gsterling
@gsterling.bsky.social
Truth seeker. Local OG. Co-founder of Nearmedia.co and LocalDialog.com
Watching Stranger Things season 5, first four episodes. Enjoying it but there is a ton of stuff that doesn’t make any sense.
November 29, 2025 at 1:07 AM
Watching Stranger Things season 5, first four episodes. Enjoying it but there is a ton of stuff that doesn’t make any sense.
ChatGPT shopping research is going to be widely used and pretty compelling to consumers. Google will seek to match it. openai.com/index/chatgp...
November 25, 2025 at 9:24 PM
ChatGPT shopping research is going to be widely used and pretty compelling to consumers. Google will seek to match it. openai.com/index/chatgp...
One clear advantage Gemini/Nano Banana has over ChatGPT image creation is speed.
November 25, 2025 at 7:48 PM
One clear advantage Gemini/Nano Banana has over ChatGPT image creation is speed.
Enough with the pronouns! The Internet and social media in particular have destroyed headline writing
November 17, 2025 at 11:25 PM
Enough with the pronouns! The Internet and social media in particular have destroyed headline writing
Review gating alive and well. Request to review followed general text inquiry into my level of satisfaction during my hotel stay.
November 10, 2025 at 5:34 AM
Review gating alive and well. Request to review followed general text inquiry into my level of satisfaction during my hotel stay.
Would you pay $10 per month for Google Home Premium (Gemini)? Me: no.
October 29, 2025 at 3:27 PM
Would you pay $10 per month for Google Home Premium (Gemini)? Me: no.
Trying to determine what degree of overlap exists between "web search" results in ChatGPT Atlas Browser and Google. It's not 1:1 but there's a high degree of overlap.
October 28, 2025 at 9:40 PM
Trying to determine what degree of overlap exists between "web search" results in ChatGPT Atlas Browser and Google. It's not 1:1 but there's a high degree of overlap.
Totally missed this (h/t @rustybrick.com). Google search inside Atlas. Also results for the same query nearly identical minus the ads and the features (local pack, forum pack).
October 24, 2025 at 3:57 AM
Totally missed this (h/t @rustybrick.com). Google search inside Atlas. Also results for the same query nearly identical minus the ads and the features (local pack, forum pack).
Slide from a deck I presented on local in a webinar with ShopLocal in 2006.
October 22, 2025 at 12:26 AM
Slide from a deck I presented on local in a webinar with ShopLocal in 2006.
Saw this on a Google job posting today: "Experience managing ambiguous programs under pressure with tight timelines and competing priorities."
October 22, 2025 at 12:07 AM
Saw this on a Google job posting today: "Experience managing ambiguous programs under pressure with tight timelines and competing priorities."
So far I would say the Atlas browser offers a better version of the ChatGPT experience; it's more complete. However it doesn't support Chrome extensions apparently.
October 21, 2025 at 8:02 PM
So far I would say the Atlas browser offers a better version of the ChatGPT experience; it's more complete. However it doesn't support Chrome extensions apparently.
Building ChatGPT agents with drag and drop functionality.
October 6, 2025 at 5:35 PM
Building ChatGPT agents with drag and drop functionality.
It appears a much better local search experience is coming to ChatGPT via embedded third party apps.
October 6, 2025 at 5:25 PM
It appears a much better local search experience is coming to ChatGPT via embedded third party apps.
Now 800M+ weekly ChatGPT users.
October 6, 2025 at 5:13 PM
Now 800M+ weekly ChatGPT users.
Just downloaded iOS 26 and kind of don’t like it.
October 2, 2025 at 5:06 PM
Just downloaded iOS 26 and kind of don’t like it.
Incredibly cowardly and more about obsequious capitulation and gaining favor than reflective of the legal merits of the case. Google has fallen very very far from where it once was (or at least aspired to).
October 1, 2025 at 5:40 PM
Incredibly cowardly and more about obsequious capitulation and gaining favor than reflective of the legal merits of the case. Google has fallen very very far from where it once was (or at least aspired to).
Perplexity is often better for finding Google-authored content than Google is. For example I was looking for a Google blog post that discussed their removal of terms-violating reviews in 2024. Couldn't find on Google itself after several attempts, but Perplexity found it quickly.
September 29, 2025 at 3:18 PM
Perplexity is often better for finding Google-authored content than Google is. For example I was looking for a Google blog post that discussed their removal of terms-violating reviews in 2024. Couldn't find on Google itself after several attempts, but Perplexity found it quickly.
A big problem for ChatGPT 5 is how slow it is compared to previous models for general "search" queries. This plays to Google's speed advantage.
September 18, 2025 at 8:48 PM
A big problem for ChatGPT 5 is how slow it is compared to previous models for general "search" queries. This plays to Google's speed advantage.
There's an AIO for everything, including the term Enshittification 😀
September 12, 2025 at 11:42 PM
There's an AIO for everything, including the term Enshittification 😀
Increasingly disappointed with ChatGPT's performance and accuracy. And I really don't want to see this type of thing.
August 20, 2025 at 5:57 AM
Increasingly disappointed with ChatGPT's performance and accuracy. And I really don't want to see this type of thing.
Increasingly I feel like I have to "parent" ChatGPT: remind it to check its work, to not hallucinate and to do what I "already asked you to do."
August 13, 2025 at 5:16 PM
Increasingly I feel like I have to "parent" ChatGPT: remind it to check its work, to not hallucinate and to do what I "already asked you to do."
In the course of working on user behavioral research for @nearmedia.bsky.social I've seen my first click on an AIO link/source. (Most people aren't engaging with AIOs in this vertical.) The driver of the click was offline brand awareness: "I've heard of them." cc: @mordyoberstein.bsky.social
August 12, 2025 at 9:26 PM
In the course of working on user behavioral research for @nearmedia.bsky.social I've seen my first click on an AIO link/source. (Most people aren't engaging with AIOs in this vertical.) The driver of the click was offline brand awareness: "I've heard of them." cc: @mordyoberstein.bsky.social
Local Pack with ad, which duplicates the organic listing immediately above it. Also: bottom ad placement (vs. top where most Pack ads have been historically).
August 10, 2025 at 6:35 PM
Local Pack with ad, which duplicates the organic listing immediately above it. Also: bottom ad placement (vs. top where most Pack ads have been historically).
ChatGPT refuses to generate a "public domain version of Pinocchio" because it may suggest the Disney character, even though the character and the story can't be copyrighted. Gemini had no problem creating the image below.
August 7, 2025 at 10:38 PM
ChatGPT refuses to generate a "public domain version of Pinocchio" because it may suggest the Disney character, even though the character and the story can't be copyrighted. Gemini had no problem creating the image below.
Bloomberg is reporting that "Apple quietly formed a new team called Answers, Knowledge and Information, or AKI ... with the goal of creating a new ChatGPT-like search experience." If this is correct and if Apple can execute well (big if) it would be a significant blow to Google.
August 6, 2025 at 3:31 PM
Bloomberg is reporting that "Apple quietly formed a new team called Answers, Knowledge and Information, or AKI ... with the goal of creating a new ChatGPT-like search experience." If this is correct and if Apple can execute well (big if) it would be a significant blow to Google.