Travis @ Accelebrand
@travis-accelebrand.bsky.social
Looking to connect with other entrepreneurs and work together to make entrepreneur dreams come true. One marketing tip at a time. Validate your positioning or idea at Accelebrand.AI
Clarity is always good. Even if it’s not the clarity you want.
Didn’t get the job? Interview? Girl/boy friend? Mad when someone shows their true colors?
While all painful, those things bring you the clarity you need to respond.
Focus on what’s in your control.
Didn’t get the job? Interview? Girl/boy friend? Mad when someone shows their true colors?
While all painful, those things bring you the clarity you need to respond.
Focus on what’s in your control.
January 22, 2025 at 5:25 PM
Clarity is always good. Even if it’s not the clarity you want.
Didn’t get the job? Interview? Girl/boy friend? Mad when someone shows their true colors?
While all painful, those things bring you the clarity you need to respond.
Focus on what’s in your control.
Didn’t get the job? Interview? Girl/boy friend? Mad when someone shows their true colors?
While all painful, those things bring you the clarity you need to respond.
Focus on what’s in your control.
Fun story for your Friday:
I worked at a 200-300 person company.
New hire emails were sent with a picture to say hi.
One new hire was a cute young woman.
Someone accidentally hit reply all instead of reply with “looking forward to working together ;)” to the ENTIRE COMPANY
I worked at a 200-300 person company.
New hire emails were sent with a picture to say hi.
One new hire was a cute young woman.
Someone accidentally hit reply all instead of reply with “looking forward to working together ;)” to the ENTIRE COMPANY
January 10, 2025 at 11:44 PM
Fun story for your Friday:
I worked at a 200-300 person company.
New hire emails were sent with a picture to say hi.
One new hire was a cute young woman.
Someone accidentally hit reply all instead of reply with “looking forward to working together ;)” to the ENTIRE COMPANY
I worked at a 200-300 person company.
New hire emails were sent with a picture to say hi.
One new hire was a cute young woman.
Someone accidentally hit reply all instead of reply with “looking forward to working together ;)” to the ENTIRE COMPANY
As entrepreneurs, it’s important to give & receive feedback on products.
When giving :
Being “polite” and positive when you don’t like something is actually rude. Be constructive but be honest.
When receiving:
Be weary of “polite” dishonest answers.
Here’s how we get honest answers…
When giving :
Being “polite” and positive when you don’t like something is actually rude. Be constructive but be honest.
When receiving:
Be weary of “polite” dishonest answers.
Here’s how we get honest answers…
January 10, 2025 at 2:53 AM
As entrepreneurs, it’s important to give & receive feedback on products.
When giving :
Being “polite” and positive when you don’t like something is actually rude. Be constructive but be honest.
When receiving:
Be weary of “polite” dishonest answers.
Here’s how we get honest answers…
When giving :
Being “polite” and positive when you don’t like something is actually rude. Be constructive but be honest.
When receiving:
Be weary of “polite” dishonest answers.
Here’s how we get honest answers…
What entrepreneurial advice would you give yourself a year ago?
Mine would be to validate before doing anything. And MVP manually in a way that doesn’t scale before finding the automated solution.
What about you?
Mine would be to validate before doing anything. And MVP manually in a way that doesn’t scale before finding the automated solution.
What about you?
January 8, 2025 at 9:58 PM
What entrepreneurial advice would you give yourself a year ago?
Mine would be to validate before doing anything. And MVP manually in a way that doesn’t scale before finding the automated solution.
What about you?
Mine would be to validate before doing anything. And MVP manually in a way that doesn’t scale before finding the automated solution.
What about you?
If you’re using consumer persona and target consumer interchangeably, you’re doing it wrong.
Persona: 1 fake person to inspire creative (I.e. Susan. 32 y/o mom who needs more creativity)
Target: Media targets (moms 25-34 w/ kids 5-10)
Want to learn more?
www.accelebrand.ai/blog/how-to-...
Persona: 1 fake person to inspire creative (I.e. Susan. 32 y/o mom who needs more creativity)
Target: Media targets (moms 25-34 w/ kids 5-10)
Want to learn more?
www.accelebrand.ai/blog/how-to-...
Why Your Brand Needs a Persona
Creating And Using Your User Persona. A Guide for Solopreneurs
www.accelebrand.ai
January 7, 2025 at 11:20 PM
If you’re using consumer persona and target consumer interchangeably, you’re doing it wrong.
Persona: 1 fake person to inspire creative (I.e. Susan. 32 y/o mom who needs more creativity)
Target: Media targets (moms 25-34 w/ kids 5-10)
Want to learn more?
www.accelebrand.ai/blog/how-to-...
Persona: 1 fake person to inspire creative (I.e. Susan. 32 y/o mom who needs more creativity)
Target: Media targets (moms 25-34 w/ kids 5-10)
Want to learn more?
www.accelebrand.ai/blog/how-to-...
One of the most embarrassing moments in my career.
22 years old
Moderating my 1st focus group.
Participants were 2nd & 3rd trimester pregnant women
Icebreaker was supposed to be
“what’s the gender of the baby?”
What I asked
“what kind of sex are you having?”
Their answer “effective”
22 years old
Moderating my 1st focus group.
Participants were 2nd & 3rd trimester pregnant women
Icebreaker was supposed to be
“what’s the gender of the baby?”
What I asked
“what kind of sex are you having?”
Their answer “effective”
January 6, 2025 at 10:33 PM
One of the most embarrassing moments in my career.
22 years old
Moderating my 1st focus group.
Participants were 2nd & 3rd trimester pregnant women
Icebreaker was supposed to be
“what’s the gender of the baby?”
What I asked
“what kind of sex are you having?”
Their answer “effective”
22 years old
Moderating my 1st focus group.
Participants were 2nd & 3rd trimester pregnant women
Icebreaker was supposed to be
“what’s the gender of the baby?”
What I asked
“what kind of sex are you having?”
Their answer “effective”
95% of the 30k products launched in a year fail.
Yours will too.
The remedy? Fail faster.
Find your positioning, run test ads, iterate. Repeat until your idea/position doesn’t suck.
Accelebrand.ai streamlines it to 1-2 hours of work. Results in 48hrs.
Stop wasting time on bad ideas.
Yours will too.
The remedy? Fail faster.
Find your positioning, run test ads, iterate. Repeat until your idea/position doesn’t suck.
Accelebrand.ai streamlines it to 1-2 hours of work. Results in 48hrs.
Stop wasting time on bad ideas.
Accelebrand
AI Assisted Branding and Marketing for Startups and Small Businesses
Accelebrand.ai
January 5, 2025 at 10:29 PM
95% of the 30k products launched in a year fail.
Yours will too.
The remedy? Fail faster.
Find your positioning, run test ads, iterate. Repeat until your idea/position doesn’t suck.
Accelebrand.ai streamlines it to 1-2 hours of work. Results in 48hrs.
Stop wasting time on bad ideas.
Yours will too.
The remedy? Fail faster.
Find your positioning, run test ads, iterate. Repeat until your idea/position doesn’t suck.
Accelebrand.ai streamlines it to 1-2 hours of work. Results in 48hrs.
Stop wasting time on bad ideas.
Entrepreneurs out there, are you validating your ideas before moving to MVP? If so, how?
If not, what’s the barrier? Is it the value of validation or the task itself?
I started Accelebrand.ai to help validate. I’m working on positioning and am deciding if I need to prove validation’s value.
If not, what’s the barrier? Is it the value of validation or the task itself?
I started Accelebrand.ai to help validate. I’m working on positioning and am deciding if I need to prove validation’s value.
Accelebrand
AI Assisted Branding and Marketing for Startups and Small Businesses
Accelebrand.ai
January 5, 2025 at 12:36 AM
Entrepreneurs out there, are you validating your ideas before moving to MVP? If so, how?
If not, what’s the barrier? Is it the value of validation or the task itself?
I started Accelebrand.ai to help validate. I’m working on positioning and am deciding if I need to prove validation’s value.
If not, what’s the barrier? Is it the value of validation or the task itself?
I started Accelebrand.ai to help validate. I’m working on positioning and am deciding if I need to prove validation’s value.
MVPs (minimum viable product) are about as useful as tits on a bull.
Making a product isn’t hard. Selling it is.
Success comes down to:
1. What to say concisely (positioning)
2. To who (targeting)
Don’t create until you validate.
I can show you how in 48 hrs Accelebrand.ai
#entrepreneurs
Making a product isn’t hard. Selling it is.
Success comes down to:
1. What to say concisely (positioning)
2. To who (targeting)
Don’t create until you validate.
I can show you how in 48 hrs Accelebrand.ai
#entrepreneurs
Accelebrand
AI Assisted Branding and Marketing for Startups and Small Businesses
Accelebrand.ai
January 3, 2025 at 6:52 PM
MVPs (minimum viable product) are about as useful as tits on a bull.
Making a product isn’t hard. Selling it is.
Success comes down to:
1. What to say concisely (positioning)
2. To who (targeting)
Don’t create until you validate.
I can show you how in 48 hrs Accelebrand.ai
#entrepreneurs
Making a product isn’t hard. Selling it is.
Success comes down to:
1. What to say concisely (positioning)
2. To who (targeting)
Don’t create until you validate.
I can show you how in 48 hrs Accelebrand.ai
#entrepreneurs
*WARNING BRAND OWNERS*
No one will ever love your brand.
People love their:
Mom (sometimes)
Spouse (usually)
Dog (always)
But brands? Never.
They love the transformation brands promise. Figure out the transformation people want and how to concisely state it.
That’s your marketing position.
No one will ever love your brand.
People love their:
Mom (sometimes)
Spouse (usually)
Dog (always)
But brands? Never.
They love the transformation brands promise. Figure out the transformation people want and how to concisely state it.
That’s your marketing position.
January 3, 2025 at 4:23 AM
*WARNING BRAND OWNERS*
No one will ever love your brand.
People love their:
Mom (sometimes)
Spouse (usually)
Dog (always)
But brands? Never.
They love the transformation brands promise. Figure out the transformation people want and how to concisely state it.
That’s your marketing position.
No one will ever love your brand.
People love their:
Mom (sometimes)
Spouse (usually)
Dog (always)
But brands? Never.
They love the transformation brands promise. Figure out the transformation people want and how to concisely state it.
That’s your marketing position.