I’d like the course to cover: how to collect data, good public data sources, how to analyse data to create a story and pitching data-led PR.
I’d like the course to cover: how to collect data, good public data sources, how to analyse data to create a story and pitching data-led PR.
For instance, if you were to pitch the exact same story from a well-known household brand vs. a new start-up, do you think it would impact the amount of coverage and links landed?
#DigitalPR #BrandMarketing #PR
For instance, if you were to pitch the exact same story from a well-known household brand vs. a new start-up, do you think it would impact the amount of coverage and links landed?
#DigitalPR #BrandMarketing #PR
Success isn’t just defined by links in flashy national newspapers. Sometimes landing coverage in trade publications, where your client’s customers are engaged, is the result that moves the needle most 📈
Success isn’t just defined by links in flashy national newspapers. Sometimes landing coverage in trade publications, where your client’s customers are engaged, is the result that moves the needle most 📈
I’m looking for the best techniques for digital PR campaign ideation. As part of a small PR team in a boutique agency, the process is largely my responsibility, but I’m looking for some fresh, effective approaches to improve idea creation in 2025.
I’m looking for the best techniques for digital PR campaign ideation. As part of a small PR team in a boutique agency, the process is largely my responsibility, but I’m looking for some fresh, effective approaches to improve idea creation in 2025.
Who better to ask than the journalists on the receiving end of our pitches and campaigns every day? Here are some of the best examples, according to Metri and BBC Radio London journalist Almara Abgarian ⬇️
#DigitalPR #Marketing #Journalism
Who better to ask than the journalists on the receiving end of our pitches and campaigns every day? Here are some of the best examples, according to Metri and BBC Radio London journalist Almara Abgarian ⬇️
#DigitalPR #Marketing #Journalism
Here’s a perfect example from Lloyds Bank, using its own data to tap into the current news agenda and land some great national coverage.
amp-theguardian-com.cdn.ampproject.org/c/s/amp.theg...
Here’s a perfect example from Lloyds Bank, using its own data to tap into the current news agenda and land some great national coverage.
amp-theguardian-com.cdn.ampproject.org/c/s/amp.theg...