It needs a bridge connecting domestic labeling rules and overseas standards—business + ethics.
This is not a protest—this is an observation log.
#AdditiveFree #informationdesign #20thCenturyEpotechGirl
It needs a bridge connecting domestic labeling rules and overseas standards—business + ethics.
This is not a protest—this is an observation log.
#AdditiveFree #informationdesign #20thCenturyEpotechGirl
They acknowledged older web images remained online and said they were replacing them, based on labeling standards.
The risk was corrected quickly—yet one thing stayed missing:
a written definition of what “mutenka” means here.
They acknowledged older web images remained online and said they were replacing them, based on labeling standards.
The risk was corrected quickly—yet one thing stayed missing:
a written definition of what “mutenka” means here.
Creative work is flexible.
But “additive-free” isn’t fiction—it’s a claim tied to responsibility.
It needs clarity, evidence, and wording that won’t invite misunderstanding.
Creative work is flexible.
But “additive-free” isn’t fiction—it’s a claim tied to responsibility.
It needs clarity, evidence, and wording that won’t invite misunderstanding.
Disclaimer: This is a general discussion based on public information and my personal experience as an applicant. It is not intended to harm the reputation of any specific company or organization.
Disclaimer: This is a general discussion based on public information and my personal experience as an applicant. It is not intended to harm the reputation of any specific company or organization.
(Primary references will be compiled in the thread.)
(Primary references will be compiled in the thread.)
was never clearly shared—
even though “additive-free × New York expansion” was positioned as the theme.
This is not a protest—this is a record.
was never clearly shared—
even though “additive-free × New York expansion” was positioned as the theme.
This is not a protest—this is a record.
• In the contest landing page visuals, the claim was hard to confirm
• Yet in the landing page text, “additive-free” remained central
From an applicant’s point of view, it felt like the boundary between
• In the contest landing page visuals, the claim was hard to confirm
• Yet in the landing page text, “additive-free” remained central
From an applicant’s point of view, it felt like the boundary between
Online, the messaging also felt inconsistent:
• Some product images emphasized “mutenka (additive-free)”
Online, the messaging also felt inconsistent:
• Some product images emphasized “mutenka (additive-free)”
岩手のミナミ食品とforiioが共創型ビジュアルコンテスト「CREATIVE BRIDGE AWARD」を開催。新しいパッケージデザインでNYへ挑戦します!
Note
• Additive-free = mutenka
• Yuba = thin layers of soy milk gently lifted from the surface (often misunderstood overseas)
Note
• Additive-free = mutenka
• Yuba = thin layers of soy milk gently lifted from the surface (often misunderstood overseas)
Which means: the layer I kept examining—
the boundary between labeling, brand storytelling, and “peace of mind”—
was not needed for selection.
So how did Epotech Girl respond?
I will log this over five days. On Day 4, I will publish my full submission.
Which means: the layer I kept examining—
the boundary between labeling, brand storytelling, and “peace of mind”—
was not needed for selection.
So how did Epotech Girl respond?
I will log this over five days. On Day 4, I will publish my full submission.
and this is the record of it.
This is not a protest.
It is an observational log—a “slice of the era,” seen through 20th Century Epotech Girl.
and this is the record of it.
This is not a protest.
It is an observational log—a “slice of the era,” seen through 20th Century Epotech Girl.
■ episode Ⅲ:
「めくらの国からこんにちは」
涼香:EXPO’70の“偽りの未来”に立ち会った人間
■ episode Ⅲ:
「めくらの国からこんにちは」
涼香:EXPO’70の“偽りの未来”に立ち会った人間
選んだんは、「前に出ること」やった。
「利用されたってかまへん。
そのぶん、こっちもこの国を診断したる。」
だからこそ、日本館のホステスという立場で、
この国の“演技された平等”を現場の内側から見極める決意をする。
『 叫ぶことも、泣くことも許されへん社会で、ほんまに“健康”って言えるんか?
この国には「かたわ」しかおらんのか? 』
選んだんは、「前に出ること」やった。
「利用されたってかまへん。
そのぶん、こっちもこの国を診断したる。」
だからこそ、日本館のホステスという立場で、
この国の“演技された平等”を現場の内側から見極める決意をする。
『 叫ぶことも、泣くことも許されへん社会で、ほんまに“健康”って言えるんか?
この国には「かたわ」しかおらんのか? 』