Giulia Panozzo
@sequinsnsearch.bsky.social
Neuroscientist in marketing - I talk about consumer neuroscience, A/B testing for SEO and user behaviour.
Often in sequins ✨ and skates.
Often in sequins ✨ and skates.
A highlight of my career - my first TEDx talk 🔴
It was an incredible experience, led by a wonderful team and shared with an awesome group of speakers. A truly unforgettable one. Thank you, TEDx Vicenza! ❌
#TEDx #TEDxVicenza
It was an incredible experience, led by a wonderful team and shared with an awesome group of speakers. A truly unforgettable one. Thank you, TEDx Vicenza! ❌
#TEDx #TEDxVicenza
November 10, 2025 at 6:33 PM
A highlight of my career - my first TEDx talk 🔴
It was an incredible experience, led by a wonderful team and shared with an awesome group of speakers. A truly unforgettable one. Thank you, TEDx Vicenza! ❌
#TEDx #TEDxVicenza
It was an incredible experience, led by a wonderful team and shared with an awesome group of speakers. A truly unforgettable one. Thank you, TEDx Vicenza! ❌
#TEDx #TEDxVicenza
Tech rehearsals done 🥹🇮🇹 #TEDxVicenza
November 8, 2025 at 7:21 PM
Tech rehearsals done 🥹🇮🇹 #TEDxVicenza
This week really said 'I woke up and chose violence'
...and it's only Tuesday
...and it's only Tuesday
October 28, 2025 at 10:42 PM
This week really said 'I woke up and chose violence'
...and it's only Tuesday
...and it's only Tuesday
Guess where I am?
Level: easy
Level: easy
October 22, 2025 at 4:32 PM
Guess where I am?
Level: easy
Level: easy
Reposted by Giulia Panozzo
💡 Giulia Panozzo
@sequinsnsearch.bsky.social: Enhancing Search with Psychology & Neuroscience. 🧠
SEO meets human behavior.
#SearchNStuff2025 #DigitalMarketing #NeuroMarketing
@sequinsnsearch.bsky.social: Enhancing Search with Psychology & Neuroscience. 🧠
SEO meets human behavior.
#SearchNStuff2025 #DigitalMarketing #NeuroMarketing
October 11, 2025 at 9:15 AM
💡 Giulia Panozzo
@sequinsnsearch.bsky.social: Enhancing Search with Psychology & Neuroscience. 🧠
SEO meets human behavior.
#SearchNStuff2025 #DigitalMarketing #NeuroMarketing
@sequinsnsearch.bsky.social: Enhancing Search with Psychology & Neuroscience. 🧠
SEO meets human behavior.
#SearchNStuff2025 #DigitalMarketing #NeuroMarketing
On Mean Girls day...we don't wear pink, but we talk about search behaviour, LLMs, and POCKETS (no, it's not an acronym, we talk about actual pockets) 💅
@searchwithsean.bsky.social @myriam.dopamine.builders
@searchwithsean.bsky.social @myriam.dopamine.builders
October 3, 2025 at 11:30 AM
On Mean Girls day...we don't wear pink, but we talk about search behaviour, LLMs, and POCKETS (no, it's not an acronym, we talk about actual pockets) 💅
@searchwithsean.bsky.social @myriam.dopamine.builders
@searchwithsean.bsky.social @myriam.dopamine.builders
@brightonseo.com is just around the corner, but you can still secure your ticket to my training 'Fundamentals of Neuromarketing' before prices go up!
If you're coming, you're in for a treat: you get to learn all of this before my uni students do (and you don't get assessed on it, win-win) 🎉
If you're coming, you're in for a treat: you get to learn all of this before my uni students do (and you don't get assessed on it, win-win) 🎉
October 1, 2025 at 10:16 PM
@brightonseo.com is just around the corner, but you can still secure your ticket to my training 'Fundamentals of Neuromarketing' before prices go up!
If you're coming, you're in for a treat: you get to learn all of this before my uni students do (and you don't get assessed on it, win-win) 🎉
If you're coming, you're in for a treat: you get to learn all of this before my uni students do (and you don't get assessed on it, win-win) 🎉
I wrote this for an online magazine in July 2024, but it was only available behind a paywall then.
I didn't want it to go to waste, so I republished this on my website (mainly because the image is the best thing I have ever created with AI). Enjoy 🩺
www.neuroscientive.com/post/measuri...
I didn't want it to go to waste, so I republished this on my website (mainly because the image is the best thing I have ever created with AI). Enjoy 🩺
www.neuroscientive.com/post/measuri...
Measuring and Improving UX (when you don’t work in UX)
You don't need to work in UX to care about how users navigate your website. Read on to find out the quick fixes that impact both UX and SEO.
www.neuroscientive.com
September 26, 2025 at 10:15 AM
I wrote this for an online magazine in July 2024, but it was only available behind a paywall then.
I didn't want it to go to waste, so I republished this on my website (mainly because the image is the best thing I have ever created with AI). Enjoy 🩺
www.neuroscientive.com/post/measuri...
I didn't want it to go to waste, so I republished this on my website (mainly because the image is the best thing I have ever created with AI). Enjoy 🩺
www.neuroscientive.com/post/measuri...
I love going incognito to events and hearing people pitch their GEO services as the best next thing ♥️
September 23, 2025 at 7:02 PM
I love going incognito to events and hearing people pitch their GEO services as the best next thing ♥️
There's still time (but not a lot) to book your ticket for @searchnstuff.co.uk this October - you can get 35% off the conference with my code GPANOZZO35 ✨
Lots of talks and networking opportunities by the sea 🌊
Don't walk, RUN to get your ticket here ⬇️
searchnstuff.co.uk/conferences/...
Lots of talks and networking opportunities by the sea 🌊
Don't walk, RUN to get your ticket here ⬇️
searchnstuff.co.uk/conferences/...
Search 'n Stuff Antalya Conference 2025: SEO, AI, PPC, Performance, GA4, Content
Explore SEO, AI, eCommerce, paid and organic growth tactics at the Search 'n Stuff Antalya 2025 Conference; future-proof your digital strategy with 40+ experts.
searchnstuff.co.uk
September 23, 2025 at 10:48 AM
There's still time (but not a lot) to book your ticket for @searchnstuff.co.uk this October - you can get 35% off the conference with my code GPANOZZO35 ✨
Lots of talks and networking opportunities by the sea 🌊
Don't walk, RUN to get your ticket here ⬇️
searchnstuff.co.uk/conferences/...
Lots of talks and networking opportunities by the sea 🌊
Don't walk, RUN to get your ticket here ⬇️
searchnstuff.co.uk/conferences/...
Reposted by Giulia Panozzo
The Behavioral Data You Need To Improve Your Users' Search Journey - via @sejournal.bsky.social & @sequinsnsearch.bsky.social #seo
The Behavioral Data You Need To Improve Your Users' Search Journey
Behavioral data helps us understand what drives users to a search, where they carry it out, and what points of friction might be blocking conversion.
bit.ly
September 22, 2025 at 2:15 PM
The Behavioral Data You Need To Improve Your Users' Search Journey - via @sejournal.bsky.social & @sequinsnsearch.bsky.social #seo
A few stills from #BelgradeSEOConference last week - a great debut for @iva-jovanovic.com and team, I am stoked I was part of this very first (and very successful) edition along with this great group of speakers! 🪄
September 15, 2025 at 4:06 PM
A few stills from #BelgradeSEOConference last week - a great debut for @iva-jovanovic.com and team, I am stoked I was part of this very first (and very successful) edition along with this great group of speakers! 🪄
My new article "The Behavioral Data You Need To Improve Your Users’ Search Journey" is now live on Search Engine Journal! 🧠
www.searchenginejournal.com/the-behavior...
www.searchenginejournal.com/the-behavior...
The Behavioral Data You Need To Improve Your Users' Search Journey
Behavioral data helps us understand what drives users to a search, where they carry it out, and what points of friction might be blocking conversion.
www.searchenginejournal.com
September 3, 2025 at 3:39 PM
My new article "The Behavioral Data You Need To Improve Your Users’ Search Journey" is now live on Search Engine Journal! 🧠
www.searchenginejournal.com/the-behavior...
www.searchenginejournal.com/the-behavior...
Back in Antalya to deliver some magic this October! 🪄🧠
🧠 Enhancing Your Search Strategy with Behavioural Metrics
We can’t wait for @sequinsnsearch.bsky.social to share how behavioural data can level up your SEO strategy on her signature workshop.
📍 Get actionable marketing insights at Search 'n Stuff: searchnstuff.co.uk/conferences/...
We can’t wait for @sequinsnsearch.bsky.social to share how behavioural data can level up your SEO strategy on her signature workshop.
📍 Get actionable marketing insights at Search 'n Stuff: searchnstuff.co.uk/conferences/...
August 21, 2025 at 10:40 AM
Back in Antalya to deliver some magic this October! 🪄🧠
And we're back in Barcelona this November 🇪🇸
Thanks for the invite, @webcertain.bsky.social !
Tickets and agenda here: events.webcertain.com/internationa...
Thanks for the invite, @webcertain.bsky.social !
Tickets and agenda here: events.webcertain.com/internationa...
August 11, 2025 at 7:48 AM
And we're back in Barcelona this November 🇪🇸
Thanks for the invite, @webcertain.bsky.social !
Tickets and agenda here: events.webcertain.com/internationa...
Thanks for the invite, @webcertain.bsky.social !
Tickets and agenda here: events.webcertain.com/internationa...
Everyone now is talking about human behaviour - so how about you come and learn about it for real at the next #brightonSEO? 🧠
You can see the content of my training "Fundamentals of Neuromarketing" and secure your spot here: brightonseo.com/courses/fund...
Prices go up tomorrow!
#brightonSEO
You can see the content of my training "Fundamentals of Neuromarketing" and secure your spot here: brightonseo.com/courses/fund...
Prices go up tomorrow!
#brightonSEO
July 30, 2025 at 1:29 PM
Everyone now is talking about human behaviour - so how about you come and learn about it for real at the next #brightonSEO? 🧠
You can see the content of my training "Fundamentals of Neuromarketing" and secure your spot here: brightonseo.com/courses/fund...
Prices go up tomorrow!
#brightonSEO
You can see the content of my training "Fundamentals of Neuromarketing" and secure your spot here: brightonseo.com/courses/fund...
Prices go up tomorrow!
#brightonSEO
Reposted by Giulia Panozzo
Sometimes trying to get SEO budget for basic things can feel you like are on trial — and like being on trial, evidence can help! 🧑⚖️
@sequinsnsearch.bsky.social did an excellent @sitebulb.com workshop on how to get that evidence that you can watch for free: www.youtube.com/watch?v=dzTw...
@sequinsnsearch.bsky.social did an excellent @sitebulb.com workshop on how to get that evidence that you can watch for free: www.youtube.com/watch?v=dzTw...
July 21, 2025 at 1:18 PM
Sometimes trying to get SEO budget for basic things can feel you like are on trial — and like being on trial, evidence can help! 🧑⚖️
@sequinsnsearch.bsky.social did an excellent @sitebulb.com workshop on how to get that evidence that you can watch for free: www.youtube.com/watch?v=dzTw...
@sequinsnsearch.bsky.social did an excellent @sitebulb.com workshop on how to get that evidence that you can watch for free: www.youtube.com/watch?v=dzTw...
My guest article is out on @level343.bsky.social blog!
Everything you wanted to know (and more) about SEO Testing: level343.com/search-marke...
Everything you wanted to know (and more) about SEO Testing: level343.com/search-marke...
SEO Testing: the complete open-source guide (without paid tools)
This comprehensive guide to SEO testing walks you through how to run impactful experiments, from formulating hypotheses to selecting test designs and analyzing results, without relying on paid tools.
level343.com
July 18, 2025 at 8:53 AM
My guest article is out on @level343.bsky.social blog!
Everything you wanted to know (and more) about SEO Testing: level343.com/search-marke...
Everything you wanted to know (and more) about SEO Testing: level343.com/search-marke...
I ran a neurophysiological study to find out how we respond to AI vs Human material. And it helped me figure out what the future of our industry looks like...read about it all on Search Engine Journal ⬇️
Congratulations @sequinsnsearch.bsky.social on your first @sejournal.bsky.social article!
www.searchenginejournal.com/this-is-why-...
www.searchenginejournal.com/this-is-why-...
This Is Why AI Won't Take Your Job (Yet)
The debate of the year is clear: Is AI going to take our jobs? Learn what cognitive-based research reveals about the future of our industry.
www.searchenginejournal.com
July 9, 2025 at 9:49 AM
I ran a neurophysiological study to find out how we respond to AI vs Human material. And it helped me figure out what the future of our industry looks like...read about it all on Search Engine Journal ⬇️
Reposted by Giulia Panozzo
At the start of May, I had the absolute pleasure of co-hosting #SEOOfficeHours with Jo Juliana Turnbull.
Our special guests were @sequinsnsearch.bsky.social and @searchwithsean.bsky.social
Thank you Michael @goodsignals.com and Jo for this incredible opportunity.
youtu.be/A4qHN3pqZtU?...
Our special guests were @sequinsnsearch.bsky.social and @searchwithsean.bsky.social
Thank you Michael @goodsignals.com and Jo for this incredible opportunity.
youtu.be/A4qHN3pqZtU?...
SEO Office Hours 2nd May 2025 ft. Jo Turnbull, Yordan Dimitrov, Sean Barber, Giulia Panozzo
YouTube video by Good Signals
youtu.be
July 7, 2025 at 10:19 PM
At the start of May, I had the absolute pleasure of co-hosting #SEOOfficeHours with Jo Juliana Turnbull.
Our special guests were @sequinsnsearch.bsky.social and @searchwithsean.bsky.social
Thank you Michael @goodsignals.com and Jo for this incredible opportunity.
youtu.be/A4qHN3pqZtU?...
Our special guests were @sequinsnsearch.bsky.social and @searchwithsean.bsky.social
Thank you Michael @goodsignals.com and Jo for this incredible opportunity.
youtu.be/A4qHN3pqZtU?...
I loved every second of #WMF2025 - a massive expo full of innovation and incredible talks, in one of my favourite cities. We worked in the sun, ate like royalty, met up with industry friends and averaged 20K steps a day.
(And I did a talk of course).
Alla prossima, Bologna! 🇮🇹
(And I did a talk of course).
Alla prossima, Bologna! 🇮🇹
June 9, 2025 at 9:00 PM
I loved every second of #WMF2025 - a massive expo full of innovation and incredible talks, in one of my favourite cities. We worked in the sun, ate like royalty, met up with industry friends and averaged 20K steps a day.
(And I did a talk of course).
Alla prossima, Bologna! 🇮🇹
(And I did a talk of course).
Alla prossima, Bologna! 🇮🇹
Reposted by Giulia Panozzo
Giulia Panozzo (@sequinsnsearch.bsky.social) explains that as you grow in your career, your focus shifts from basic needs to self-fulfilment, and it's okay not to master everything, especially in junior roles.
maj.to/3QUnZ3H
maj.to/3QUnZ3H
June 6, 2025 at 9:01 AM
Giulia Panozzo (@sequinsnsearch.bsky.social) explains that as you grow in your career, your focus shifts from basic needs to self-fulfilment, and it's okay not to master everything, especially in junior roles.
maj.to/3QUnZ3H
maj.to/3QUnZ3H
Reposted by Giulia Panozzo
Giulia Panozzo (@sequinsnsearch.bsky.social) believes that investing in your skills is key in times of rapid change because SEO now goes far beyond search engines, and adapting to this is essential.
maj.to/3QUnZ3H
maj.to/3QUnZ3H
June 6, 2025 at 10:30 AM
Giulia Panozzo (@sequinsnsearch.bsky.social) believes that investing in your skills is key in times of rapid change because SEO now goes far beyond search engines, and adapting to this is essential.
maj.to/3QUnZ3H
maj.to/3QUnZ3H
Excited to be back in Antalya in October!
Tickets are selling fast for this one: imagine a conference at a seaside resort, with awesome food, insightful talks and brilliant networking all around...you know it's an opportunity not to be missed!
Run to get your spot🏃🏻♀️
Tickets are selling fast for this one: imagine a conference at a seaside resort, with awesome food, insightful talks and brilliant networking all around...you know it's an opportunity not to be missed!
Run to get your spot🏃🏻♀️
🧠 Behavioural science meets #SEO at #SearchNStuff2025! We’re thrilled to welcome Giulia Panozzo, founder of Neuroscientive, who’ll show how to use behavioural metrics to future-proof your search strategy. @sequinsnsearch.bsky.social
📍 Antalya, Turkey (Oct 9–12)
🎟️ searchnstuff.co.uk/conferences/...
📍 Antalya, Turkey (Oct 9–12)
🎟️ searchnstuff.co.uk/conferences/...
May 15, 2025 at 2:48 PM
Excited to be back in Antalya in October!
Tickets are selling fast for this one: imagine a conference at a seaside resort, with awesome food, insightful talks and brilliant networking all around...you know it's an opportunity not to be missed!
Run to get your spot🏃🏻♀️
Tickets are selling fast for this one: imagine a conference at a seaside resort, with awesome food, insightful talks and brilliant networking all around...you know it's an opportunity not to be missed!
Run to get your spot🏃🏻♀️
I've got so much good feedback from my neuromarketing masterclass at the latest #brightonSEO that we are going to make it a full-day training at the next one! 🧠🚀
Prices go up in June so this is the best time to book ⬇️
brightonseo.com/courses/fund...
Prices go up in June so this is the best time to book ⬇️
brightonseo.com/courses/fund...
May 4, 2025 at 9:28 AM
I've got so much good feedback from my neuromarketing masterclass at the latest #brightonSEO that we are going to make it a full-day training at the next one! 🧠🚀
Prices go up in June so this is the best time to book ⬇️
brightonseo.com/courses/fund...
Prices go up in June so this is the best time to book ⬇️
brightonseo.com/courses/fund...