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Katherine Watier Ong

@kwatier.bsky.social

720 followers 2.7K following 3.5K posts

Accomplished multi-industry digital marketer. Owner, WO Strategies --we work to ensure that #science is found in search. #SEO speaker. Podcast host of Digital Marketing Victories. https://wostrategies.com/digital-marketing-victories-podcast/ #hEDS/MCAS

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Katherine Watier Ong @kwatier.bsky.social · Jul 9

Bridge the gap between AI-optimized content and traditional content with our practical strategies for AI Overviews and LLM search. Grab the guide to implement techniques that are working right now!

#aisearch #contentoptimization #seostrategy

Writing for AI Overviews and Ranking in LLM Search - Watier Ong Strategies -

Optimize Your Content for AI-Powered Search and LLMsAI search and LLM search is changing rankings—learn how to get featured in AI Overviews and LLM search. Download your AI search optimization guide today!

wostrategies.com

Katherine Watier Ong @kwatier.bsky.social · 4d

Download now to learn more about vector embeddings and strategies that actually work! ⤵️
wostrategies.com/writing-for-...

Katherine Watier Ong @kwatier.bsky.social · 4d

As AI search becomes more prevalent, traditional SEO tactics aren't enough. This guide helps you understand how AI Overviews evaluate content and what you need to do differently.

#aisearch #contentstrategy #seoevolution

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Katherine Watier Ong @kwatier.bsky.social · 6d

📉 Most journals aren’t in Google’s Knowledge Graph — so AI tools like ChatGPT, Perplexity & Google miss them as “authoritative.”

❌ No sameAs links or schema
✅ Add author sameAs, schema on issues/collections, structured notes.

📩 DM for the free guide.

#academicseo #knowledgegraph #aioverviews

Reposted by Katherine Watier Ong

TrumpsTaxes @trumpstaxes.com · 6d

Indivisible leader @ezralevin.bsky.social just gave #Maddow many reasons why everyone should attend their #NoKings rally on 10/18, especially newbies who have never rallied before.

Sheer fun aside, it’s also inspiring and uplifting.

If you’re feeling down or pessimistic, THIS is your antidote!

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Katherine Watier Ong @kwatier.bsky.social · 10d

Check out their newly launched on demand training program 👇
www.airops.com/university

Katherine Watier Ong @kwatier.bsky.social · 10d

Just wrapped up my AirOps University cohort and I'm now a Certified AI Marketer! 🙌
My biggest takeaway: prompting + workflow automation = the future of SEO.

#airopsuniversity #contentengineercertification #certifiedaimarketer #aiworkflow #seo #aiautomation

Katherine Watier Ong @kwatier.bsky.social · 11d

Download our guide ⤵
wostrategies.com/how-to-creat...

Katherine Watier Ong @kwatier.bsky.social · 11d

How do you choose the best social media platforms for your audience? Our step-by-step guide removes the guesswork from your strategy, helping you optimize right away.

#socialmediaguide #seo #socialmediastrategy #googlediscovery #marketingtips

Katherine Watier Ong @kwatier.bsky.social · 12d

Letting Google crawl your site’s internal search results = letting it dig through your junk drawer.
🚫 Crawl loops
🚫 Empty pages
🚫 Duplicate junk

Bad for SEO. Bad for AI discovery.
✅ Block search URLs in robots.txt.
✅ Clean up crawl logs.

Make Google find the good stuff, not the scraps.

Katherine Watier Ong @kwatier.bsky.social · 14d

📌 Read our comprehensive guide 👇
wostrategies.com/writing-for-...

Katherine Watier Ong @kwatier.bsky.social · 14d

Journals have the content AI loves:
🎙️ Podcasts
📂 Collections
👤 Author pages

But if Google & ChatGPT can’t see them? They don’t exist.
👉 AI can’t read JavaScript.
👉 Hidden content = invisible content.

Surface it. Structure it. Make it count.

Katherine Watier Ong @kwatier.bsky.social · 17d

➛ Subscribe to get the next issue
wostrategies.com/newsletter/

Katherine Watier Ong @kwatier.bsky.social · 17d

Significant SEO shifts in this month's email, all dropping in your inbox this morning. Featuring Brodie Clark, Metehan Yeşilyurt, Jamie Indigo, Dan Hinckley, Gus Pelogia, Dan Petrovic, Helen Pollitt, Nathan Gotch, Duane Forrester, Aleyda Solis and more.

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Katherine Watier Ong @kwatier.bsky.social · 20d

Happy #InternationalPodcastDay! 🎙️

Update on the Digital Marketing Victories Podcast:

We’re pausing for Fall 🍂 but opening guest slots for our 2026 lineup! Want to be featured? Apply here 👉 wostrategies.com/podcast-guest/

Watch past episodes: wostrategies.com/digital-mark...

#DigitalMarketing

Katherine Watier Ong @kwatier.bsky.social · 21d

Where we discussed everything in detail 👇 www.youtube.com/watch?v=2yZZ...

Katherine Watier Ong @kwatier.bsky.social · 21d

SEO isn’t dead—it’s just evolving. On the No-Brainer Podcast, I broke down:
📌 Why AEO/GEO = still SEO (with different tactics)
📌 How LLMs use mentions, not just links
📌 Why zero-click + data loss should change your KPIs
📌 How SEOs can lead the charge in AI search

🎧 Tune in to the conversation!

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Katherine Watier Ong @kwatier.bsky.social · 24d

Nonprofits, ready to up your Technical SEO game? Sign up to our self-paced specialized technical SEO course. The course includes 16 lessons and you'll get a completion certificate! Sign up today ⤵️ #seo #nonprofits #digitalmarketing #techseo

Course: Unlock the Power of Technical SEO for Your Nonprofit

16 Lesson - Self-paced course to help your organization to win at SEO

centerfordigitalstrategy.com

Katherine Watier Ong @kwatier.bsky.social · Sep 11

👋 Wave goodbye to manual SEO tasks, grab your copy now!⤵️
wostrategies.com/ai-marketing...

Katherine Watier Ong @kwatier.bsky.social · Sep 11

Feeling bogged down by time-consuming SEO tasks? This detailed workflow template is here to streamline your process and boost productivity.

#aiprompt #seo #automation #seoworkflow #productivity

Katherine Watier Ong @kwatier.bsky.social · Sep 8

Did you know that in the US, 54% of Americans ages 16–74 read below a 6th-grade level. Is your marketing easy to understand?

Tools like ChatGPT can simplify your copy—just prompt: “Write this at a 6th-grade reading level.”

#LiteracyDay #marketingtip

Katherine Watier Ong @kwatier.bsky.social · Sep 6

What books do you think I should read next? Check out my Goodreads profile!
www.goodreads.com/user/show/13...

Katherine Watier Ong @kwatier.bsky.social · Sep 6

I'm a huge bookworm and am always looking for new book suggestions. I'm on track to meet my goal of reading 75 books this year - mostly audio books while multitasking. My absolute favorite book this year was the audio version of The House in the Cerulean Sea, followed by Atmosphere.

Katherine Watier Ong @kwatier.bsky.social · Sep 4

Download now to learn more about vector embeddings and strategies that actually work! ⤵️
wostrategies.com/writing-for-...

Katherine Watier Ong @kwatier.bsky.social · Sep 4

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Katherine Watier Ong @kwatier.bsky.social · Sep 3

Download now: wostrategies.com/writing-for-...