"Coverage would have to increase sixfold to accurately reflect the proportion of animal agriculture’s responsibility for the climate crisis.”

That's because big media is focused on the "horse race" coverage -- who wins, who loses -- as if everything is a sports match.

It's good at polarizing and inciting people (and earning more revenue from clicks and eyeballs).

But it's not especially helpful or factual.

And Project Drawdown ran a "Deep Dive" on food loss & waste for investors, philanthropists, and business leaders.

It points to numerous opportunities to scale these crucial climate solutions.

drawdown.org/programs/dra...

But we have numerous solutions to address this issue. For an overview, check out the Drawdown Explorer summary of food loss & waste:

drawdown.org/explorer/red...

Oh, gosh, thanks for the kind words! And thank YOU for what you're doing!

This is great work! Thank you to the authors for this important study.

📄 Read the full paper here (no paywall!): doi.org/10.1088/2753... 🧵 8/9

Public finance, strategic investors, and conservation organizations can lead where traditional VC has failed. There's substantial potential to improve climate finance outcomes, and much more to explore. 🧵 7/9

As Rohan notes: VC is optimizing for market familiarity and short-term returns, **not climate outcomes**. But this misalignment reveals an opportunity: nature-based solutions and other high-mitigation technologies are 𝘂𝗻𝗱𝗲𝗿𝘃𝗮𝗹𝘂𝗲𝗱 and 𝘂𝗻𝗱𝗲𝗿𝗰𝗮𝗽𝗶𝘁𝗮𝗹𝗶𝘇𝗲𝗱. 🧵 6/9

𝗧𝗵𝗲 𝗩𝗮𝗹𝗹𝗲𝘆 𝗼𝗳 𝗗𝗲𝗮𝘁𝗵 𝗽𝗲𝗿𝘀𝗶𝘀𝘁𝘀: Only 4.6% of companies reached middle-stage funding, with median capital far below what's needed for scaling and commercialization. 🧵 5/9

𝗙𝘂𝗻𝗱𝗶𝗻𝗴 𝗶𝗴𝗻𝗼𝗿𝗲𝘀 𝗰𝗹𝗶𝗺𝗮𝘁𝗲 𝗶𝗺𝗽𝗮𝗰𝘁: No statistical relationship between investment dollars and carbon mitigation potential or technological maturity—the metrics that should drive deployment. 🧵 4/9

𝗡𝗮𝘁𝘂𝗿𝗲-𝗯𝗮𝘀𝗲𝗱 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀 𝘀𝘁𝗮𝗿𝘃𝗲𝗱 𝗼𝗳 𝗰𝗮𝗽𝗶𝘁𝗮𝗹: Food, agriculture, land use, and ecosystem restoration received minimal investment despite high sequestration potential. Early ROI data suggests promise, though the sample remains small and companies are still maturing. 🧵 3/9

𝗪𝗲'𝗿𝗲 𝗯𝗲𝘁𝘁𝗶𝗻𝗴 𝗼𝗻 𝗳𝗮𝗺𝗶𝗹𝗶𝗮𝗿 𝗺𝗮𝗿𝗸𝗲𝘁𝘀, 𝗻𝗼𝘁 𝗰𝗹𝗶𝗺𝗮𝘁𝗲 𝗼𝘂𝘁𝗰𝗼𝗺𝗲𝘀: 71% of funding went to three sectors with existing private market incumbents, with the bulk of funding directed toward EVs (over 40%), even though such solutions represent just 3.5% of mitigation potential. 🧵 2/9

I think we need to stop putting so much emphasis on federal governments and international negotiations. Yes, they could help. But they've failed us badly during the last 30+ years.

Maybe we can put a bit more attention on community-based solutions, affordable decarbinization tools, and markets?

I think we need to stop putting so much emphasis on federal governments and international negotiations. Yes, they could help. But they've failed us badly during the last 30+ years.

Maybe we can put a bit more attention on community-based solutions, affordable decarbinization tools, and markets?

Maybe we should reconsider the notion that the politicians and diplomats were going to save us?