HouseFresh.com
@housefresh.bsky.social
We review air purifiers. We buy them and test them under the same conditions to compare their performance. Our tests reveal what manufacturers won’t tell you: https://youtube.com/@housefresh
Pinned
HouseFresh.com
@housefresh.bsky.social
· May 14
In a world where AI answers blindly regurgitate sponsored product reviews and manufacturer’s marketing materials, it’s important to know what to look for and what to ignore.
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
Something awesome this way comes 👀
November 20, 2025 at 2:51 PM
Something awesome this way comes 👀
Reposted by HouseFresh.com
🌟 Did you know we’ve been working with HouseFresh to find the best value air purifier for classrooms for UK schools?
🌟 Check out their most recent video featuring Safe Air Schools👇 also on our YouTube channel.
Visit our website for more.
@housefresh.bsky.social
youtu.be/eHMnWAIuNSs
🌟 Check out their most recent video featuring Safe Air Schools👇 also on our YouTube channel.
Visit our website for more.
@housefresh.bsky.social
youtu.be/eHMnWAIuNSs
September 29, 2025 at 9:22 AM
🌟 Did you know we’ve been working with HouseFresh to find the best value air purifier for classrooms for UK schools?
🌟 Check out their most recent video featuring Safe Air Schools👇 also on our YouTube channel.
Visit our website for more.
@housefresh.bsky.social
youtu.be/eHMnWAIuNSs
🌟 Check out their most recent video featuring Safe Air Schools👇 also on our YouTube channel.
Visit our website for more.
@housefresh.bsky.social
youtu.be/eHMnWAIuNSs
Reposted by HouseFresh.com
If you want to know what Google-Zero is, the Verge did a podcast on it last year referencing @housefresh.bsky.social and other independent website owners about what happens when Google doesn't actually refer viewers to your website, but instead scrapes your content and pushes AI overview and spam.
Google Zero is here — now what?
The old web is dying and the new web struggles to be born.
www.theverge.com
August 11, 2025 at 10:39 AM
If you want to know what Google-Zero is, the Verge did a podcast on it last year referencing @housefresh.bsky.social and other independent website owners about what happens when Google doesn't actually refer viewers to your website, but instead scrapes your content and pushes AI overview and spam.
According to major publishers like Wirecutter, CNET, Good Housekeeping and Forbes, the 311i Max is one of the best air purifiers on the market today.
But does it actually perform? Danny shares what our data has to say.
youtu.be/3YLGt7DUdac
But does it actually perform? Danny shares what our data has to say.
youtu.be/3YLGt7DUdac
Blueair 311i Max Review -- Is It a Good Air Purifier?
YouTube video by HouseFresh
youtu.be
August 3, 2025 at 5:30 PM
According to major publishers like Wirecutter, CNET, Good Housekeeping and Forbes, the 311i Max is one of the best air purifiers on the market today.
But does it actually perform? Danny shares what our data has to say.
youtu.be/3YLGt7DUdac
But does it actually perform? Danny shares what our data has to say.
youtu.be/3YLGt7DUdac
Reposted by HouseFresh.com
🏆 The Blast Mini was named the best classroom air purifier in the UK by @housefresh.bsky.social & @safeairschoolsuk.bsky.social.
Tested against 13 models, it stood out for strong performance, low noise & running costs, making it a top pick for classrooms.
Read more: bit.ly/3H8qI89
Tested against 13 models, it stood out for strong performance, low noise & running costs, making it a top pick for classrooms.
Read more: bit.ly/3H8qI89
July 29, 2025 at 9:01 AM
🏆 The Blast Mini was named the best classroom air purifier in the UK by @housefresh.bsky.social & @safeairschoolsuk.bsky.social.
Tested against 13 models, it stood out for strong performance, low noise & running costs, making it a top pick for classrooms.
Read more: bit.ly/3H8qI89
Tested against 13 models, it stood out for strong performance, low noise & running costs, making it a top pick for classrooms.
Read more: bit.ly/3H8qI89
Reposted by HouseFresh.com
Are you worried about AI turning us into mushy-brained monsters, draining resources, slurping your data, preying on vulnerable minds, wiping out jobs, choking websites, lying to you or not being useful?
@shiraovide.bsky.social explains how to turn it off in search results: wapo.st/4712tmO
@shiraovide.bsky.social explains how to turn it off in search results: wapo.st/4712tmO
July 23, 2025 at 8:10 AM
Are you worried about AI turning us into mushy-brained monsters, draining resources, slurping your data, preying on vulnerable minds, wiping out jobs, choking websites, lying to you or not being useful?
@shiraovide.bsky.social explains how to turn it off in search results: wapo.st/4712tmO
@shiraovide.bsky.social explains how to turn it off in search results: wapo.st/4712tmO
Someone bought 300+ spam links and pointed them to one of our most critical air purifier reviews.
The first wave came after we sent a request to the brand for comment about a new product.
The second wave came the day after @linusmediagroup.com posted a video about the brand threatening to sue us.
The first wave came after we sent a request to the brand for comment about a new product.
The second wave came the day after @linusmediagroup.com posted a video about the brand threatening to sue us.
July 19, 2025 at 6:47 PM
Someone bought 300+ spam links and pointed them to one of our most critical air purifier reviews.
The first wave came after we sent a request to the brand for comment about a new product.
The second wave came the day after @linusmediagroup.com posted a video about the brand threatening to sue us.
The first wave came after we sent a request to the brand for comment about a new product.
The second wave came the day after @linusmediagroup.com posted a video about the brand threatening to sue us.
Reposted by HouseFresh.com
Whew: a reminder how shockingly unreliable Google AI overviews are (and to some degree, anything AI offers as ‘knowledge’?) - it seems they're taking blurb from press releases, sponsored posts and products listings and offering it up as “facts”: housefresh.com/beware-of-th... (via @ernie.tedium.co).
Beware of the Google AI salesman and its cronies
Exposing the overly salesy AI Overviews that will push you to buy bad products and exploring the system making it possible.
housefresh.com
July 13, 2025 at 11:20 AM
Whew: a reminder how shockingly unreliable Google AI overviews are (and to some degree, anything AI offers as ‘knowledge’?) - it seems they're taking blurb from press releases, sponsored posts and products listings and offering it up as “facts”: housefresh.com/beware-of-th... (via @ernie.tedium.co).
Reposted by HouseFresh.com
What if you couldn't trust any review on the internet? What if EVERYONE was being controlled by the companies that make those products? WELL that might be what is happening… YouTube Channel HouseFresh is facing legal backlash over publishing an honest review for a PuroAir 240.
youtu.be/RNonfByE9xc
youtu.be/RNonfByE9xc
Companies are Suing Honest Reviewers and it’s Going to Get UGLY.
YouTube video by Linus Tech Tips
youtu.be
July 4, 2025 at 1:31 PM
What if you couldn't trust any review on the internet? What if EVERYONE was being controlled by the companies that make those products? WELL that might be what is happening… YouTube Channel HouseFresh is facing legal backlash over publishing an honest review for a PuroAir 240.
youtu.be/RNonfByE9xc
youtu.be/RNonfByE9xc
We spent weeks researching air purifiers we reviewed to determine whether Google Search results and AI Overviews are leading consumers to good advice.
Our analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist.
Our analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist.
July 8, 2025 at 1:36 PM
We spent weeks researching air purifiers we reviewed to determine whether Google Search results and AI Overviews are leading consumers to good advice.
Our analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist.
Our analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist.
Reposted by HouseFresh.com
By researching air purifiers @housefresh.bsky.social reviewed whether Google Search results & AI Overviews are leading consumers to good advice.
The analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist. housefresh.com/beware-of-th...
The analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist. housefresh.com/beware-of-th...
Beware of the Google AI salesman and its cronies
Exposing the overly salesy AI Overviews that will push you to buy bad products and exploring the system making it possible.
housefresh.com
July 8, 2025 at 7:49 AM
By researching air purifiers @housefresh.bsky.social reviewed whether Google Search results & AI Overviews are leading consumers to good advice.
The analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist. housefresh.com/beware-of-th...
The analysis shows that AIO will likely recommend buying whatever you show interest in, even if the product doesn’t exist. housefresh.com/beware-of-th...
The cities where fine particulate matter levels make breathing like a two-pack-a-week habit: housefresh.com/secondhand-s...
June 30, 2025 at 6:52 PM
The cities where fine particulate matter levels make breathing like a two-pack-a-week habit: housefresh.com/secondhand-s...
There is a lot of money to be made at a time when Google’s algorithm opts for the ‘goog enough’ approach.
Here are some practical tips to find helpful product reviews in a sea of crappy listicles 👇
www.reddit.com/r/HouseFresh...
Here are some practical tips to find helpful product reviews in a sea of crappy listicles 👇
www.reddit.com/r/HouseFresh...
From the HouseFresh community on Reddit
Explore this post and more from the HouseFresh community
www.reddit.com
June 30, 2025 at 1:47 PM
There is a lot of money to be made at a time when Google’s algorithm opts for the ‘goog enough’ approach.
Here are some practical tips to find helpful product reviews in a sea of crappy listicles 👇
www.reddit.com/r/HouseFresh...
Here are some practical tips to find helpful product reviews in a sea of crappy listicles 👇
www.reddit.com/r/HouseFresh...
Reposted by HouseFresh.com
“Google is drowning the very recommendations searchers are trying to find while surfacing generic best-of lists, 2016 Quora advice and SO MANY products — many of which SUCK and don’t even meet the search criteria,” wrote HouseFresh managing editor Gisele Navarro. tinyurl.com/26p8j985
From ‘Google Zero’ to AI theft: How artificial intelligence is gutting the news industry - Editor and Publisher
Here’s a warning for journalists seduced by shiny new AI toys: don’t be fooled. E&P columnist and Philadelphia Inquirer digital editor Rob Tornoe pulls no punches as he lays out how AI, far from being...
tinyurl.com
June 11, 2025 at 6:00 PM
“Google is drowning the very recommendations searchers are trying to find while surfacing generic best-of lists, 2016 Quora advice and SO MANY products — many of which SUCK and don’t even meet the search criteria,” wrote HouseFresh managing editor Gisele Navarro. tinyurl.com/26p8j985
Running HouseFresh has been an uphill battle.
First, we had to fight for independent websites like ours to still show up on Google.
Then, we had to fight for our critical product reviews to stay online.
In this video, we share the full story: youtu.be/RNonfByE9xc
First, we had to fight for independent websites like ours to still show up on Google.
Then, we had to fight for our critical product reviews to stay online.
In this video, we share the full story: youtu.be/RNonfByE9xc
Companies are Suing Honest Reviewers and it’s Going to Get UGLY.
YouTube video by Linus Tech Tips
youtu.be
June 27, 2025 at 6:07 AM
Running HouseFresh has been an uphill battle.
First, we had to fight for independent websites like ours to still show up on Google.
Then, we had to fight for our critical product reviews to stay online.
In this video, we share the full story: youtu.be/RNonfByE9xc
First, we had to fight for independent websites like ours to still show up on Google.
Then, we had to fight for our critical product reviews to stay online.
In this video, we share the full story: youtu.be/RNonfByE9xc
The Alen BreatheSmart 45i was released in 2019, but is it a good investment in 2025?
🔗 Our latest video review: youtu.be/BQH7ZymEgKM
🔗 Our latest video review: youtu.be/BQH7ZymEgKM
Alen BreatheSmart 45i Review – Can a 6-Year-Old Air Purifier Still Compete in 2025?
YouTube video by HouseFresh
youtu.be
June 20, 2025 at 1:30 PM
The Alen BreatheSmart 45i was released in 2019, but is it a good investment in 2025?
🔗 Our latest video review: youtu.be/BQH7ZymEgKM
🔗 Our latest video review: youtu.be/BQH7ZymEgKM
Reposted by HouseFresh.com
Two of our members, Sinead O'Brien & Dr. Ciara Steele, were on Highland Radio this week to discuss the alarming trend in school absence and what can be done to reduce the spread of illness in schools. Here, Ciara discusses the importance of ventilation. Part 1/3
May 23, 2025 at 9:29 AM
Two of our members, Sinead O'Brien & Dr. Ciara Steele, were on Highland Radio this week to discuss the alarming trend in school absence and what can be done to reduce the spread of illness in schools. Here, Ciara discusses the importance of ventilation. Part 1/3
We tested a $1,400 air purifier and it performed as well as our 30x20 Corsi-Rosenthal box
▶️ www.youtube.com/watch?v=tCni...
▶️ www.youtube.com/watch?v=tCni...
May 22, 2025 at 8:00 PM
We tested a $1,400 air purifier and it performed as well as our 30x20 Corsi-Rosenthal box
▶️ www.youtube.com/watch?v=tCni...
▶️ www.youtube.com/watch?v=tCni...
In a world where AI answers blindly regurgitate sponsored product reviews and manufacturer’s marketing materials, it’s important to know what to look for and what to ignore.
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
May 14, 2025 at 11:53 AM
In a world where AI answers blindly regurgitate sponsored product reviews and manufacturer’s marketing materials, it’s important to know what to look for and what to ignore.
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
In a world where AI answers blindly regurgitate sponsored product reviews and manufacturer’s marketing materials, it’s important to know what to look for and what to ignore.
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
May 14, 2025 at 11:51 AM
In a world where AI answers blindly regurgitate sponsored product reviews and manufacturer’s marketing materials, it’s important to know what to look for and what to ignore.
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
Here are our 10 tips for choosing an air purifier you won’t regret buying 🧵
The Winix 5500-2 has been discontinued—now what?
youtu.be/2NouzDcdn0Y
youtu.be/2NouzDcdn0Y
The Winix 5500-2 Has Been Discontinued — Now What?
YouTube video by HouseFresh
youtu.be
May 10, 2025 at 9:03 AM
The Winix 5500-2 has been discontinued—now what?
youtu.be/2NouzDcdn0Y
youtu.be/2NouzDcdn0Y
@janeskyn.bsky.social hi Jane! Saw your request re: hay fever products. We can help with air purifier recommendations 🍃
May 9, 2025 at 5:50 PM
@janeskyn.bsky.social hi Jane! Saw your request re: hay fever products. We can help with air purifier recommendations 🍃
Reposted by HouseFresh.com
Using independent, third party data Safe Air Schools has also evidenced that commercial air filters can be provided per child, per year for less than the price of a pizza.
Ht @jneill.bsky.social @housefresh.bsky.social
#AirPollution #Pollen #Pathogens
🔗 archive.is/2025.04.29-1...
Ht @jneill.bsky.social @housefresh.bsky.social
#AirPollution #Pollen #Pathogens
🔗 archive.is/2025.04.29-1...
April 29, 2025 at 3:58 PM
Using independent, third party data Safe Air Schools has also evidenced that commercial air filters can be provided per child, per year for less than the price of a pizza.
Ht @jneill.bsky.social @housefresh.bsky.social
#AirPollution #Pollen #Pathogens
🔗 archive.is/2025.04.29-1...
Ht @jneill.bsky.social @housefresh.bsky.social
#AirPollution #Pollen #Pathogens
🔗 archive.is/2025.04.29-1...
Reposted by HouseFresh.com
There are immediate, available and affordable solutions to #CleanAir inside schools for less than the cost of a pizza per child, per year.
2/
Ht @housefresh.bsky.social @jneill.bsky.social
2/
Ht @housefresh.bsky.social @jneill.bsky.social
April 13, 2025 at 9:54 AM
There are immediate, available and affordable solutions to #CleanAir inside schools for less than the cost of a pizza per child, per year.
2/
Ht @housefresh.bsky.social @jneill.bsky.social
2/
Ht @housefresh.bsky.social @jneill.bsky.social
Reposted by HouseFresh.com
NEW: Spoke to 25 small publishers about the kind of impact Google's AI changes to search has had on their businesses.
Things don't look good—not for the publishers, and not for the quality of information out on the open web, which ironically Google itself relies on.
Gift link: bloom.bg/43Jmzk3
Things don't look good—not for the publishers, and not for the quality of information out on the open web, which ironically Google itself relies on.
Gift link: bloom.bg/43Jmzk3
April 7, 2025 at 3:38 PM
NEW: Spoke to 25 small publishers about the kind of impact Google's AI changes to search has had on their businesses.
Things don't look good—not for the publishers, and not for the quality of information out on the open web, which ironically Google itself relies on.
Gift link: bloom.bg/43Jmzk3
Things don't look good—not for the publishers, and not for the quality of information out on the open web, which ironically Google itself relies on.
Gift link: bloom.bg/43Jmzk3