Author | Lightnews

Matthias Lüfkens 🧞 @luefkens.com · Sep 21

How influential are International Organizations on social media?

Discover why international organizations lose followers on Facebook & X and set up shop on @bsky.app.

➡️🔗 digitips.ch/internationa... #UNGA #DigitalDiplomacy

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Matthias Lüfkens 🧞 @luefkens.com · Jan 17

I was speaking about the first @inyourpocket.com guides from way back when print guides were a thing.

Anyone still uses printed city guides? #AskingForAFriend

Matthias Lüfkens speaking about the first issue of Vilnius In Your Pocket.

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Matthias Lüfkens 🧞 @luefkens.com · Dec 18

Do you want to work with me ⁉️

🔎 We are looking for a Social Media Specialist @interpol.int in Lyon.
➡️🔗 209400.jobs2web.com/job/Lyon%2C-... #DreamJob

Close-up of a gold-plated Interpol emblem

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Reposted by Matthias Lüfkens 🧞

DigiTips🧞‍♂️ @digitips.ch · Dec 7

Is #Bluesky becoming the new platform for #DigitalDiplomacy?

Follow the diplomatic crowd at the @un.org in New York.
go.bsky.app/M2Z9EJz

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Reposted by Matthias Lüfkens 🧞

Matthias Lüfkens 🧞 @luefkens.com · Nov 30

How many world leaders are already on #Bluesky?

Check out the updated lists on @digitips.ch
bsky.app/starter-pack...

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Matthias Lüfkens 🧞 @luefkens.com · Nov 30

How many world leaders are already on #Bluesky?

Check out the updated lists on @digitips.ch
bsky.app/starter-pack...

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Matthias Lüfkens 🧞 @luefkens.com · Nov 25

Now go and get your @Digimentors.group handle 💡

Dgimentors.group

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Matthias Lüfkens 🧞 @luefkens.com · Nov 23

New to Bluesky?🦋

Here's the @digitips.ch starter kit with 50+ International Organisations bsky.app/starter-pack... #DigitalDiplomacy
cc @pfrazee.com @jay.bsky.team

Tom Fletcher @tomfletcherun.bsky.social · Nov 17

So this is where you all are.

Wonderful.

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Matthias Lüfkens 🧞 @luefkens.com · Nov 21

Interesting discussions about @bsky.app at the Geneva Social Managers confab held at @unaids.bsky.social headquarters.
Thanks @manishkak.bsky.social & Miladin Bogetić 🙏

Matthias Lüfkens 🧞 @luefkens.com · Nov 20

Where am I?

1) Bluesky headquarters 🇺🇸
2) Lyon Art Museum 🇫🇷
3) UN AIDS offices in Geneva🇨🇭

Matthias Luefkens standing in front of a colourful butterfly at the UNAIDS offices in Geneva

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Matthias Lüfkens 🧞 @luefkens.com · Nov 20

Where am I?

1) Bluesky headquarters 🇺🇸
2) Lyon Art Museum 🇫🇷
3) UN AIDS offices in Geneva🇨🇭

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Matthias Lüfkens 🧞 @luefkens.com · Nov 18

Thanks for the shoutout @jonworth.eu🙏

It took us a couple of weeks but it was worth it… Hoping more organisations will join this platform. I am keeping a running list on @digitips.bsky.social.

Jon Worth @jonworth.eu · Nov 18

Look, UK politicians and journalists struggling with domain verification here on Bluesky - if Interpol can manage this quite swiftly to set it up, surely you can too?

INTERPOL @interpol.int · Nov 17

New to Bluesky?🦋

Here is a law enforcement starter pack. go.bsky.app/9QgEDzB

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Matthias Lüfkens 🧞 @luefkens.com · Nov 17

Bluesky is picking up speed.🦋

DigiTips🧞‍♂️ @digitips.ch · Nov 17

Polish Premier Donald Tusk is here on Bluesky: bsky.app/profile/dona...

Follow our list of world leaders bsky.app/profile/digi...

Screenshot of Polish Prime Minister Donald Tusk first post on Bluesky with a picture of him in a T-shirt waving to the camera. The caption in Polish reads: "It's hard to keep up, but I'm doing my best. Follow me on Bluesky!"

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Matthias Lüfkens 🧞 @luefkens.com · Nov 13

That’s what you call making an entrance!

Interpol’s new Secretary General, Valdecy Urquiza arrives at @interpol.int.

INTERPOL @interpol.int · Nov 13

Meet our new Secretary General, Valdecy Urquiza.

He is the first #INTERPOL Secretary General in our 101-year history to come from Latin America.

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Matthias Lüfkens 🧞 @luefkens.com · Sep 18

Bluesky now has more than 10 million users.
When I joined in 2023 this place was quite intimate.

Bluesky is celebrating 10 million users.
Matthias Lüfkens joined on April 15, 2023, and is user N°22,137.

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Matthias Lüfkens 🧞 @luefkens.com · Jun 30

What can we learn from the Belgian EU Presidency? 🇧🇪

An interesting conversation with Laurens Soenen in the #SoMeInsights podcast with Dante Licona.
➡️🎙️ open.spotify.com/episode/1zLD... #DigitalDiplomacy

Matthias Lüfkens 🧞 @luefkens.com · Jun 18

"Content has to be good for the organization, good for the platform, and good for the audience."

Listen to WTO's Janaina Borges on the latest episode of our SoMeInsights podcast with @dantelicona.bsky.social.
➡️🎙️ open.spotify.com/episode/1APK... #DigitalDiplomacy

Matthias Lüfkens 🧞 @luefkens.com · May 24

Which World Leaders are on Bluesky?

Discover the 2024 ranking of heads of state and government and foreign ministers on social media.
➡️🔗 digitips.ch/social-media...
#DigitalDiplomacy cc @pfrazee.com @jay.bsky.team

The DigiTips Social Media Rankings 2024 - DigiTips

The 2024 Ranking of heads of state and government and foreign ministers on social media channels.

digitips.ch

Matthias Lüfkens 🧞 @luefkens.com · May 11

I love this map of Eurovision voting patterns over the past two decades. There's so much to unpack. #Eurovision2024

Map of the European countries participating in the European Song Contest 2024 (including Armenia, Australia, Azerbaijan, Georgia, and Israel) and which countries gave them the most votes over the past 20 years.

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Matthias Lüfkens 🧞 @luefkens.com · Mar 22

I have a private message for you.
Double click to play.
▶︎ ●────────── 0:22

Matthias Lüfkens 🧞 @luefkens.com · Mar 12

How important is personal social media engagement for leaders?

Listen to Toily Kurbanov, Executive Coordinator United Nations Volunteers in the latest episode of our #SoMeInsights podcast.

🎙️🔗 open.spotify.com/episode/16OU...
#DigitalDiplomacy

Keeping the finger on the pulse with Toily Kurbanov, Head of UN Volunteers - SoMe Insights Podcast

Listen to this episode from SoMe Insights on Spotify. In the third episode of the #SoMeInsights Podcast, Dante Licona and Matthias Lüfkens talk to Toily Kurbanov, the Executive Coordinator of UN Volu...

open.spotify.com

Matthias Lüfkens 🧞 @luefkens.com · Mar 7

"Ukraine has reinvented diplomacy" - @abaerbock.diplo.de .

Check out the powerful wartime diplomacy website the Foreign Ministry of Ukraine put together. 👀
#DigitalDiplomacy

DigiTips🧞‍♂️ @digitips.ch · Mar 7

Ukraine's principles of wartime diplomacy:
🔵 Stubbornness
🟡 Everyone talks to everyone
🔵 Keeping it sharp, clear, and relevant
🟡 Frankness with friends
🔵 Shortening the decision-making process
🟡 No plan B
🔵 Flexible 'à la carte' solutions
#DigitalDiplomacy
➡️🔗 wartimediplomacy.mfa.gov.ua

Wartime Diplomacy

Welcome to the Ukrainian Ministry of Foreign Affairs' special project on Wartime Diplomacy, highlighting key outcomes during two years of Russia’s full-scale war against Ukraine. It showcases how Ukra...

wartimediplomacy.mfa.gov.ua

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Matthias Lüfkens 🧞 @luefkens.com · Mar 6

Look what I received in the mail today.👀

700 pages filled with #DigitalDiplomacy insights. Thanks to Corneliu Bjola & Ilan Manor and co-authors Alicia Fällhed and @andreas212nyc.bsky.social ❤️

Close up of the 700-page Oxford Handbook of Digital Diplomacy on a table.

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Matthias Lüfkens 🧞 @luefkens.com · Feb 24

Meet the man behind the @KiribatiGov account on X 🇰🇮

Listen to the story of Kabeia Rineaki, his passion for his native country, his love for his people and edgy social media posts🏝️

Please subscribe🎙️🔗 spotifyanchor-web.app.link/e/RzZHrAhPrHb #DigitalDiplomacy

The man that put Kiribati in your social media feed.

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Matthias Lüfkens 🧞 @luefkens.com · Feb 9

Wonderful conversation with Gosha Tykhyi about Ukraine’s #DigitalDiplomacy in our brand-new Social Media Insights podcast with my friend @dantelicona.bsky.social. Worth a listen if you have 25 minutes to spare.

DigiTips🧞‍♂️ @digitips.ch · Feb 9

Meet one of the brains behind Ukraine's #DigitalDiplomacy

Learn how Gosha Tykhyi, advisor to the Ukrainian foreign minister corralled 13 allied foreign ministers to tweet the Ukrainian national anthem in our brand new SoMe Insights podcast.

Subscribe 🎙️🔗 podcasters.spotify.com/pod/show/soc...

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Matthias Lüfkens 🧞 @luefkens.com · Jan 9

There are worse places to work from… #WFH

The view from my bay window on a snowy garden with a plastic cow and the laptop in the foreground.