rockstarcmo.com/1-the-rose-r...
rockstarcmo.com/1-the-rose-r...
Lousy tools are dangerous. They endanger our safety (physical or emotional) and undermine our work. Lousy tools are pretty easy to avoid, because they reveal themselves whenever we use them. Great tools are magical. They multiply our effort, amplify the quality of our work and…
www.startupsfortherestofus.com/episodes/epi...
www.startupsfortherestofus.com/episodes/epi...
Content can help, but the kind which grows reach on social media doesn’t earn trust from mature buyers. (101-level stuff, clickbait, etc)
The solution is to create IP, not “content.”
jayacunzo.com/blog/the-tho...
audioboom.com/posts/861498...
audioboom.com/posts/861498...
www.nudgepodcast.com/podcast/epis...
www.nudgepodcast.com/podcast/epis...
If your audience’s sources of influence and your marketing budget don’t align, you’re gonna have a bad time.
If your audience’s sources of influence and your marketing budget don’t align, you’re gonna have a bad time.