Trail Builder Magazine
@trailbuildermag.bsky.social
A magazine dedicated to mountain bike trails and those who build, maintain, and advocate for them. trailbuildermag.com
Volume 3, Issue 2 is almost here, and it is 100% ad-free thanks to our growing subscriber base. Subscriptions help us print the right number of magazines and give you first access before issues sell out. Plus, subscribers get industry discounts. Subscribe: https://bit.ly/44fVkOt
December 11, 2025 at 5:48 PM
Volume 3, Issue 2 is almost here, and it is 100% ad-free thanks to our growing subscriber base. Subscriptions help us print the right number of magazines and give you first access before issues sell out. Plus, subscribers get industry discounts. Subscribe: https://bit.ly/44fVkOt
The trail building world is changing. The work is bigger, expectations higher, and more people see trail building as a real career. With college programs and certifications growing, is this the next evolution of our industry or a shift in who shapes the trails we ride?
December 8, 2025 at 4:44 PM
The trail building world is changing. The work is bigger, expectations higher, and more people see trail building as a real career. With college programs and certifications growing, is this the next evolution of our industry or a shift in who shapes the trails we ride?
Social media is so much more than marketing and hype for trail builders, nonprofits, and trail companies.
It is education.
It is communication.
It is advocacy.
It is community.
And it is how people begin to feel connected to the mission. Read more: https://bit.ly/3Md0ILe
It is education.
It is communication.
It is advocacy.
It is community.
And it is how people begin to feel connected to the mission. Read more: https://bit.ly/3Md0ILe
December 4, 2025 at 11:11 PM
Social media is so much more than marketing and hype for trail builders, nonprofits, and trail companies.
It is education.
It is communication.
It is advocacy.
It is community.
And it is how people begin to feel connected to the mission. Read more: https://bit.ly/3Md0ILe
It is education.
It is communication.
It is advocacy.
It is community.
And it is how people begin to feel connected to the mission. Read more: https://bit.ly/3Md0ILe
Which social media platform is the best place to talk about trail building? Instagram is our biggest channel, but each platform plays a different role. Where do you share your work, and where do you see the strongest response? Your answers will help shape the next Trail Builder Mag article.
December 1, 2025 at 4:25 PM
Which social media platform is the best place to talk about trail building? Instagram is our biggest channel, but each platform plays a different role. Where do you share your work, and where do you see the strongest response? Your answers will help shape the next Trail Builder Mag article.
Here is something worth celebrating. Our next print issue is completely ad-free.
That only happened because subscriptions are growing. Your support gave us room to focus on the stories and the people doing the work. https://bit.ly/44fVkOt
That only happened because subscriptions are growing. Your support gave us room to focus on the stories and the people doing the work. https://bit.ly/44fVkOt
November 28, 2025 at 7:46 PM
Here is something worth celebrating. Our next print issue is completely ad-free.
That only happened because subscriptions are growing. Your support gave us room to focus on the stories and the people doing the work. https://bit.ly/44fVkOt
That only happened because subscriptions are growing. Your support gave us room to focus on the stories and the people doing the work. https://bit.ly/44fVkOt
November 24, 2025 at 8:49 PM
If trail work happens and no one sees it, the community never understands its value. That makes it harder to secure sponsors, donors, and partners who believe in your mission.
Social media is not hype. It is how you show the real work happening on the ground and invite others to invest in it.
Social media is not hype. It is how you show the real work happening on the ground and invite others to invest in it.
November 21, 2025 at 7:41 PM
If trail work happens and no one sees it, the community never understands its value. That makes it harder to secure sponsors, donors, and partners who believe in your mission.
Social media is not hype. It is how you show the real work happening on the ground and invite others to invest in it.
Social media is not hype. It is how you show the real work happening on the ground and invite others to invest in it.
Every trail organization has to communicate the value of its work, and today, most of that happens online. So here is the question we are asking the trail community: What has been the most effective way to communicate the importance of your work on social media?
November 18, 2025 at 8:29 PM
Every trail organization has to communicate the value of its work, and today, most of that happens online. So here is the question we are asking the trail community: What has been the most effective way to communicate the importance of your work on social media?
Why Trail Builder Magazine?
Mountain biking celebrates its top riders, influencers, and brands. We believe that trail builders, the unsung heroes, are integral to mountain biking. Our mission is simple: Inspire. Inform. Connect. We celebrate the people shaping trails around the world.
Mountain biking celebrates its top riders, influencers, and brands. We believe that trail builders, the unsung heroes, are integral to mountain biking. Our mission is simple: Inspire. Inform. Connect. We celebrate the people shaping trails around the world.
November 11, 2025 at 7:41 PM
Why Trail Builder Magazine?
Mountain biking celebrates its top riders, influencers, and brands. We believe that trail builders, the unsung heroes, are integral to mountain biking. Our mission is simple: Inspire. Inform. Connect. We celebrate the people shaping trails around the world.
Mountain biking celebrates its top riders, influencers, and brands. We believe that trail builders, the unsung heroes, are integral to mountain biking. Our mission is simple: Inspire. Inform. Connect. We celebrate the people shaping trails around the world.
Want to grow your volunteer base? Start with what people see.
In our research, one message came through clearly: when people see themselves represented in trail-building photos, videos, and stories, they’re more likely to join in.
In our research, one message came through clearly: when people see themselves represented in trail-building photos, videos, and stories, they’re more likely to join in.
November 10, 2025 at 4:51 PM
Want to grow your volunteer base? Start with what people see.
In our research, one message came through clearly: when people see themselves represented in trail-building photos, videos, and stories, they’re more likely to join in.
In our research, one message came through clearly: when people see themselves represented in trail-building photos, videos, and stories, they’re more likely to join in.
We've been exploring the economic impact of trails on rural communities. There will be more to come.
Here's a question I've been reflecting on lately, and I'd love your feedback: "How do you encourage visitors to spend more money in your town before and after riding?"
Here's a question I've been reflecting on lately, and I'd love your feedback: "How do you encourage visitors to spend more money in your town before and after riding?"
November 6, 2025 at 11:49 PM
We've been exploring the economic impact of trails on rural communities. There will be more to come.
Here's a question I've been reflecting on lately, and I'd love your feedback: "How do you encourage visitors to spend more money in your town before and after riding?"
Here's a question I've been reflecting on lately, and I'd love your feedback: "How do you encourage visitors to spend more money in your town before and after riding?"
We hear it all the time: trails create jobs. But what does that actually look like in practice? What kind of jobs are we talking about?
November 4, 2025 at 3:46 PM
We hear it all the time: trails create jobs. But what does that actually look like in practice? What kind of jobs are we talking about?
This week I'm working on an article exploring the "anatomy of a trail town." In other words, what are the components or ingredients that are needed for a town to be alluring to mountain bikers?
What are your trail town essentials?
What are your trail town essentials?
November 3, 2025 at 6:07 PM
This week I'm working on an article exploring the "anatomy of a trail town." In other words, what are the components or ingredients that are needed for a town to be alluring to mountain bikers?
What are your trail town essentials?
What are your trail town essentials?
Trail building works best when for-profit builders and nonprofit orgs collaborate. One brings precision and equipment. The other brings people and community trust.
When those align, trails flourish. What does a great partnership look like to you?
When those align, trails flourish. What does a great partnership look like to you?
October 30, 2025 at 2:22 PM
Trail building works best when for-profit builders and nonprofit orgs collaborate. One brings precision and equipment. The other brings people and community trust.
When those align, trails flourish. What does a great partnership look like to you?
When those align, trails flourish. What does a great partnership look like to you?
When do you stop waiting and start your own trail org?
If you’ve built something from scratch in your town, what pushed you to do it?
Reply and share your tipping point. Let’s talk.
If you’ve built something from scratch in your town, what pushed you to do it?
Reply and share your tipping point. Let’s talk.
October 29, 2025 at 4:47 PM
When do you stop waiting and start your own trail org?
If you’ve built something from scratch in your town, what pushed you to do it?
Reply and share your tipping point. Let’s talk.
If you’ve built something from scratch in your town, what pushed you to do it?
Reply and share your tipping point. Let’s talk.
Trail builders deserve a platform built for them.
Every subscription to Trail Builder Magazine funds writers, research, and a community that’s shaping the future of trails.
Subscribe now + get industry discounts ... https://bit.ly/44fVkOt
Every subscription to Trail Builder Magazine funds writers, research, and a community that’s shaping the future of trails.
Subscribe now + get industry discounts ... https://bit.ly/44fVkOt
October 27, 2025 at 9:23 PM
Trail builders deserve a platform built for them.
Every subscription to Trail Builder Magazine funds writers, research, and a community that’s shaping the future of trails.
Subscribe now + get industry discounts ... https://bit.ly/44fVkOt
Every subscription to Trail Builder Magazine funds writers, research, and a community that’s shaping the future of trails.
Subscribe now + get industry discounts ... https://bit.ly/44fVkOt
Trail building is about connection and resilience.
The same creativity that builds flow and beauty will help us adapt to a changing climate.
Trails cannot be built for the climate we remember. They have to be built for the one we have.
Read more: https://bit.ly/49dGdat
The same creativity that builds flow and beauty will help us adapt to a changing climate.
Trails cannot be built for the climate we remember. They have to be built for the one we have.
Read more: https://bit.ly/49dGdat
October 23, 2025 at 9:11 PM
Trail building is about connection and resilience.
The same creativity that builds flow and beauty will help us adapt to a changing climate.
Trails cannot be built for the climate we remember. They have to be built for the one we have.
Read more: https://bit.ly/49dGdat
The same creativity that builds flow and beauty will help us adapt to a changing climate.
Trails cannot be built for the climate we remember. They have to be built for the one we have.
Read more: https://bit.ly/49dGdat
What’s your go-to fix for wet or high-erosion areas?
October 22, 2025 at 4:18 PM
What’s your go-to fix for wet or high-erosion areas?
How has the weather changed in the past 10 years where you live? How has that impacted trail building and trail maintenance?
October 20, 2025 at 1:13 PM
How has the weather changed in the past 10 years where you live? How has that impacted trail building and trail maintenance?
Calling your town a “trail town” is easy.
Living up to it takes work. Before you claim the title, ask: Are our trails visitor-ready? Is our community on board? Do we have infrastructure? Are we planning ahead? Is this our identity or a slogan?
Read: https://bit.ly/3KKu5Us
Living up to it takes work. Before you claim the title, ask: Are our trails visitor-ready? Is our community on board? Do we have infrastructure? Are we planning ahead? Is this our identity or a slogan?
Read: https://bit.ly/3KKu5Us
October 15, 2025 at 2:15 PM
Calling your town a “trail town” is easy.
Living up to it takes work. Before you claim the title, ask: Are our trails visitor-ready? Is our community on board? Do we have infrastructure? Are we planning ahead? Is this our identity or a slogan?
Read: https://bit.ly/3KKu5Us
Living up to it takes work. Before you claim the title, ask: Are our trails visitor-ready? Is our community on board? Do we have infrastructure? Are we planning ahead? Is this our identity or a slogan?
Read: https://bit.ly/3KKu5Us
Which do you love more: trail stories or gear reviews?
Some of you dig deep for the behind-the-scenes stories of builds, advocacy wins, and unsung heroes. Others want the nitty-gritty on tools, gloves, and gear that can handle the gnar.
We’re here for both. But we want to hear from you.
Some of you dig deep for the behind-the-scenes stories of builds, advocacy wins, and unsung heroes. Others want the nitty-gritty on tools, gloves, and gear that can handle the gnar.
We’re here for both. But we want to hear from you.
October 14, 2025 at 1:22 PM
Which do you love more: trail stories or gear reviews?
Some of you dig deep for the behind-the-scenes stories of builds, advocacy wins, and unsung heroes. Others want the nitty-gritty on tools, gloves, and gear that can handle the gnar.
We’re here for both. But we want to hear from you.
Some of you dig deep for the behind-the-scenes stories of builds, advocacy wins, and unsung heroes. Others want the nitty-gritty on tools, gloves, and gear that can handle the gnar.
We’re here for both. But we want to hear from you.
When brands and advocacy groups work together, the impact runs deeper than impressions or clicks.
It’s about shared purpose, combining a brand’s reach & resources with the on-the-ground relationships and credibility of advocacy organizations. Together, they can do more than promote; they can build.
It’s about shared purpose, combining a brand’s reach & resources with the on-the-ground relationships and credibility of advocacy organizations. Together, they can do more than promote; they can build.
October 7, 2025 at 7:57 PM
When brands and advocacy groups work together, the impact runs deeper than impressions or clicks.
It’s about shared purpose, combining a brand’s reach & resources with the on-the-ground relationships and credibility of advocacy organizations. Together, they can do more than promote; they can build.
It’s about shared purpose, combining a brand’s reach & resources with the on-the-ground relationships and credibility of advocacy organizations. Together, they can do more than promote; they can build.
Trails can spark economic revival in rural towns with new jobs and new hope. But growth is not always tidy. Without care, it can push out longtime residents. Adventure tourism has power, but also responsibility: who benefits, and who might be left behind?
September 25, 2025 at 8:14 PM
Trails can spark economic revival in rural towns with new jobs and new hope. But growth is not always tidy. Without care, it can push out longtime residents. Adventure tourism has power, but also responsibility: who benefits, and who might be left behind?
What certifications or training should someone pursue to become a professional trail builder?
September 22, 2025 at 4:28 PM
What certifications or training should someone pursue to become a professional trail builder?
“Trail development isn’t just about recreation. It’s about transformation ... of economies, communities, and identities.”
If your town is wondering how to become a trail destination from scratch, this free resource is for you (Trail Towns from Scratch): https://bit.ly/3F2ydg6
If your town is wondering how to become a trail destination from scratch, this free resource is for you (Trail Towns from Scratch): https://bit.ly/3F2ydg6
September 19, 2025 at 3:09 PM
“Trail development isn’t just about recreation. It’s about transformation ... of economies, communities, and identities.”
If your town is wondering how to become a trail destination from scratch, this free resource is for you (Trail Towns from Scratch): https://bit.ly/3F2ydg6
If your town is wondering how to become a trail destination from scratch, this free resource is for you (Trail Towns from Scratch): https://bit.ly/3F2ydg6