Is Tubi just recreating Tide’s iconic SB ad campaign?

I’m not about it, just genuinely asking.

Also, how?! Beyond the strategy, I’d love to know the logistics behind it.

Is everyone brand partner?
How much did they spend?

#plannerbowl

Starbucks offering free tall drinks tomorrow regardless who wins. Beats Dunkin’ at the Super Bowl without running an ad.

#plannerbowl