Your Go-To Marketing Nerds 🤓
banner
upsweptcreative.bsky.social
Your Go-To Marketing Nerds 🤓
@upsweptcreative.bsky.social
🤝 Community Over Competition
✍️ Website Design & Development
🍩 Social Media & Online Marketing
P.S. We 😻 Your Pets

401 NE 19th Ave. Suite 200, Portland, Oregon 97232
www.upsweptcreative.com/instagram
Need a real online marketing plan for 2026? The Social Shift could be the helping hand you need. If you’re tired of navigating social media for your business, head over to our website to learn more.

https://www.upsweptcreative.com/online-marketing-package-the-social-shift
December 5, 2025 at 6:02 PM
Remember to work smarter, not harder, when promoting your business on social media. 😉 And, remember that social ISN’T the only channel you have to work with!

#PDXSmallBusiness
#OnlineMarketingTips
December 5, 2025 at 6:02 PM
As the end of the year speeds toward us, our friend Geordi is serving up what’s tired vs. wired for online marketing in 2026. 🖖

#StarTrekNextGeneration
December 5, 2025 at 6:02 PM
If you’re sick of social media, baffled at buying Google ads, and mystified by email marketing, you’re in good company.

#PDXSmallBusiness
December 1, 2025 at 10:30 PM
We don’t do Black Friday. But we are ALL-IN for Small Business Saturday! The holiday season is one of the biggest opportunities to vote with our dollars.

#PortlandOregon
#SmallBusinessSaturday
November 29, 2025 at 8:02 PM
In honor of Native American Heritage Month let's talk about an Indigenous woman in STEM who made history.

#NativeAmericanHeritageMonth
#IndigenousHistory
#WomenInSTEM
November 28, 2025 at 6:02 PM
We do have about 1,000 followers on that page, however. That meant we needed an exit plan.

Read about our exit strategy from Facebook over on The Radical Marketer: https://www.theradicalmarketer.com/this-online-marketer-is-quitting-facebook
November 26, 2025 at 3:01 AM
Facebook was never a superstar performer for our little agency. With Meta continuing its descent into MAGA-enabling policies, we had even more reason to drop it like a hot potato.

#PDXSmallBusiness
November 26, 2025 at 3:01 AM
Is there a smart way to leave a social media platform? We quit Facebook. Here's a look at our multi-part plan.

For a few months, we'd been thinking about whether or not to continue maintaining Upswept's Facebook page.

#SocialMediaMarketingStrategy
#ExitStrategy
November 26, 2025 at 3:01 AM
These days, with harmful social media policies, AI-generated content, and general political upheaval, social media may make you want to run away screaming.

#EthicalBusiness
November 24, 2025 at 10:30 PM
But, we were curious:

Why do users turn to AI search?
Does AI search find relevant results?
Are they accurate results?
November 21, 2025 at 6:02 PM
As Grumpy AI Skeptics, we're not surprised to see the recent rush to optimize for AI search. The trouble is, we also lowkey expect that the extreme push to optimize will basically make AI search worthless.

#NoAI
#MarketingAgency
November 21, 2025 at 6:02 PM
Why do we stay on the same social media spaces, even when we want to leave?

Subscribe to The Radical Marketer and get the full rundown in your inbox every Tuesday: https://www.theradicalmarketer.com/#/portal/
November 21, 2025 at 12:38 AM
My team and I stand in support of our trans colleagues, friends, and community members. Let’s take a moment today to remember the trans lives we've lost this year. @transequality.bsky.social has reported that, so far, 58 trans lives have been lost in 2025 to fatal violence.

#TransDayOfRemembrance
November 20, 2025 at 6:03 PM
Today for our Community Day, we made dozens of sandwiches to distribute thru the PDX Free Fridge project. Even with SNAP benefits restored in Oregon, food insecurity is still an ongoing problem.

Sammies are now at fridges in SE, NE, and N PDX. Learn more about it: sites.google.com/view/pdx-fre...
November 20, 2025 at 2:34 AM
You might have noticed that, as your business has grown, you don't need the same website support as a brand-new business does.

And those years of experience often come with some growing pains. Sometimes, those growing pains clog up your website and ruin your user experience.

#UserExperienceDesign
November 19, 2025 at 7:30 PM
In case you’re new here, hey there 👋 I’m Sarah – your Creative Director and Benevolent Overlord. I oversee and help out with website design + development, and content strategy.

#WebDesignerLife
November 17, 2025 at 6:31 PM
Fourteen years ago, way back in 2011, Sarah said good riddance to her corporate life and set out on her own.

#BusinessAnniversary
November 14, 2025 at 6:02 PM
You’ve probably guessed it based on our other posts, but we’re making the subtext text: We’re AI-Free Creatives – everything you get from us was made by a real deal human being.

#NoAI
November 13, 2025 at 5:03 PM
As online marketing nerds, we write and edit A LOT of copy for our clients–not to mention all the content we see online as we keep up on new developments! Naturally, there are a few things we see in other people’s copy that always irk us…

#UpsweptCreative
#PDXSmallBusiness
November 10, 2025 at 6:31 PM
As an all-female team of women working in tech and online spaces, National STEM Day deeply resonates with us.

#UpsweptCreative
#PDXSmallBusiness
#MarketingAgency
November 7, 2025 at 7:02 PM
Is it worth your business’s time to give Instagram Edits a try?

#PDXSmallBusiness
November 5, 2025 at 7:30 PM
To our Portland community – don't forget to submit your ballot today for the special election. ⭐ Ballots are due by 8pm.

#SpecialElection
November 5, 2025 at 12:20 AM
The other day, we had to rescue an accidentally-deleted page on a client’s website.

This wasn't exactly an uncommon occurrence for this client. Another agency had built their website, and long story short, it was a mess under the hood.

#PDXSmallBusiness
November 3, 2025 at 6:30 PM
🎃 Happy Halloween, y’all!

With folks showing up at the ICE building in inflatable costumes, it feels right to salute the frogs this Halloween.
October 31, 2025 at 5:03 PM