https://www.bavgroup.com
Personalization isn't about being creepy—it's about empowering customers to do things they couldn't before.
David Edelman, best selling author and #marketing expert joins Laura Jones, CEO of BAV Group, on Opinion Party (S2 E11) to shatter myths about personalization in the age of #AI.
Personalization isn't about being creepy—it's about empowering customers to do things they couldn't before.
David Edelman, best selling author and #marketing expert joins Laura Jones, CEO of BAV Group, on Opinion Party (S2 E11) to shatter myths about personalization in the age of #AI.
🪩Opinion Party S2:E10🪩 From Rocket Ships to YouTube Clips: A Legacy Brand's Culture of Innovation with WD-40's Claudia Fenske
Find on YouTube or wherever you get your #podcasts
🪩Opinion Party S2:E10🪩 From Rocket Ships to YouTube Clips: A Legacy Brand's Culture of Innovation with WD-40's Claudia Fenske
Find on YouTube or wherever you get your #podcasts
🪙 Opinion Party S2:E8 🪙 Be Worthy of Emulation: Creating Meaningful Business Growth with Vodacom's Andisa Ntsubane
youtu.be/GTZEub7BJq0
#marketing #business #purpose
🪙 Opinion Party S2:E8 🪙 Be Worthy of Emulation: Creating Meaningful Business Growth with Vodacom's Andisa Ntsubane
youtu.be/GTZEub7BJq0
#marketing #business #purpose
Javier Meza, President of Marketing & Europe #CMO of The Coca-Cola Company joins host Laura Jones to discuss on Opinion Party: the #marketing podcast - S2:E4.
Find this and all episodes wherever you find your #podcasts.
Javier Meza, President of Marketing & Europe #CMO of The Coca-Cola Company joins host Laura Jones to discuss on Opinion Party: the #marketing podcast - S2:E4.
Find this and all episodes wherever you find your #podcasts.
Think again.
Manjiry Tamhane joins Laura Jones on Opinion Party to show you how w/out ruining the magic.
Opinion Party - Season 2, Episode 3 with Manjiry Tamhane, CEO of Gain Theory.
Find this and all episodes wherever you find your podcasts.
#marketing #ceo
Think again.
Manjiry Tamhane joins Laura Jones on Opinion Party to show you how w/out ruining the magic.
Opinion Party - Season 2, Episode 3 with Manjiry Tamhane, CEO of Gain Theory.
Find this and all episodes wherever you find your podcasts.
#marketing #ceo
From Slurpees to Sustainability with 7-Eleven's Marissa Jarratt
Did you know they have amazing merch? I didn't. Did you know their Chief #Marketing Officer is also their Chief #Sustainability Officer? I do now!
Wherever you find your #podcasts!
From Slurpees to Sustainability with 7-Eleven's Marissa Jarratt
Did you know they have amazing merch? I didn't. Did you know their Chief #Marketing Officer is also their Chief #Sustainability Officer? I do now!
Wherever you find your #podcasts!
S2 E1: Marc de Swaan Arons, co-founder of the Institute for Real Growth (IRG), joins host Laura Jones, Global CEO of BAV Group, to discuss the evolution of marketing, the impact of AI, & the importance of humanized growth.
#marketing #podcast #cmo
S2 E1: Marc de Swaan Arons, co-founder of the Institute for Real Growth (IRG), joins host Laura Jones, Global CEO of BAV Group, to discuss the evolution of marketing, the impact of AI, & the importance of humanized growth.
#marketing #podcast #cmo
🌈 📚 Everything I Know About AI I Learned from 🌈 📚
Cognitive offloading to AI reduces mental effort, with side effects: loss of critical thinking, reinforced biases.
❤️ his session on the #SXSW Panel Picker!
🌈 📚 Everything I Know About AI I Learned from 🌈 📚
Cognitive offloading to AI reduces mental effort, with side effects: loss of critical thinking, reinforced biases.
❤️ his session on the #SXSW Panel Picker!
Then you should help BAV Group's Brian Owens get to #SXSW 2026 so you can be a part of this ᴡᴏʀᴋsʜᴏᴘ.
Growing Brands Faster with Data, Purpose & Partnerships
Head over to the #SXSW Panel Picker and ❤️ his session today!
BAV Group's Carly McCracken, has partnered with Canvas8 to help #brands and society to ⚡💥 𝘀𝗽𝗮𝗿𝗸 𝗿𝗲𝗮𝗹 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻𝘀 💥⚡ and write a new l♡ve story at #sxsw 2026.
Head over to the SXSW Panel Picker and ❤️ her session today!
Panel Picker Link: bit.ly/carly2026
BAV Group's Carly McCracken, has partnered with Canvas8 to help #brands and society to ⚡💥 𝘀𝗽𝗮𝗿𝗸 𝗿𝗲𝗮𝗹 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻𝘀 💥⚡ and write a new l♡ve story at #sxsw 2026.
Head over to the SXSW Panel Picker and ❤️ her session today!
Panel Picker Link: bit.ly/carly2026
BAV Group's Aylin Yasa has the data to show how 𝚚𝚞𝚒𝚎𝚝 can be a powerful differentiator in a brand's success.
🤫 Success Without Shouting: How Quiet Brands Win in LOUDNESS 🤫
Head over to the #SXSW Panel Picker and ❤️ her session today!
Remember, it's not a party without you -- just like, share, and leave a comment.
Remember, it's not a party without you -- just like, share, and leave a comment.
with support from Tanay Sharma
Value Beyond Price: A framework for reimagining brand value in an uncertain economy
bit.ly/value-beyond...
with support from Tanay Sharma
Value Beyond Price: A framework for reimagining brand value in an uncertain economy
bit.ly/value-beyond...
Check out his new article for the Path to Purchase Institute:
In-Store Innovation: How CPGs Can Win the New Path to Purchase
youtu.be/RRnl7F-IQoo
youtu.be/RRnl7F-IQoo
Taken by a staff member on her fancy @lomography.com Diana+ Instant Camera.
Taken by a staff member on her fancy @lomography.com Diana+ Instant Camera.
🪩 🤔 🪩
Opinion Party is the marketing #podcast where we explore the most pervasive myths in #marketing through the cold, cruel lens of #data -- and see if they can survive.
youtu.be/fZlwNYyY8c4
🪩 🤔 🪩
Opinion Party is the marketing #podcast where we explore the most pervasive myths in #marketing through the cold, cruel lens of #data -- and see if they can survive.
youtu.be/fZlwNYyY8c4
Here's a 3-minute preview of Opinion Party, S1 E6.
Hosts Laura Jones & jason gaikowski discuss brand purpose, brands taking a stand, and what the data say about how to do it authentically w/ Kimberly A. Whitler, distinguished professor & former CMO.
Here's a 3-minute preview of Opinion Party, S1 E6.
Hosts Laura Jones & jason gaikowski discuss brand purpose, brands taking a stand, and what the data say about how to do it authentically w/ Kimberly A. Whitler, distinguished professor & former CMO.
S1 E5 features comedian and former BAV Group brand analyst Fumi Abe with our hosts Laura Jones and Jason Gaikowski.
Give it a listen & then join the party by sharing your opinion!
S1 E5 features comedian and former BAV Group brand analyst Fumi Abe with our hosts Laura Jones and Jason Gaikowski.
Give it a listen & then join the party by sharing your opinion!
Here's a 3-minute preview of S1 E4.
Hosts Laura & Jason discuss the #authenticity trap and #rebranding #motherhood with Tina Cartwright, founder of Rebranding Motherhood, CEO of RM. Consulting, & maternal health advocate.
⭐️ Full episode 5/05/2025 ⭐️
Here's a 3-minute preview of S1 E4.
Hosts Laura & Jason discuss the #authenticity trap and #rebranding #motherhood with Tina Cartwright, founder of Rebranding Motherhood, CEO of RM. Consulting, & maternal health advocate.
⭐️ Full episode 5/05/2025 ⭐️
Each is a combination of our 48 imagery attributes by which we measure all brands, globally, regardless of category.
Which combination of these is the dream team for your brand?
Each is a combination of our 48 imagery attributes by which we measure all brands, globally, regardless of category.
Which combination of these is the dream team for your brand?
Don't worry, we track a LOT of things as brands -- but nose picking isn't one of them.
But we do have data on a lot brands that YOU may not consider a brand.
Don't worry, we track a LOT of things as brands -- but nose picking isn't one of them.
But we do have data on a lot brands that YOU may not consider a brand.
🧵1 of 4
🧵1 of 4
⭐️ Full episode drops 4/22/2025, wherever you find your podcasts. ⭐️
Learn more at theopinionparty.com (or profile 🔗)
⭐️ Full episode drops 4/22/2025, wherever you find your podcasts. ⭐️
Learn more at theopinionparty.com (or profile 🔗)