Shoppers Look Beyond Ecolabels When Buying Sustainable Products Study Reveals Disconnect Between Consumer Stated Preferences and Actual Buying Behavior A recent comprehensive study by marketing experts from Stanford Graduate School of Business and the University of Rochester highlights that while consumers express a strong preference for sustainable and eco-friendly products, their actual purchasing decisions often prioritize factors such as package size, brand name, and ingredients over sustainability credentials.

'Climate change is here, it is deadly, and it is stealing the dreams of young people like me'

Top 10 Sustainable Consumer Products of 2025 | Sustainability Magazine June 2025 saw Sustainability Magazine list ten products. These products mix strong corporate ideas with eco-friendly choices. They help consumers lower their impact and boost circular systems. 10. Smart Thermostat – Nest (Google) Founder: 2010 | CEO: Sundar Pichai Google Nest’s Learning Thermostat learns from home use. It uses machine learning to adjust heating and cooling.

The ocean is doing its best to soak up excess heat caused by greenhouse emissions, but once humanity (hopefully) achieves a net-negative carbon economy, the bill will come due.

In recent years, the fashion industry has undergone a transformative shift, bringing the concept of ethical fashion to the forefront of consumer consciousness. But why does ethical fashion matter? With growing concerns about the environmental degradation caused by fast fashion and the oft-ignored plight of workers in developing countries, it has become crucial for consumers to understand the implications of their purchasing choices.