game business model behind the junk, and plain spoken real truths that come from decades of study.

Balm.
It's @prospectmagazine.co.uk pod day! This week @ellenhalliday.bsky.social and I were joined by Cory Doctorow, the man who coined the term enshittification to describe what has happened to the internet. It was a delightful, though depressing, conversation
www.prospectmagazine.co.uk/podcasts/pro...
Cory Doctorow: How the internet went to sh*t
The journalist and activist visits Prospect HQ to discuss what tech giants have done to the internet—and how to fight back
www.prospectmagazine.co.uk
November 28, 2025 at 1:50 PM
Reposted by Maureen Blandford, Serendipitus Founder
It's @prospectmagazine.co.uk pod day! This week @ellenhalliday.bsky.social and I were joined by Cory Doctorow, the man who coined the term enshittification to describe what has happened to the internet. It was a delightful, though depressing, conversation
www.prospectmagazine.co.uk/podcasts/pro...
Cory Doctorow: How the internet went to sh*t
The journalist and activist visits Prospect HQ to discuss what tech giants have done to the internet—and how to fight back
www.prospectmagazine.co.uk
November 26, 2025 at 10:38 AM
Reposted by Maureen Blandford, Serendipitus Founder
Did you ever racially abuse fellow pupils?

It was years ago.

Did you ever racially abuse fellow pupils?

Not in a hurtful way.

Did you ever racially abuse fellow pupils?

Not with intent.

Did you ever racially abuse fellow pupils?

Not genuine abuse.

😮🫣😬😱 ~AA
November 24, 2025 at 7:36 PM
Reposted by Maureen Blandford, Serendipitus Founder
At #MozFest, we organized a surprise main stage session titled "Unlearning Cisnormativity: Trans Justice is Tech Justice."

The recording is now live, w/ @vektra.bsky.social, Dia Kayyali, Elijah MacKinnon, @alexhanna.bsky.social, and myself:

www.mozillafestival.org/en/2025-high...

@mozilla.org
Unlearning Cisnormativity - Mozilla Festival 2025
This year at Mozilla Festival, we unlearned the old rules of the internet to imagine new ways to build, connect, and create together. Watch the highlights on-demand.
www.mozillafestival.org
November 22, 2025 at 7:28 PM
Reposted by Maureen Blandford, Serendipitus Founder
I get what you're saying, but I spend my life trying to get people to understand you can't analyse any data well if you don't pay attention to how it was produced....
November 21, 2025 at 7:36 PM
Reposted by Maureen Blandford, Serendipitus Founder
“This wasn’t a showdown. It wasn’t a humiliation. It wasn’t a triumph for either man. It was something far more revealing: a case study in how a bully behaves when he can’t rely on fear, and how a principled politician behaves when he refuses the role of the victim.”
November 22, 2025 at 12:50 PM
Reposted by Maureen Blandford, Serendipitus Founder
A question for scientists (construed as broadly as you like) of BlueSky: What makes something data?

(Question inspired by a talk I listened to this morning, and of course I have thoughts, but I wanted to throw this out there first.)
November 21, 2025 at 6:00 PM