Kumail Hunaid
@kumailht.com
Helping founders design & build stuff:
http://kumailht.com
http://kumailht.com
Why is modern UI like this?
Where is the density?
It's just sooo floaty
lacking structure, lacking hierarchy
Where is the density?
It's just sooo floaty
lacking structure, lacking hierarchy
December 2, 2025 at 5:04 AM
Why is modern UI like this?
Where is the density?
It's just sooo floaty
lacking structure, lacking hierarchy
Where is the density?
It's just sooo floaty
lacking structure, lacking hierarchy
Founders are un-hirable
Jobs are designed for people who are good at politics
Businesses on the other hand only answers to market forces
This jarring difference is why founders don't want to return to corporate life
Founders are un-hirable
Jobs are designed for people who are good at politics
Businesses on the other hand only answers to market forces
This jarring difference is why founders don't want to return to corporate life
Founders are un-hirable
December 1, 2025 at 4:03 AM
Founders are un-hirable
Jobs are designed for people who are good at politics
Businesses on the other hand only answers to market forces
This jarring difference is why founders don't want to return to corporate life
Founders are un-hirable
Jobs are designed for people who are good at politics
Businesses on the other hand only answers to market forces
This jarring difference is why founders don't want to return to corporate life
Founders are un-hirable
The only differentiator is taste
The cost of software is 10x lower today than a few years ago
This means there will be 10x more of everything
What wins in this environment?
Taste and vision will make or break companies
The only differentiator is taste
The cost of software is 10x lower today than a few years ago
This means there will be 10x more of everything
What wins in this environment?
Taste and vision will make or break companies
The only differentiator is taste
November 29, 2025 at 9:02 AM
The only differentiator is taste
The cost of software is 10x lower today than a few years ago
This means there will be 10x more of everything
What wins in this environment?
Taste and vision will make or break companies
The only differentiator is taste
The cost of software is 10x lower today than a few years ago
This means there will be 10x more of everything
What wins in this environment?
Taste and vision will make or break companies
The only differentiator is taste
Before AI, everything was 0's and 1's
The limitation is that all logic has to be quantitative
With no room for ambiguity
Now, every layer allows for some ambiguity and unstructured data
This changes all software from the ground up
Everything must be re-thought
Opportunity.
The limitation is that all logic has to be quantitative
With no room for ambiguity
Now, every layer allows for some ambiguity and unstructured data
This changes all software from the ground up
Everything must be re-thought
Opportunity.
November 28, 2025 at 4:01 AM
Before AI, everything was 0's and 1's
The limitation is that all logic has to be quantitative
With no room for ambiguity
Now, every layer allows for some ambiguity and unstructured data
This changes all software from the ground up
Everything must be re-thought
Opportunity.
The limitation is that all logic has to be quantitative
With no room for ambiguity
Now, every layer allows for some ambiguity and unstructured data
This changes all software from the ground up
Everything must be re-thought
Opportunity.
silhouette can change everything
November 27, 2025 at 1:23 AM
silhouette can change everything
Copywriting, psychology & positioning makes a landing page
Some companies are just confused
They don't know their audience and don't understand their needs/wants
It's a fundamental problem that can't be fixed with more code
You have to start at the psychology
Some companies are just confused
They don't know their audience and don't understand their needs/wants
It's a fundamental problem that can't be fixed with more code
You have to start at the psychology
November 24, 2025 at 4:03 AM
Copywriting, psychology & positioning makes a landing page
Some companies are just confused
They don't know their audience and don't understand their needs/wants
It's a fundamental problem that can't be fixed with more code
You have to start at the psychology
Some companies are just confused
They don't know their audience and don't understand their needs/wants
It's a fundamental problem that can't be fixed with more code
You have to start at the psychology
Design is hard because
The search space is infinite
You're trying to categorize chaos
Find form in function
Make something beautiful
But also profitable
And sustainable
It's a balancing act
Having confidence in a path
Finding direction
Is not easy
The search space is infinite
You're trying to categorize chaos
Find form in function
Make something beautiful
But also profitable
And sustainable
It's a balancing act
Having confidence in a path
Finding direction
Is not easy
November 22, 2025 at 9:04 AM
Design is hard because
The search space is infinite
You're trying to categorize chaos
Find form in function
Make something beautiful
But also profitable
And sustainable
It's a balancing act
Having confidence in a path
Finding direction
Is not easy
The search space is infinite
You're trying to categorize chaos
Find form in function
Make something beautiful
But also profitable
And sustainable
It's a balancing act
Having confidence in a path
Finding direction
Is not easy
I really love design
Would do this for free if I didn't have to pay rent
Would do this for free if I didn't have to pay rent
November 22, 2025 at 3:03 AM
I really love design
Would do this for free if I didn't have to pay rent
Would do this for free if I didn't have to pay rent
So you built a SAAS and it FAILED
Okay, atleast sell the code for few thousand bucks to reinvest in your next thing!
Takes like 5 minutes on Borderline.biz
Okay, atleast sell the code for few thousand bucks to reinvest in your next thing!
Takes like 5 minutes on Borderline.biz
borderline.biz
Buy and Sell Software Startups • Borderline.biz
Borderline.biz
November 19, 2025 at 2:01 PM
So you built a SAAS and it FAILED
Okay, atleast sell the code for few thousand bucks to reinvest in your next thing!
Takes like 5 minutes on Borderline.biz
Okay, atleast sell the code for few thousand bucks to reinvest in your next thing!
Takes like 5 minutes on Borderline.biz
When you put consistency or design systems over common sense
Here everything has a border radius
Even the border radius has a border radius
Here everything has a border radius
Even the border radius has a border radius
November 18, 2025 at 10:58 AM
When you put consistency or design systems over common sense
Here everything has a border radius
Even the border radius has a border radius
Here everything has a border radius
Even the border radius has a border radius
Great products are "well considered"
It's very hard to tell which products are great upfront. It's only after long term use, that a product really either proves itself, or disproves itself.
It's very hard to tell which products are great upfront. It's only after long term use, that a product really either proves itself, or disproves itself.
November 18, 2025 at 5:02 AM
Great products are "well considered"
It's very hard to tell which products are great upfront. It's only after long term use, that a product really either proves itself, or disproves itself.
It's very hard to tell which products are great upfront. It's only after long term use, that a product really either proves itself, or disproves itself.
Remember when AI couldn't add a trailing bracket?
}
We've come a long way
}
We've come a long way
November 17, 2025 at 4:04 AM
Remember when AI couldn't add a trailing bracket?
}
We've come a long way
}
We've come a long way
You lease this for $300k/year
What business do you start?
What business do you start?
November 15, 2025 at 3:01 AM
You lease this for $300k/year
What business do you start?
What business do you start?
Designers sell taste
The hardest thing about selling taste is that the client must have it too
The finer things in life are appreciated by fewer and fewer people
This makes the business of design really hard
The better you get, the fewer people you can sell to
The hardest thing about selling taste is that the client must have it too
The finer things in life are appreciated by fewer and fewer people
This makes the business of design really hard
The better you get, the fewer people you can sell to
November 14, 2025 at 3:59 AM
Designers sell taste
The hardest thing about selling taste is that the client must have it too
The finer things in life are appreciated by fewer and fewer people
This makes the business of design really hard
The better you get, the fewer people you can sell to
The hardest thing about selling taste is that the client must have it too
The finer things in life are appreciated by fewer and fewer people
This makes the business of design really hard
The better you get, the fewer people you can sell to
Good designers do well in Figma
Great designers do well in prod
Great designers do well in prod
November 12, 2025 at 2:03 PM
Good designers do well in Figma
Great designers do well in prod
Great designers do well in prod
The critical point every financial advisor guru moron won't tell you is:
"past performance is no guarantee of future returns"
if I was investing based on past performance, I can buy Bitcoin, why would I buy the S&P?
"past performance is no guarantee of future returns"
if I was investing based on past performance, I can buy Bitcoin, why would I buy the S&P?
November 11, 2025 at 4:59 AM
The critical point every financial advisor guru moron won't tell you is:
"past performance is no guarantee of future returns"
if I was investing based on past performance, I can buy Bitcoin, why would I buy the S&P?
"past performance is no guarantee of future returns"
if I was investing based on past performance, I can buy Bitcoin, why would I buy the S&P?
Are you a good person?
Then start a business
Be the force that does business with ethics
It is imperative you gain power and wealth
And balance out what evil people are doing
Then start a business
Be the force that does business with ethics
It is imperative you gain power and wealth
And balance out what evil people are doing
November 10, 2025 at 4:04 AM
Are you a good person?
Then start a business
Be the force that does business with ethics
It is imperative you gain power and wealth
And balance out what evil people are doing
Then start a business
Be the force that does business with ethics
It is imperative you gain power and wealth
And balance out what evil people are doing
Post your opinions under your real name
If you can't, are you really free?
If you can't, are you really free?
November 8, 2025 at 9:05 AM
Post your opinions under your real name
If you can't, are you really free?
If you can't, are you really free?
I schedule my posts and you should too
Create more, Consume less
Reduce brain rot
Content performs differently
Reduces platform risk
Support emerging platforms
Engage on all
I use Typefully for this, which I love
typefully.com/?via=k2
Create more, Consume less
Reduce brain rot
Content performs differently
Reduces platform risk
Support emerging platforms
Engage on all
I use Typefully for this, which I love
typefully.com/?via=k2
Typefully: Best social media tool for creators & businesses
Create, schedule, and publish social media posts on X (Twitter), LinkedIn, Threads, Bluesky, and more. Grow faster with analytics, tools and automations.
typefully.com
November 8, 2025 at 3:04 AM
I schedule my posts and you should too
Create more, Consume less
Reduce brain rot
Content performs differently
Reduces platform risk
Support emerging platforms
Engage on all
I use Typefully for this, which I love
typefully.com/?via=k2
Create more, Consume less
Reduce brain rot
Content performs differently
Reduces platform risk
Support emerging platforms
Engage on all
I use Typefully for this, which I love
typefully.com/?via=k2
"UX design" is a bogus role
You cannot separate UX from Design
All UI design is UX design by default
One that thinks through usability, function, copy, and aesthetic
a UX role alone is a LA LA LAND role
You cannot separate UX from Design
All UI design is UX design by default
One that thinks through usability, function, copy, and aesthetic
a UX role alone is a LA LA LAND role
November 4, 2025 at 11:00 AM
"UX design" is a bogus role
You cannot separate UX from Design
All UI design is UX design by default
One that thinks through usability, function, copy, and aesthetic
a UX role alone is a LA LA LAND role
You cannot separate UX from Design
All UI design is UX design by default
One that thinks through usability, function, copy, and aesthetic
a UX role alone is a LA LA LAND role
I design like an engineer
I know html, css, tailwind, react, python, node
This allows me to design software that's easy to build
I'm not the best engineer by any means
But having engineering knowledge is a superpower when it comes to design
I know html, css, tailwind, react, python, node
This allows me to design software that's easy to build
I'm not the best engineer by any means
But having engineering knowledge is a superpower when it comes to design
November 4, 2025 at 4:56 AM
I design like an engineer
I know html, css, tailwind, react, python, node
This allows me to design software that's easy to build
I'm not the best engineer by any means
But having engineering knowledge is a superpower when it comes to design
I know html, css, tailwind, react, python, node
This allows me to design software that's easy to build
I'm not the best engineer by any means
But having engineering knowledge is a superpower when it comes to design
Anyone else jot down the weather when taking notes?
I usually do date/time/weather/location/project every time I start a new notebook page
It’s fun to go back and see where I was over the year
I usually do date/time/weather/location/project every time I start a new notebook page
It’s fun to go back and see where I was over the year
November 3, 2025 at 3:59 AM
Anyone else jot down the weather when taking notes?
I usually do date/time/weather/location/project every time I start a new notebook page
It’s fun to go back and see where I was over the year
I usually do date/time/weather/location/project every time I start a new notebook page
It’s fun to go back and see where I was over the year