Source Digital
@sourcedigital.co
Brand account with a plot twist: there's a human on the other end. Honest.
Reposted by Source Digital
I'd like to take this moment to explain what has and what has not changed about marketing because of AI and LLMs.
July 20, 2025 at 3:31 PM
I'd like to take this moment to explain what has and what has not changed about marketing because of AI and LLMs.
Look, if I'm on your mailing list, and you send me something about a new study, don't make me sign up again to download it. That's an unsub, right there.
July 18, 2025 at 2:50 AM
Look, if I'm on your mailing list, and you send me something about a new study, don't make me sign up again to download it. That's an unsub, right there.
The optimist in me feels there’s gold to be found in these thoughts on how the future of content publishing is colliding with AI platforms.
I wonder what models we, as business owners and creators, will come up with to keep our work valuable?
Maybe there’s a prompt for that? 😉
youtu.be/H5C9EL3C82Y
I wonder what models we, as business owners and creators, will come up with to keep our work valuable?
Maybe there’s a prompt for that? 😉
youtu.be/H5C9EL3C82Y
Axios’ Sara Fischer in conversation with Cloudflare’s Matthew Prince
YouTube video by Axios
youtu.be
June 30, 2025 at 6:04 AM
The optimist in me feels there’s gold to be found in these thoughts on how the future of content publishing is colliding with AI platforms.
I wonder what models we, as business owners and creators, will come up with to keep our work valuable?
Maybe there’s a prompt for that? 😉
youtu.be/H5C9EL3C82Y
I wonder what models we, as business owners and creators, will come up with to keep our work valuable?
Maybe there’s a prompt for that? 😉
youtu.be/H5C9EL3C82Y
"Spicy Autocomplete"
Chatbots — LLMs — do not know facts and are not designed to be able to accurately answer factual questions. They are designed to find and mimic patterns of words, probabilistically. When they’re “right” it’s because correct things are often written down, so those patterns are frequent. That’s all.
June 28, 2025 at 7:06 AM
"Spicy Autocomplete"
Reposted by Source Digital
An SEO strategy without conversion goals is like a treasure map with no X. Congratulations on all that traffic that doesn't pay the bills.
June 22, 2025 at 2:02 PM
An SEO strategy without conversion goals is like a treasure map with no X. Congratulations on all that traffic that doesn't pay the bills.
Reposted by Source Digital
No, we don’t need a new acronym. Or a new name. Or a new ‘paradigm’.
Whether search is done on a system built on classic information retrieval or on a large language model, it’s a search engine.
Search engine optimisation. SEO.
Don’t be all Hubspotty and try to create a new industry name.
Whether search is done on a system built on classic information retrieval or on a large language model, it’s a search engine.
Search engine optimisation. SEO.
Don’t be all Hubspotty and try to create a new industry name.
November 22, 2024 at 8:39 AM
No, we don’t need a new acronym. Or a new name. Or a new ‘paradigm’.
Whether search is done on a system built on classic information retrieval or on a large language model, it’s a search engine.
Search engine optimisation. SEO.
Don’t be all Hubspotty and try to create a new industry name.
Whether search is done on a system built on classic information retrieval or on a large language model, it’s a search engine.
Search engine optimisation. SEO.
Don’t be all Hubspotty and try to create a new industry name.