Ash Gwinnell
@ashleygwinnell.bsky.social
🧰 Indie game marketing tools guy – making impress.games toolkit!
😸 Press Kitty — free press kits
🤖 Coverage Bot — pr/influencer/streamer alerts
🚀 Launchpad — creator discovery & key distribution
🎓 Academy — marketing guides
He/him
😸 Press Kitty — free press kits
🤖 Coverage Bot — pr/influencer/streamer alerts
🚀 Launchpad — creator discovery & key distribution
🎓 Academy — marketing guides
He/him
Bin bag in the boot. A festival staple!
October 26, 2025 at 6:44 AM
Bin bag in the boot. A festival staple!
Had to have this up for the first time in 4 years. So glad that worry is over now!
October 25, 2025 at 11:09 AM
Had to have this up for the first time in 4 years. So glad that worry is over now!
Ah yeah good idea.
October 25, 2025 at 11:06 AM
Ah yeah good idea.
Want proper analysis? Just hit up @gamediscoverco.bsky.social and the newsletter innit
newsletter.gamediscover.co/p/who-won-oc...
newsletter.gamediscover.co/p/who-won-oc...
Who 'won' October 2025's Steam Next Fest?
Also: lots of discovery and platform news, including new Steam Deck game pages.
newsletter.gamediscover.co
October 21, 2025 at 10:01 PM
Want proper analysis? Just hit up @gamediscoverco.bsky.social and the newsletter innit
newsletter.gamediscover.co/p/who-won-oc...
newsletter.gamediscover.co/p/who-won-oc...
Tried to do some more advanced stuff but takes ages to process and I don't really know what I'm doing 😅
Here's similar to above but with clustering.
Here's similar to above but with clustering.
October 21, 2025 at 10:00 PM
Tried to do some more advanced stuff but takes ages to process and I don't really know what I'm doing 😅
Here's similar to above but with clustering.
Here's similar to above but with clustering.
Next up we have top tags by:
1. Average follower increase
2. Average follower increase as %
Hacking, diplomacy, war, MMOs, nostalgia, clickers and idlers, ... maybe reflecting the state of the world? 😬
Some only used in a handful of demos tho.
1. Average follower increase
2. Average follower increase as %
Hacking, diplomacy, war, MMOs, nostalgia, clickers and idlers, ... maybe reflecting the state of the world? 😬
Some only used in a handful of demos tho.
October 21, 2025 at 7:00 PM
Next up we have top tags by:
1. Average follower increase
2. Average follower increase as %
Hacking, diplomacy, war, MMOs, nostalgia, clickers and idlers, ... maybe reflecting the state of the world? 😬
Some only used in a handful of demos tho.
1. Average follower increase
2. Average follower increase as %
Hacking, diplomacy, war, MMOs, nostalgia, clickers and idlers, ... maybe reflecting the state of the world? 😬
Some only used in a handful of demos tho.
I wouldn't turn my nose up at ~1k more wishlists mind!
October 21, 2025 at 6:35 PM
I wouldn't turn my nose up at ~1k more wishlists mind!
Here's the same but ordered by % change – skews towards lesser known games that found... just a bit more audience! ✨
October 21, 2025 at 6:34 PM
Here's the same but ordered by % change – skews towards lesser known games that found... just a bit more audience! ✨
Gonna do an update/review on this today, hopefully! Keep ur eyes peeled! bsky.app/profile/ashl...
Data science time!
Most games heading into #SteamNextFest have between 10 and 100 followers. That's like between ~50 (low estimate) and ~1500 (high estimate) wishlists.
But you probably know that already. Anything you want to see?
Most games heading into #SteamNextFest have between 10 and 100 followers. That's like between ~50 (low estimate) and ~1500 (high estimate) wishlists.
But you probably know that already. Anything you want to see?
October 21, 2025 at 11:59 AM
Gonna do an update/review on this today, hopefully! Keep ur eyes peeled! bsky.app/profile/ashl...
Bought some recently. Tastes like garbage, melts before you unwrap it. Boos in regret.
October 20, 2025 at 5:30 PM
Bought some recently. Tastes like garbage, melts before you unwrap it. Boos in regret.
Last one! Inspired by a chart Chris Z showed us.
This is the number of games currently in Steam Next Fest and their release weeks,
Y'all gonna compete for space next week!
But that's probably fine. can't time the market.
("Q4 2025", "November 2025", etc. excluded as seen in the second version)
This is the number of games currently in Steam Next Fest and their release weeks,
Y'all gonna compete for space next week!
But that's probably fine. can't time the market.
("Q4 2025", "November 2025", etc. excluded as seen in the second version)
October 14, 2025 at 11:08 AM
Last one! Inspired by a chart Chris Z showed us.
This is the number of games currently in Steam Next Fest and their release weeks,
Y'all gonna compete for space next week!
But that's probably fine. can't time the market.
("Q4 2025", "November 2025", etc. excluded as seen in the second version)
This is the number of games currently in Steam Next Fest and their release weeks,
Y'all gonna compete for space next week!
But that's probably fine. can't time the market.
("Q4 2025", "November 2025", etc. excluded as seen in the second version)
I’m stopping here as I have much else to do. Shout if you want me to dive into anything specific tho!
October 13, 2025 at 7:12 PM
I’m stopping here as I have much else to do. Shout if you want me to dive into anything specific tho!