Martijn van Zwieten
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mvavz.bsky.social
Martijn van Zwieten
@mvavz.bsky.social
🎮 business coach helping videogame founders build better studios
15+ years in games | executive MBA
Read The Long Game newsletter: https://www.martijnvanzwieten.com/newsletter
Writing my Sinterklaas poems like
December 4, 2025 at 8:57 PM
Special shoutout to my friends at @twirlbound.com for winning Best Audio for The Knightling, and to Sokpop Collective for taking home both Best Game Design and Best Game Award for Grunn!

I know what I'll be playing over the holidays.
December 4, 2025 at 9:31 AM
Yesterday we celebrated the very best of the Dutch games industry at the Dutch Game Awards.

Congratulations to all the winners, I can't tell you how great it is to see so the efforts of so many industry friends and colleagues recognized on stage.
December 4, 2025 at 9:30 AM
Left Spotify a while ago, so here's half a year's worth of Deezer instead
December 3, 2025 at 5:34 PM
All dressed up for the Dutch Game Awards
December 3, 2025 at 4:13 PM
It's my 39th birthday today!

I think my lower back tried to highlight the aging process by completely crapping out on me last Thursday.

Good reminder to get my stretches in! 😅🙌
November 24, 2025 at 10:38 AM
This might actually work?
November 18, 2025 at 6:55 AM
Me in public: My headphones:
November 16, 2025 at 3:58 PM
November 10, 2025 at 7:44 AM
November 9, 2025 at 10:29 AM
November 9, 2025 at 8:50 AM
November 9, 2025 at 8:44 AM
I finally finished my new visual identity and website!

I'm really happy with how everything turned out, and how much of an upgrade this is in terms of both identity and professionalism.

Should be good for at least another 4 years now!

www.martijnvanzwieten.com
October 28, 2025 at 10:34 AM
APWOT is beyond amazing. This has to be some of the best writing on games you can find today, and the design on this is simply fantastic. Clearly a labor of love by all involved.

Well done @cazwis.bsky.social 👏
October 25, 2025 at 8:36 AM
Weaponized nostalgia 😍
October 2, 2025 at 10:19 AM
September 28, 2025 at 11:04 AM
Slept on it, and I still can't believe they gave us fully catered and unfettered access to Edinburgh Castle last night.
September 17, 2025 at 6:46 AM
Kicking off DICE Edinburgh day 1
September 16, 2025 at 8:59 AM
One more week to DICE Edinburgh!

I'll be hosting a roundtable on the Wednesday to discuss how we might shape healthy, vibrant studio cultures that will stand the test of time.

Can't wait to discuss this topic with fellow industry leaders as they share their own experiences, insights and stories!
September 8, 2025 at 1:34 PM
Took a walk in the forest today.

Maya rolled around in the sand
Found a big stick
We stared down some deer

10/10
August 24, 2025 at 8:41 PM
Tapping out of gamescom ✌️

Hope you all had / are having a good show!
August 22, 2025 at 10:02 AM
Gamescom day 2, who's ready?
August 21, 2025 at 6:14 AM
Gamescom day 1 proof of life - I'm here!

Lfg
August 20, 2025 at 9:01 AM
Gamescom is next week, so it's time to start packing!

And while I have all my stuff out, I thought I'd share the list of things that I never leave my hotel without.

Here's my EDC (everyday carry) for surviving gamescom on easy mode:
August 14, 2025 at 10:54 AM
Reskeet with a Dril tweet you still think about. The one that lives in your head rent free.
August 12, 2025 at 7:05 AM