Sarah Drummond
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rufflemuffin.bsky.social
Sarah Drummond
@rufflemuffin.bsky.social
Filmmaker / Directing #section28film
Founder: anthrobricolage.com
Director: good.services @theschoolofgood


DR of Design, once ran
@wearesnook

Made cycling easier with @cycle_hack

GOOD Magazine #100
Board member at @lomondtrossachs

She/they
Practical Hope reconnects institutions to the people they ‘serve’. It says: We’re improving today, and we’re building tomorrow — together.

Trust is whether we believe our institutions want a better future for us — and with us
November 19, 2025 at 2:27 PM
Trust grows when:

● people see change happening today
● and see that better futures are possible tomorrow
● Are given agency to build that
November 19, 2025 at 2:27 PM
Most participation focuses on “giving feedback”
It’s about agency — the feeling that you can shape what comes next.

When people shape priorities and futures, hope becomes grounded. And grounded hope becomes trust.
November 19, 2025 at 2:27 PM
We can’t build trust on service veneers. We build trust by doing the harder work — the deep redesign that improves people’s lives today. This is the first layer of hope, making practical visible changes.

The HOPE side for me is the futures we imagine and shape with people for tomorrow.
November 19, 2025 at 2:27 PM
People want to know: “Does this system want a better future for me?”

The PRACTICAL side of hope requires us to move beyond service veneers, where the complexity of the service is unevenly distributed to a thin layer. Think portals, shiny front doors and apps.
November 19, 2025 at 2:27 PM
Yesterday I gave a talk on Practical Hope in response to trust being at an all time low in Government.

So how do we rebuild it?

Trust grows when:

● people see change happening today
● and see that better futures are possible tomorrow
● Are given agency to build that
November 19, 2025 at 2:27 PM
Breaking my inner AI woes to remind the internet that SCOTLAND ARE IN THEIR FIRST WORLD CUP SINCE 1998
November 18, 2025 at 11:01 PM
Excited to visit Dublin next week for launch of NCAD DesignLabs: A new national hub for design research in public sector transformation

Talking about co-designing services + why collaboration really is the core of designing services that work for people

www.eventbrite.ie/e/launch-of-...
November 12, 2025 at 12:20 PM
The painful process of editing a teaser down for a festival pitching circuit by 16 seconds to fit the 3 minute maximum rule.

It's like writing proposals again for the digital marketplace, just in premiere pro.

This time, replacing small words like the + and, for chopping people pausing for breath
November 2, 2025 at 8:23 PM
Yup it’s that time again I make another trailer for my feature as we shoot more footage then adapt the pitch

Making a feature is HARD WORK

Still coming. #section28
October 31, 2025 at 4:13 PM
A couple of weeks ago @theschoolofgood.bsky.social shared a breakdown of 4 distinct ‘types’ of service design leadership we’ve observed through our work with orgss, training and coaching

💡 Idea leaders
🔧 Technical leaders
❤️ People leaders
📈 Delivery leaders

good.services/writing/what...
October 30, 2025 at 11:27 AM
My documentary on Section 28 showed me how censorship works — and how it returns in new forms.

So I’m hosting a one-day conference on the rise of anti-rights movements and what we can do.

🗓️ Save the date: mailchi.mp/94450cee9bbe...

Please share in your networks
#Section28 #LGBTQIA #HumanRights
October 28, 2025 at 11:26 AM
Played with my folk band on a collaboration with a death morris group today at the all souls festival

💀 🖤 🖤 🖤 🖤 🖤 🖤 💀
October 26, 2025 at 9:15 PM
Great day with Loch Lomond and the Trossachs National Park yesterday

I ran a futures session on climate adaptation and extreme weather events

We spent the day looking at our services then bigger picture of how our org needs to think about finance, strategy, policy to adapt to a changing climate
October 22, 2025 at 9:47 AM
Much stars to be had
Makes it more palatable the whole massive renovation project thing
September 29, 2025 at 8:59 AM
About to hit the road on and off for London, Scotland, London and Scotland again for works

But had a real time at the farm of late.

What you don’t see if tears at a circular saw guide, relentless leaks ruining a new ceiling and overwhelm of the job at hand

But hey, we keep going
September 29, 2025 at 8:57 AM
Today's job > Watching back 2nd cut from editor

We've cut 10.5 hours to 6 hours
Now need to cut to 2.5/3 hours

Hardest job I've ever had to do
- Straddling macro and micro reflections/notes
- Trying to 'feel' my film without music/visuals that will go with interviews
- Loving every interviewee :(
September 24, 2025 at 3:26 PM
Also jerky AF.

If this is local gov commissioned, seems Civica Election Services Ltd managed to circumnavigate a service assessment and missed testing in browsers for accessibility and basic UI principles
September 19, 2025 at 12:56 PM
So in classic gov 404 style, it gives it away what the 'real' name of this service is

It's a Canvas Communication;

A canvass communication is sent by your local government's electoral registration office to verify who is eligible to vote at your property
September 19, 2025 at 12:53 PM
Received a letter to confirm household electoral register with a domain link to householdresponse.com + /myarea

My first thought was, is this a scam?

I get URLs changing when direct linked to 3rd party software via a council website but electoral register? Same for visas, passports, health stuff.
September 19, 2025 at 8:43 AM
Still editing

In a 3 week, editing block to keep assembling what we have and define final missing parts

But we’ve chopped my feature in half at least ✂️

Still grateful for that initial kickstarter funding, it’s gone SOOOOO far
September 17, 2025 at 2:49 PM
I’ve just posted a longer post about the marches at the weekend on LinkedIn but for shortness:

Check in on your teams this week

I stand against racism, xenophobia and anti-lgbtq rhetoric

We can do better and I’m taking direct action this weekend to counter protest groups outside a hotel
September 16, 2025 at 1:34 PM
Fascinating visit to The Norman Lockyer Observatory in Sidmouth with the Downes

On our doorstep, super cool old Victorian telescopes and meteor tracking software

Definitely other life forms out there. We do small.

Hope wherever they are, they’re managing their sh*t better than us right now 🌍 ☮️ 👽
September 12, 2025 at 3:36 PM
Been enjoying chat GPT x adobe script development to make work easier/faster for me in laying out grids for workshop templates

Anyone else been using it in this way?
September 12, 2025 at 9:50 AM
Amalfi coast by boat for our ten year anniversary ❤️ 🚤 👏
September 5, 2025 at 2:59 PM