Oliver Mantell
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olivermantell.bsky.social
Oliver Mantell
@olivermantell.bsky.social
Cultural audience researcher.

Interested in everything, including poetry.

Director of Evidence & Insight at The Audience Agency; Board member at Grimm & Co and Sheaf Poetry. From Reading, living in Sheffield.

[Header from Tara Bergin’s Savage Tales]
In the long run, entropy *decreases*, right…?
November 27, 2025 at 12:56 PM
Reposted by Oliver Mantell
Milne is in the spotlight thanks to some amazing reporting from The Sheffield Tribune: buff.ly/8ZTPmDL
A London lawyer bought hundreds of Sheffield freeholds. Then the ‘very aggressive’ letters arrived
Exclusive: The Tribune can reveal that Andrew Milne has threatened leaseholders with high court action. It ‘broke my heart’ one woman says
www.sheffieldtribune.co.uk
November 27, 2025 at 9:52 AM
I remember thinking that last bit was a particularly good line at the time: good to be reminded of it.
November 27, 2025 at 7:47 AM
But if they then stick the £1.5Bn on the 3.20 at Newmarket, then…
November 26, 2025 at 7:26 AM
Congratulations!
November 25, 2025 at 10:29 PM
Maybe there should be an independent Office of Brand Reputation, to advise the Treasury on updates… 🤣

(Polestar’s a good example: I could imagine various brands being *annoyed* at being excluded…).
November 25, 2025 at 3:21 PM
And subject to change (is there a process planned?).

Does the government really want to have an official view on the jaGuaR rebrand and its effect on market positioning?

Alan Partridge might be glad to see the inclusion of Lexi, but didn’t that running joke rely on differing views of the brand…?
November 25, 2025 at 2:19 PM
I’ve no idea, but suspect the direction/jet lag mitigation calculations might be key…?
November 25, 2025 at 1:10 PM
My signature before and after your joshing… ;o)
November 24, 2025 at 11:05 PM
Ok, feeling mildly paranoid with those eyes staring at me. I confess! Whatever it is, I did it!
November 24, 2025 at 11:00 PM
Maybe I was; maybe I just give off those vibes… 🤷🏼‍♂️
November 24, 2025 at 10:56 PM
Shocking, I know.

(I didn’t before G moved in, as it happens, but don’t think I was ever one of those ‘I don’t have a TV’ people…).
November 24, 2025 at 10:52 PM
I think that’d be type d, b/c what the original is still matters for the interpretation.

But it may be that model doesn’t capture the most important things. Fun to chew on, anyhow: thanks!
November 24, 2025 at 10:46 PM
Perhaps also b/c of greater interfusion of meaning and medium (poetry is made of words-that-mean-something: cf. Stravinsky: ‘music is, by its very nature, essentially powerless to express anything at all’) [caveat, caveat!].

For other types: perhaps Waste Land type b, Cantos d? (fun contrast…)
November 23, 2025 at 10:42 PM
Belated reply (busy weekend!):

What’s struck me is that (understandably), types a) and c) are usually controversial in poetry, b/c lifting without credit/reference is taboo (perhaps b/c there’s no equivalent of ‘performing a standard’/there’s less scope to ‘innocently repeat a set of notes/chords’)
November 23, 2025 at 10:42 PM
That makes sense (I was referring to the 30-45’ section in particular, which was almost all us on the momentum chart).
November 22, 2025 at 11:35 PM
Looking at Fotmob, it could just be there wasn’t much Rotherham possession at that point(?).

Useful charts - could tell an interesting story overlaid with each other, too…
November 22, 2025 at 10:55 PM
Striking dip at the end of the first half: a fitness issue, or normal ebb and flow?
November 22, 2025 at 10:44 PM
Oh dear: I’d not spotted that…
November 21, 2025 at 2:54 PM
Do you know what/how much will be in the redeveloped galleries?

I couldn’t get a clear sense from their website about the future plans, but you’re right to say it’s an excellent and important collection…

Or could @leicestermuseums.bsky.social say?
November 21, 2025 at 1:23 PM
Reposted by Oliver Mantell
Oh, and info enviroment really matters and you have to actively fight and do things to improve that.
November 21, 2025 at 10:54 AM