Shelby Swanson (she/they)
@shelbyswanson.bsky.social
Storyteller | Currently: UNC Beat @ N&O | [email protected]
Reposted by Shelby Swanson (she/they)
You want the episode list for the never before shared Bill Belichick Hulu documentary?
We got the episode list.
We got the episode list.
November 14, 2025 at 7:18 PM
You want the episode list for the never before shared Bill Belichick Hulu documentary?
We got the episode list.
We got the episode list.
Reposted by Shelby Swanson (she/they)
Our college basketball preview kicks off today with this story from @shelbyswanson.bsky.social on basketball’s place in the ACC in a football-driven world.
www.newsobserver.com/sports/colle...
www.newsobserver.com/sports/colle...
Triangle rivals invest big in football and men’s basketball
A look at ACC’s shifting priorities as football drives TV dollars, and how UNC, Duke, NC State sustain men's and women's basketball with targeted investments.
www.newsobserver.com
October 30, 2025 at 12:27 PM
Our college basketball preview kicks off today with this story from @shelbyswanson.bsky.social on basketball’s place in the ACC in a football-driven world.
www.newsobserver.com/sports/colle...
www.newsobserver.com/sports/colle...
Reposted by Shelby Swanson (she/they)
What if I told you ... Clemson scored a 75-yard touchdown on a WR pass on its first play from scrimmage.
Dabo chose violence.
Dabo chose violence.
October 4, 2025 at 4:09 PM
What if I told you ... Clemson scored a 75-yard touchdown on a WR pass on its first play from scrimmage.
Dabo chose violence.
Dabo chose violence.
Reposted by Shelby Swanson (she/they)
Two underperforming ACC football teams. A 10 am (yes, 10 AM!) concert by rapper Ludacris. Come for @dmtwumasi.bsky.social's story on what's happening in Chapel Hill on Saturday. Stay for @shelbyswanson.bsky.social and @chapelfowler.bsky.social's Ludacris knowledge.
Why is Ludacris performing at UNC Saturday? What you need to know before you go
The three-time Grammy Award winner is the third artist to perform at UNC’s pregame concert series during the football season.
www.newsobserver.com
October 3, 2025 at 8:33 PM
Two underperforming ACC football teams. A 10 am (yes, 10 AM!) concert by rapper Ludacris. Come for @dmtwumasi.bsky.social's story on what's happening in Chapel Hill on Saturday. Stay for @shelbyswanson.bsky.social and @chapelfowler.bsky.social's Ludacris knowledge.
Reposted by Shelby Swanson (she/they)
New: UNC has paid nearly $1 million for PR support since last year, with some work focused on the university’s reputation.
The firm found stakeholders believed “Carolina has lost its ‘Way.’”
With @shelbyswanson.bsky.social & @jwatsonfisher.bsky.social: www.newsobserver.com/news/local/e...
The firm found stakeholders believed “Carolina has lost its ‘Way.’”
With @shelbyswanson.bsky.social & @jwatsonfisher.bsky.social: www.newsobserver.com/news/local/e...
UNC has paid nearly $1M for PR help since 2024, in part to find its ‘Way’ again
“Over the last 10 years, there’s been a degradation of what UNC stands for,” said one interviewee who the consultant interviewed last fall.
www.newsobserver.com
October 2, 2025 at 2:23 PM
New: UNC has paid nearly $1 million for PR support since last year, with some work focused on the university’s reputation.
The firm found stakeholders believed “Carolina has lost its ‘Way.’”
With @shelbyswanson.bsky.social & @jwatsonfisher.bsky.social: www.newsobserver.com/news/local/e...
The firm found stakeholders believed “Carolina has lost its ‘Way.’”
With @shelbyswanson.bsky.social & @jwatsonfisher.bsky.social: www.newsobserver.com/news/local/e...
Reposted by Shelby Swanson (she/they)
The former provost at UNC-Chapel Hill accuses the university's Board of Trustees of "systematically hiding matters of grave public concern behind closed doors.” The latest from @koriedean.bsky.social and @shelbyswanson.bsky.social.
Former UNC provost sues university, trustees over alleged open meetings violations
The suit accuses the board of “systematically hiding matters of grave public concern behind closed doors.”
www.newsobserver.com
September 22, 2025 at 11:37 PM
The former provost at UNC-Chapel Hill accuses the university's Board of Trustees of "systematically hiding matters of grave public concern behind closed doors.” The latest from @koriedean.bsky.social and @shelbyswanson.bsky.social.
That 50-yard rush by Demon June (who earned the start) is the longest run for a UNC freshman since Omarion Hampton against Georgia State in 2022.
North Carolina has scored on the first drive in all three of its games so far (2 TDs and now 1 FG).
UNC is up 7-0 over Richmond.
North Carolina has scored on the first drive in all three of its games so far (2 TDs and now 1 FG).
UNC is up 7-0 over Richmond.
September 13, 2025 at 7:46 PM
That 50-yard rush by Demon June (who earned the start) is the longest run for a UNC freshman since Omarion Hampton against Georgia State in 2022.
North Carolina has scored on the first drive in all three of its games so far (2 TDs and now 1 FG).
UNC is up 7-0 over Richmond.
North Carolina has scored on the first drive in all three of its games so far (2 TDs and now 1 FG).
UNC is up 7-0 over Richmond.
Reposted by Shelby Swanson (she/they)
Was the on-field access and behavior of Jordon Hudson, the girlfriend of UNC Coach Bill Belichick, at Monday's game different from that of the significant others of neighboring or past football coaches? A Reality Check from @jwatsonfisher.bsky.social and @shelbyswanson.bsky.social.
Not banned from UNC football, here’s what Jordon Hudson did during Monday’s game
Jordon Hudson’s appearance at the home opener reignited scrutiny, despite her activities being normal for a coach’s partner or other guest.
www.newsobserver.com
September 3, 2025 at 9:34 PM
Was the on-field access and behavior of Jordon Hudson, the girlfriend of UNC Coach Bill Belichick, at Monday's game different from that of the significant others of neighboring or past football coaches? A Reality Check from @jwatsonfisher.bsky.social and @shelbyswanson.bsky.social.
Reposted by Shelby Swanson (she/they)
If you are looking for more of what @shelbyswanson.bsky.social talked about this morning on @toucherandhardy.bsky.social, on Bill Belichick's disasterous UNC debut, find her in-depth reporting here:
On the 💸 the Tar Heels are spending on Belichick: t.co/ILPY2Vn7J7
On the 💸 the Tar Heels are spending on Belichick: t.co/ILPY2Vn7J7
https://www.newsobserver.com/sports/college/acc/unc/article311837751.html?giftCode=70aa17dcaa770a326894689610a0c6970e4cf17c97fecbb11cb26c4c23d9aec7
t.co
September 3, 2025 at 1:57 PM
If you are looking for more of what @shelbyswanson.bsky.social talked about this morning on @toucherandhardy.bsky.social, on Bill Belichick's disasterous UNC debut, find her in-depth reporting here:
On the 💸 the Tar Heels are spending on Belichick: t.co/ILPY2Vn7J7
On the 💸 the Tar Heels are spending on Belichick: t.co/ILPY2Vn7J7
Reposted by Shelby Swanson (she/they)
This @shelbyswanson.bsky.social preview of UNC’s biggest-ever gamble on football — which kicks off tomorrow in primetime — is just chock-full of great reporting and quotes.
“It’s either he’s gon’ be Beli-check or Beli-choke.” www.newsobserver.com/sports/colle...
“It’s either he’s gon’ be Beli-check or Beli-choke.” www.newsobserver.com/sports/colle...
UNC’s big gamble: Will Belichick’s TCU debut live up to the investment?
With Bill Belichick at the helm, UNC is hoping to finally bring “big-time” football back to Chapel Hill
www.newsobserver.com
August 31, 2025 at 10:46 PM
This @shelbyswanson.bsky.social preview of UNC’s biggest-ever gamble on football — which kicks off tomorrow in primetime — is just chock-full of great reporting and quotes.
“It’s either he’s gon’ be Beli-check or Beli-choke.” www.newsobserver.com/sports/colle...
“It’s either he’s gon’ be Beli-check or Beli-choke.” www.newsobserver.com/sports/colle...
Reposted by Shelby Swanson (she/they)
If this had been Jon Sumrall or Jeff Monken or anyone else, it would be written off as transition pains. But none of them would have promised what Bill Belichick promised, or demanded what he demanded.
UNC paid millions for this, and got sold a bill of goods.
www.newsobserver.com/sports/colle...
UNC paid millions for this, and got sold a bill of goods.
www.newsobserver.com/sports/colle...
For its millions upon millions, North Carolina got sold a Bill of goods
It’s hard to imagine Bill Belichick’s college debut going any worse than a 48-14 loss to TCU that saw the students fleeing before the third quarter was even halfway over.
www.newsobserver.com
September 2, 2025 at 3:37 AM
If this had been Jon Sumrall or Jeff Monken or anyone else, it would be written off as transition pains. But none of them would have promised what Bill Belichick promised, or demanded what he demanded.
UNC paid millions for this, and got sold a bill of goods.
www.newsobserver.com/sports/colle...
UNC paid millions for this, and got sold a bill of goods.
www.newsobserver.com/sports/colle...
Reposted by Shelby Swanson (she/they)
Former intern @shelbyswanson.bsky.social is now back with us full-time as a sports reporter. And we couldn't be happier. Get to know her.
Meet the N&O’s newest sports reporter. Welcome, Shelby Swanson
The News & Observer hired a new sports reporter this summer. Shelby Swanson joins the staff and will be focusing on UNC athletics.
www.newsobserver.com
August 27, 2025 at 6:44 PM
Former intern @shelbyswanson.bsky.social is now back with us full-time as a sports reporter. And we couldn't be happier. Get to know her.
Reposted by Shelby Swanson (she/they)
News: legendary Washington Post sports columnist @sallyjenx.bsky.social is leaving The Post.
July 30, 2025 at 5:07 PM
News: legendary Washington Post sports columnist @sallyjenx.bsky.social is leaving The Post.
Reposted by Shelby Swanson (she/they)
From @shelbyswanson.bsky.social: #MNAurora host their first playoff match in four years, chase that elusive first USL W-League title
Aurora host their first home playoff match since 2022, with league championship game in sight
The undefeated Aurora have grown into one of the USL W League’s top teams and face high-scoring Utah United in Eagan on Saturday.
www.startribune.com
July 11, 2025 at 7:41 PM
From @shelbyswanson.bsky.social: #MNAurora host their first playoff match in four years, chase that elusive first USL W-League title
Reposted by Shelby Swanson (she/they)
I have made it to Chicago. So have the Stud Budz fan club. Tip off 45 minutes away
July 12, 2025 at 4:14 PM
I have made it to Chicago. So have the Stud Budz fan club. Tip off 45 minutes away
Reposted by Shelby Swanson (she/they)
Breaking news: Iga Swiatek defeats Amanda Anisimova to win her first Wimbledon championship and sixth Grand Slam title.
The 24-year old Swiatek, a former world No. 1 from Poland, has never lost a Grand Slam championship match.
The 24-year old Swiatek, a former world No. 1 from Poland, has never lost a Grand Slam championship match.
Iga Swiatek rolls over Amanda Anisimova to win first Wimbledon title
The former world No. 1 didn’t lose a single game in capturing her sixth career Grand Slam win.
www.washingtonpost.com
July 12, 2025 at 4:17 PM
Breaking news: Iga Swiatek defeats Amanda Anisimova to win her first Wimbledon championship and sixth Grand Slam title.
The 24-year old Swiatek, a former world No. 1 from Poland, has never lost a Grand Slam championship match.
The 24-year old Swiatek, a former world No. 1 from Poland, has never lost a Grand Slam championship match.
Reposted by Shelby Swanson (she/they)
Inside the season: Pro women's football players coached up St. Louis Park's girls flag team
Inside the season: Pro women's football players coached up St. Louis Park's girls flag team
Star Tribune journalists followed St. Louis Park as it paved its own path to a conference title in the Orioles’ first year of the Minnesota Vikings-sponsored flag football league.
bit.ly
July 3, 2025 at 12:00 PM
Inside the season: Pro women's football players coached up St. Louis Park's girls flag team
Reposted by Shelby Swanson (she/they)
Mariah Nguyen is an Aurora standout and future Gopher with more than a million TikTok followers
Mariah Nguyen is an Aurora standout and future Gopher with more than a million TikTok followers
While running a Vietnamese restaurant, Mariah Nguyen’s parents let her discover a love for soccer and entertaining her teammates.
bit.ly
July 3, 2025 at 10:00 PM
Mariah Nguyen is an Aurora standout and future Gopher with more than a million TikTok followers
Reposted by Shelby Swanson (she/they)
Great start for the Lynx in the 2025 Commissioner's Cup as they go up 20-12 over the Fever after one quarter. I'm super excited to be at the Target Center for the Star Tribune w/ Kent Youngblood.
Caitlin Clark, as you probably noticed, is sidelined. Kent had the story this afternoon: bit.ly/44qNb87
Caitlin Clark, as you probably noticed, is sidelined. Kent had the story this afternoon: bit.ly/44qNb87
Caitlin Clark won’t play tonight against Lynx in Commissioner’s Cup title game
The Indiana Fever guard has missed the past two games because of a groin injury, and the team announced she’ll sit out at Target Center.
bit.ly
July 2, 2025 at 12:25 AM
Great start for the Lynx in the 2025 Commissioner's Cup as they go up 20-12 over the Fever after one quarter. I'm super excited to be at the Target Center for the Star Tribune w/ Kent Youngblood.
Caitlin Clark, as you probably noticed, is sidelined. Kent had the story this afternoon: bit.ly/44qNb87
Caitlin Clark, as you probably noticed, is sidelined. Kent had the story this afternoon: bit.ly/44qNb87
This morning, the Timberwolves introduced 18yo draft picks Joan Beringer (France) and Rocco Zikarsky (Australia) — raw, international and full of potential.
Read on for a draft day call from Rudy Gobert, a Chicago-based workout where Zikarsky showed off his soccer skills and more:
bit.ly/4nscSxV
Read on for a draft day call from Rudy Gobert, a Chicago-based workout where Zikarsky showed off his soccer skills and more:
bit.ly/4nscSxV
Wolves place bets on two towering teenagers in NBA draft
Joan Beringer, a 6-11 center from France, and Rocco Zikarsky, a 7-2 center from Australia, won’t help the Timberwolves right away, but the team is betting big on the 18-year-olds' upside and work ethi...
bit.ly
June 30, 2025 at 7:53 PM
This morning, the Timberwolves introduced 18yo draft picks Joan Beringer (France) and Rocco Zikarsky (Australia) — raw, international and full of potential.
Read on for a draft day call from Rudy Gobert, a Chicago-based workout where Zikarsky showed off his soccer skills and more:
bit.ly/4nscSxV
Read on for a draft day call from Rudy Gobert, a Chicago-based workout where Zikarsky showed off his soccer skills and more:
bit.ly/4nscSxV
Reposted by Shelby Swanson (she/they)
Phee on the new cover of Slam. Her 2nd cover for the iconic magazine.
June 30, 2025 at 3:35 PM
Phee on the new cover of Slam. Her 2nd cover for the iconic magazine.
Kayla McBride and Courtney Williams help lead a crucial 10-0 run to make it 68-59 Lynx.
Sequence: Kliundikova putback lay, McBride three off Williams assist, McBride and-one lay, Williams pull-up jumper.
Sequence: Kliundikova putback lay, McBride three off Williams assist, McBride and-one lay, Williams pull-up jumper.
June 22, 2025 at 1:46 AM
Kayla McBride and Courtney Williams help lead a crucial 10-0 run to make it 68-59 Lynx.
Sequence: Kliundikova putback lay, McBride three off Williams assist, McBride and-one lay, Williams pull-up jumper.
Sequence: Kliundikova putback lay, McBride three off Williams assist, McBride and-one lay, Williams pull-up jumper.
The last time the LA Sparks came to town (just a week ago), the Lynx recorded a season-high 34 first-quarter points.
Two minutes into the opening quarter, the Lynx are up 8-0 and the Sparks just called a timeout. Great start for Minnesota.
Two minutes into the opening quarter, the Lynx are up 8-0 and the Sparks just called a timeout. Great start for Minnesota.
June 22, 2025 at 12:07 AM
The last time the LA Sparks came to town (just a week ago), the Lynx recorded a season-high 34 first-quarter points.
Two minutes into the opening quarter, the Lynx are up 8-0 and the Sparks just called a timeout. Great start for Minnesota.
Two minutes into the opening quarter, the Lynx are up 8-0 and the Sparks just called a timeout. Great start for Minnesota.
Reposted by Shelby Swanson (she/they)
Contract details for Stephen Belichick haven’t been released. FOIA requests? Denied. It's causing speculation he could be coach in waiting if/when Bill Belichick leaves UNC. @giglioog.bsky.social heard straight from AD Bubba Cunningham as to what's going on. linktr.ee/ogtriangleme...
June 20, 2025 at 1:22 AM
Contract details for Stephen Belichick haven’t been released. FOIA requests? Denied. It's causing speculation he could be coach in waiting if/when Bill Belichick leaves UNC. @giglioog.bsky.social heard straight from AD Bubba Cunningham as to what's going on. linktr.ee/ogtriangleme...