OpenAI just launched Sora, their new text-to-video tool, and it’s a HUGE deal for science communication. 🎥
Imagine creating professional-quality videos in minutes—no massive budgets, no technical expertise. Here's how it works and why it matters. 🧵

🚀 The best way for universities & research organizations to boost science communication? Empower researchers to share their expertise directly.

Audiences connect with people, not logos. Here’s how to help researchers shine: 👇

1/ 🚀 What Makes Oxford and Cambridge Global Icons?

One word: branding. They earned their reputation with decades of top-tier research and effective communication.

The good news? Branding isn’t just for elite institutions anymore. 🧵👇

It is not incentivized to communicate science in an academic setting. Why it might still help you in the long run 👇👇👇.

You made it to Bluesky but still not really a clue what it is and how it works?

Here your find the most important insights👇 via @techcrunch.com

techcrunch.com/2024/12/03/w...

🚨 Struggling to get visibility for your organizational LinkedIn account? Here’s why: 🧵

1/ LinkedIn gives tons of visibility to personal accounts, but organizational accounts—like projects or departments—often struggle to gain traction. Why? 👇

The moment you realize that the revisions for a paper are due a day later than you thought. Love it, haha 😀.

Hope you have a nice evening. I'll have a nice workout 🚴‍♂️, and then an extra glass of water 💧. It's going to be amazing 😀.

Social media is a numbers game. The more content you put out, the more you will get seen.

#scicomm #wisskomm #Sciencecommunication

First learnings, on Bluesky one can only upload videos that are shorter than 60 seconds and smaller than 50mb.

#sciencecommunication #scicomm

👇 This is why I am here now.