Ville Laukkanen
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villelaukkanen.com
Ville Laukkanen
@villelaukkanen.com
Building portfolytics.app. A data viz wizard. Automations, tools and agents. ex high stakes poker pro, obsessed with padel. M Sc Eng.

A Finn enjoying the sun and tapas in Alicante (ES)
Pinned
My first Shopify app video is (finally) live! www.youtube.com/watch?v=WtR6...
Automatic product hierarchy from your main menu, Sales per Unique Products, collection analytics..
If you work for a Shopify store, check out the video. Beta testers get 2 years free!
#buildinpublic #shopify
See Product-Hierarchy Analytics in Action – Join Portfolytics Beta and Get 2 Years for Free
YouTube video by Portfolytics
www.youtube.com
Top 3 SERP results getting 0.5% CTR's isn't exactly great..

Time to change metas and titles for some pages needing the change the most and hopefully I'll start getting more visitors :)

So much better than trying to keep up with these in Google Sheets or smth..

#buildinpublic
February 13, 2026 at 11:57 AM
I have a hobby website. I got tired of thinking and manually changing titles and metas in WP. Even more tired of trying to manage internal linking.

Uses page intent, content, SERP position etc.

Cause it's more fun doing the stuff you actually like.

A full blogging/website suite in the making.
February 13, 2026 at 9:57 AM
Portfolytics is now live in the Shopify App Store!

I have worked in ecommerce (Ecommerce manager, senior ecommerce data engineer etc.) for years, but getting your own product (finally) out there hits very differently from any new job or a promotion.

So proud of myself!

#buildinpublic
December 4, 2025 at 4:57 AM
Looks like CloufFlare is down. X, Upwork etc. are all down.
November 18, 2025 at 12:07 PM
Just realized that my toaster's brand is "Bluesky" 😀
September 29, 2025 at 1:43 PM
Weekend.
The time of the week NOT to work and DO get out of the house to see nature, friends and real life. Not stare at a screen.

That's the theory.

In practice I'll watch a Premier League match or two in addition to some sexy waterfalls 😁
#Alicante
September 21, 2025 at 8:53 AM
Yesterday I was excited to notice that one graph had wrong numbers in his app 🫣 It was nice to do some detective work to find out what was wrong without even touching the code.

Today, sent my first Linkedin DM to get more beta testers 😒 A founder's gotta do what founder's gotta do
#buildinpublic
September 16, 2025 at 9:55 AM
I need to combine Storeleads/Storecensus data with Linkedin data to DM the best prospects to get beta testers to my Shopify app.

Are there any decent tools that let you do that? Doing the combining manually seems exactly the type of work that should and could be automated?

#buildinpublic #shopify
September 12, 2025 at 1:50 PM
Clearly looking forward to DM'ing people on LI:
- started cleaning the apt
- fired up Playstation for the first time in 6 months

What a classic 😃
#shopify #buildinpublic
September 11, 2025 at 9:04 AM
Fancy analytics in place (wanted to do smth nerdier after a while) and I just shipped my first Linkedin Carousel ever 💪

Ready to for the beta testers (who get 2 years for FREE). If these carousels don't work perhaps it's time to get less faceless *gulp* with vids 😨

#shopify #buildinpublic
September 9, 2025 at 2:44 PM
I had a lot of fun designing my first ever app's UI and UX and the core functionalities, but I am enjoying the marketing part much less.

I even specialized in "International business and marketing" studying my Masters. No memories what we studied, but it most def wasn't this 😀

#buildinpublic
September 4, 2025 at 9:03 AM
Shopify people not using Portfolytics are leaving lots of money on the table.

1 minute setup, no customization needed. Easy to read dashboards. Simple as that.

#buildingpublic #shopify
September 3, 2025 at 10:16 AM
No this is a bad dog pun, right? 😀
#shopify #buildinpublic
September 2, 2025 at 1:38 PM
This is how I feel when a boss wants to do things the old way instead of an easy (and still free for a while) solution 😎

#buildinpublic #shopify
August 22, 2025 at 8:39 AM
It's hard to optimize an ecommerce store if you don't know which collections sell.
Shopify's native reports only show sales in product and shop level.
--> I created an app (zero setup) that instantly show's sales in collections and categories.
portfolytics.app

#buildinpublic
Portfolytics – Shopify Inventory Analytics & Category Insights
Use Portfolytics to get clear Shopify inventory analytics. Spot underperforming categories, collections and tags and optimize your store in minutes. Free trial available.
portfolytics.app
August 11, 2025 at 12:55 PM
My first Shopify app video is (finally) live! www.youtube.com/watch?v=WtR6...
Automatic product hierarchy from your main menu, Sales per Unique Products, collection analytics..
If you work for a Shopify store, check out the video. Beta testers get 2 years free!
#buildinpublic #shopify
See Product-Hierarchy Analytics in Action – Join Portfolytics Beta and Get 2 Years for Free
YouTube video by Portfolytics
www.youtube.com
August 6, 2025 at 10:38 AM
I haven't worked much the past 3 weekends as I've noticed that I have been more and more tired of long weeks and quite a few setbacks.

Nothing wrong with noticing that you really need a break. And acting on it.
#buildinpublic
June 8, 2025 at 12:14 PM
"I am really the first one doing this?"
Yesterday I showed my gf the ugly app demo enthustiastic about a feature and realized that my little solution is the first one of it's kind (almost certainly).
Made me feel proud of myself (doesn't happen enough) . I think I'm addicted now.
#buildinpublic
June 6, 2025 at 9:27 AM
From genius to interdimensional communication. Sometimes you just need a helping hand 🤓

#buildinpublic
June 5, 2025 at 10:37 AM
I opened an FB page and now I started getting messages about violating trademark rights. I think they are scams, but I'm not sure..
April 14, 2025 at 8:04 AM
One of the most amazing buildings AND areas I have ever seen anywhere. The other buildings are simply stunning as well. I didn't edit the image at all..

Ciutat de les arts I Les ciències, Valencia, Spain.

More photos, facts and stories travelespain.com/en/valencia-en
March 8, 2025 at 6:24 PM
@drewc.bsky.social thanks for this. Made my morning. Which post gave me away?
February 22, 2025 at 8:13 AM
The multitasking heaven before a little 2 week 🇲🇽 getaway:
- Shopify app approval process feat. privacy policy, marketing texts, app name, logo etc
- translate and publish SEO site articles
- cover letter and CV changes to potential client (CRO gig)

Yes we can! 💪
#buildinpublic
January 20, 2025 at 6:32 PM
Porn bot. First a fascist, now a fracking PORN BOT! 😀

I mean I think that thanks to pádel I have a pretty good ass but I'm not publicly showing it off or anything.

#lavidaesrara
January 20, 2025 at 6:13 PM
Snow in Alicante (province) 🥶❄️😲

solid +16C on the beach ⛱️
January 18, 2025 at 11:00 AM