Marshall Simmonds
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mdsimmonds.bsky.social
Marshall Simmonds
@mdsimmonds.bsky.social
Run, Ski, Phish - will drive long distances to do so. Founder of Define Media Group. Builder of About.com and former Head of Search for the NYTimes Co.
Reposted by Marshall Simmonds
NEW: Our 2025 content marketing trends report is live!

• Reported traffic is (still) up
• Link building interest is down
• Interactive content use is down
• Content spend is up, but per asset is down

More: www.siegemedia.com/strategy/con...
8 Content Marketing Trends Shaping 2025 [New Data] - Siege Media
Our data-backed content marketing trends for 2025 cover budgets, resource allocation, AI, and strategies to succeed in modern-day SEO.
www.siegemedia.com
February 8, 2025 at 11:42 AM
Reposted by Marshall Simmonds
Hubspot’s Blog Organic Search Traffic Drop: What happened? Is it really that bad? What does it mean for SEO?

I've gone through it and shared some outcomes in this analysis. Read 👇

www.aleydasolis.com/en/search-en...
January 26, 2025 at 10:28 PM
Reposted by Marshall Simmonds
Working on a project last week I finally realized that generative AI isn't INTELLIGENT. It's knowledgeable. To get a good result, you need to coax it. Persuade it. Cajole it, even. www.ianlurie.com/digital-mark...
Huge h/t to @wilreynolds.bsky.social for all his teaching. It's kept me inspired.

#ai
Coax. Persuade. Cajole. Using Generative AI Right.
I used ChatGPT to generate a cycling training plan and got a valuable reminder that generative AI can't think. But it knows a lot. Getting it to convert that knowledge into something useful takes a li...
www.ianlurie.com
January 6, 2025 at 4:43 PM
Reposted by Marshall Simmonds
Just used ChatGPT (via Poe) to generate and customize a workout program. OK, fine. Then I asked it to give it to me in a Todoist-compatible format. That's kinda cool.

#AI
January 3, 2025 at 9:56 PM
"I'm building you a pyramid
With limestone blocks so large
I drag them from the mountain top
You'll need a two car garage"
December 6, 2024 at 7:14 PM
Amazing work here and the graphics should make everyone's 'end-of-year' or "what's in store for 2025", decks
NEW research: sparktoro.com/blog/new-res...

We looked at:
- 332 million searches
- Over 21 months
- From ~130K mobile & desktop, Google searchers

And published:
- 13 charts & graphs
- including data on many never-before-answered Qs about how people use Google

Here's a little sample 👇
December 3, 2024 at 3:20 PM
Reposted by Marshall Simmonds
NEW: sparktoro.com/blog/snackba...

Snackbar Studio has just raised $2.15M. Not from VCs, or a games publisher, but from 38 angel investors, using SparkToro's structure.

We've open-sourced our docs so anyone can raise money this way. And, we've got a sneak peek at the game itself 😉
November 25, 2024 at 9:09 AM
November 21, 2024 at 8:58 PM
This worked great for me!
This handy Chrome app automatically finds people on Bluesky that you follow on Twitter

Sky Follower Bridge

chromewebstore.google.com/detail/sky-f...

via @mdsimmonds.bsky.social - a smart cool guy you should also probably follow
November 19, 2024 at 7:04 PM
“Okay guys, one more thing, this summer when you're being inundated with all this American bicentennial Fourth Of July brouhaha, don't forget what you're celebrating, and that's the fact that a bunch of slave-owning, aristocratic, white males didn't want to pay their taxes.”

Happy 4th!
November 19, 2024 at 6:07 PM
Reposted by Marshall Simmonds
so here is the thing about my favorite hat. it rules but also, i can totally tell when someone thinks they’re about to see a maga hat
July 4, 2023 at 5:34 PM