The Kirk Unit
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kirkcruz.bsky.social
The Kirk Unit
@kirkcruz.bsky.social
Chicago gay. Haver of dogs. That’s kinda it, really.
I’ve watched it like eight times already, so so much is off I don’t know where to begin
December 9, 2025 at 7:11 PM
That sounds like a great new logo for the production company behind this ad:

“Because we can!”
December 9, 2025 at 6:56 PM
And the fact this was from an agency as big as TBWA is also mind boggling. Sure, it was for the Netherlands, but any agency knows that there’s no longer such thing as a “local” spot, ffs
December 9, 2025 at 6:41 PM
Got it, in this tweet.

It’s… not good. At all.

AI or live action, I’m legit shocked McDonald’s signed off on this creative. They’re SO conservative with their creative, and this ad has *a woman being dragged away by a streetcar*!!!!

x.com/CultureCrave...
Culture Crave 🍿 on X: "McDonald's has released an AI-generated Christmas ad The studio behind it says they 'hardly slept' for several weeks while writing AI prompts and refining the shots — 'AI didn't make this film. We did' Comments have been turned off on YouTube https://t.co/Es5ROvI7n2" / X
McDonald's has released an AI-generated Christmas ad The studio behind it says they 'hardly slept' for several weeks while writing AI prompts and refining the shots — 'AI didn't make this film. We did' Comments have been turned off on YouTube https://t.co/Es5ROvI7n2
x.com
December 9, 2025 at 6:36 PM
My background is in producing commercials, so I MUST join you in this pursuit
December 9, 2025 at 6:29 PM
…the way the camera lingers on one of cinema’s finest male asses (fuzzy category), seems like this remake *also* understands its gay audience? 😃
December 9, 2025 at 6:06 PM
I dunno man, between the ‘80’s gay porn star’ casting of Billy, and…
December 9, 2025 at 6:06 PM
Autocorrect was nervously asking “did you… perhaps… mean… 😬😬😬”
December 9, 2025 at 5:55 PM
Oh daaaaaaaamn 😍😍😍
November 26, 2025 at 6:30 PM
Truly valuable life lesson!
November 23, 2025 at 3:21 PM
Oh. Fuck.
November 22, 2025 at 6:14 PM
was it really tho???

(Please don’t consult me on such matters, as I am the worst (or best?) enabler when it comes to TVs)
November 22, 2025 at 6:12 PM
But wait, did you see that one about Catherine Trammel from Basic Instinct, on Analyzing Evil, it’s SO good
November 20, 2025 at 10:35 PM
OMG what’s next, “Talk On The Phone”???
November 20, 2025 at 5:37 PM
MacAllan Guy with the stark reality of this game:

bsky.app/profile/maca...
Anything past 100 years you would die immediately from drinking doo doo water.
November 20, 2025 at 1:49 PM
I guess? Maybe it’s an AI thing where it watched their face to make sure they’re not doing goner face stuff?
November 19, 2025 at 6:39 PM
<fans himself dramatically>

Why I do declare, I can’t imagine whatever you mean!

<retires to fainting couch>
November 19, 2025 at 5:27 PM
My dogs are thrilled by this news!!!
November 18, 2025 at 12:31 AM
I love how it wasn’t until he started tagging journalists that her agency was all “Oh golly!!!”
November 18, 2025 at 12:22 AM