Diagonal Comms
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diagonalcomms.bsky.social
Diagonal Comms
@diagonalcomms.bsky.social
Diagonal Comms, led by Matt Bishop (@thebishf1.bsky.social), provides strategic comms/PR based on expertise and passionate commitment to deliver to our clients' objectives
Livery reveal date secured 🔒

As Diagonal client the Cadillac Formula 1 Team readies to join the F1 grid in 2026, we helped them announce that they will launch their inaugural livery during the upcoming Super Bowl, one of the largest annual sporting events in the world, on February 8 🏈
December 4, 2025 at 3:19 PM
Celebrating champions at the TOCA Awards 🍾

We headed to Silverstone to cap off the 2025 BTCC season with the annual TOCA Awards, which brought together the cars and stars of the year for an evening of 🏆 and 🥂

We later shared its headlines across the BTCC's channels 🗞️
December 2, 2025 at 11:17 AM
The record-breaking success of CTS 📈

The Motorsport Industry Association confirmed the stunning success of CTS 2025, the UK’s leading Motorsport Engineering & Technology Show.

We helped the MIA shout about the news with a press release, mailer content, social media posts, and bespoke graphics 🖥️
December 2, 2025 at 11:17 AM
News rolls in from the BTCC 📢

We supported three exciting announcements regarding the 2026 BTCC season with digital, social, and press content 👀

- Laser Tools Racing's new Toyota-based two-car lineup
- Árón Taylor-Smith & Gordon Shedden's team change
- Details of the new qualifying race format
December 2, 2025 at 11:17 AM
Revealing The Elecy prototype 🚗🚲

Amara Automotive recently unveiled a prototype of the car eBike hybrid, The Elecy, at Venturefest, Southampton.

We shared the news with our blackbook of contacts, and have since been securing coverage in a variety of premier media outlets ✍️
December 2, 2025 at 11:17 AM
George Kurtz becomes co-owner of the Mercedes-AMG F1 Team 🤝

Prior to the Las Vegas GP, we broke the news of Kurtz's Mercedes F1 Team acquisition.

Between a press conference, media liaison and outreach, and a bespoke press release, we generated a huge swathe of international coverage 📰
December 2, 2025 at 11:17 AM
Announcement season is underway for our client, the BTCC 📢

Over the past five days, our team has shared the news that Laser Tools Racing by MB Motorsport will launch a two-car programme and that Árón Taylor-Smith will join its roster, and confirmation of the all-new qualifying race format 🔥
November 26, 2025 at 1:28 PM
Last week, the Diagonal team shared the exciting news that George Kurtz, the CEO and Founder of CrowdStrike, has become co-owner of the Mercedes-AMG Formula One Team and been appointed Technology Advisor 📰

We are proud to be working with George to tell the story of his Mercedes acquisition 🤝
November 24, 2025 at 1:10 PM
Celebrating Diagonal client the MIA's record-breaking delivery of CTS 👏

In 2025, the UK’s leading Motorsport Engineering & Technology Show became a sell-out, attendee and exhibitor numbers more than doubled, and footfall hit a record high 📈

See more in the graphics produced by our team below 👇
November 14, 2025 at 3:05 PM
We’re delighted to be working with Tamara Ivancova – the 24-year-old F1 engineer turned founder of Amara Automotive.

Today at Venturefest, Southampton, she will unveil a prototype of The Elecy – the car eBike hybrid she built and will next year embark on a record-breaking world tour in…
November 12, 2025 at 8:24 AM
Two new clients join the roster 😎

We welcome two new clients: Nichols Cars, the British automotive company founded by former F1 engineer Steve Nichols, and Amara Automotive, creator of the innovative 4-wheeled eBike, Elecy.

We can't wait to show you what we've been up to...
October 31, 2025 at 11:35 AM
Deagen Fairclough scores his first GB3 win at Monza 🏆

With a stunning show of race craft, superstar young driver Fairclough took a well-deserved maiden win in GB3 during the series' season finale.

We provided comms, content, and social media services regarding the round 📸
October 31, 2025 at 11:35 AM
The Motorsport Industry Association hosts CTS 🔧

Across the UK's leading motorsport and high-performance engineering trade show, we produced social media, digital, and written content for the MIA, and hosted a bespoke media workshop, leading to its most successful delivery of CTS yet 📈
October 31, 2025 at 11:35 AM
Colton's 2026 seat is confirmed 🔒

The Diagonal team aided the Cadillac Formula 1 Team in announcing their test driver Colton Herta's 2026 F2 seat with Hitech TGR.

We helped form and distribute the US squad's press release, and delivered important and valuable media liaison services🗞️
October 31, 2025 at 11:35 AM
The BTCC crowns its champion ✨

At the beginning of October, our team travelled to Brands Hatch with the BTCC for its finale.

3 thrilling races saw Tom Ingram secure his 2nd Drivers' title, which we amplified with a comprehensive press office and content creation operation 👊
October 31, 2025 at 11:35 AM
Victory at Monza 🏆🇮🇹

Just over a week ago, we were by the side of young star Deagen Fairclough, who we have been working with throughout 2025, as he rounded out the GB3 season on a high 👏

Two emphatic drives saw him claim his first win and a seventh podium in the category 📸
October 28, 2025 at 12:38 PM
Rounding out the GB3 Championship season at 'The Temple of Speed' 🇮🇹

Our team is at the iconic Autodromo Nazionale Monza this weekend for the GB3 season finale as part of a season-long project with Deagen Fairclough 💪

Pizza, pasta, and plenty of slipstream on the menu 🍝💨
October 16, 2025 at 9:56 AM
CTS 2025, the UK’s leading Motorsport Engineering & Technology Show, which is delivered by Diagonal client, the MIA, is open! 📢

CTS is *the* place where members of the trade can build valuable relationships, spark new ideas, and fuel growth for their business.

See you at the Silverstone Wing 😉
October 15, 2025 at 11:10 AM
The Diagonal team is heading to Brands Hatch this weekend for the final event of the British Touring Car Championship season, where Tom Ingram and Ash Sutton will duel for the 2025 title 👑🏆

Check out the graphic below, which we designed as part of our TOCA Touring Car game-themed finale promotion 🎮
October 2, 2025 at 3:27 PM
As part of an ongoing comms/PR project, the Diagonal team recently accompanied Deagen Fairclough on his “dream come true” F1 debut with Aston Martin 🤩

We delivered photo/videography on the ground and later hosted a press conference with Deagen to attract widespread media coverage 🎙️
September 4, 2025 at 12:56 PM
A busy weekend for our Diagonal Comms team at two UK race tracks comes to a close 😮‍💨

We were present at Croft and Silverstone delivering comprehensive PR, comms, and content creation packages to our clients, the British Touring Car Championship and ROKiT.

Full steam ahead this summer ✌️
August 4, 2025 at 2:13 PM
Wrapping up Round 4 of the GB3 season with our client, ROKiT ✅

We were on the ground at a freshly renovated Hungaroring last weekend, where ROKiT-sponsored Deagen Fairclough bagged another strong haul of points in his quest for the title.

The view through our lens 👇📸
July 11, 2025 at 9:32 AM
Our team visited Silverstone last week for our client, the Cadillac Formula 1 Team 🇺🇸🏎️

We brought over 20 journalists to the team's bustling Silverstone factory for an ultra-exclusive tour and a press conference with Team Principal, Graeme Lowdon.

Here are some BTS snaps 📸
July 1, 2025 at 9:09 AM
This evening, our client Tom Hartley Jnr announced that they have been selected for the sale of Mansour Ojjeh's extraordinary collection of 20 McLaren road cars 😍

We are proud to be working with them to promote the sale of this truly special ensemble of cars ✨
June 29, 2025 at 7:52 PM
We shared the news via the press release below, which includes exclusive quotes from Peter and the CEO of the MIA, Chris Aylett 👇
the-mia.com/news/704427/...
June 25, 2025 at 1:01 PM