Sources:
www.businessinsider.com/starbucks-says-over-1-billion-is-sitting-on-cards-2022-5
www.thetakeout.com/1913082/starbucks-unspent-gift-card-amount/
www.tastingtable.com/1907921/starbucks-gift-cards-unspent-amount/ 🧵 8/8

Stand with Starbucks workers on strike:
Don’t cross the picket line
Don’t buy Starbucks
Don’t buy Starbucks gift cards
DO come add your pledge to our collective impact counter! solidaritywithbaristas.org 🧵 7/8

–that’s enough to buy everyone in the U.S. a fancy latte–and Starbucks is holding this money interest-free. Additionally, about 10% of gift card dollars are never spent, but still count as revenue for the company. 🧵 6/8

According to Business Insider, Sbux gift cards are bigger than the entire gift card industry. At any given time, Sbux has over 1 billion dollars sitting unspent on gift cards. The company’s Q4 2024 report stated that Sbux had 1.78 billion in stored gift card funds at the end of the fiscal year–🧵5/8

The act of skipping Starbucks gift cards this year is more impactful than you may realize, because for Starbucks, the gift cards are a profit-machine. Or, as one journalist put it, “Starbucks doesn't just profit off selling you coffee, it also profits from selling you the idea of coffee.” 🧵 4/8

Add your pledge to our Collective Impact Counter so we can show Starbucks how much it’s losing by failing to negotiate a fair contract with its workers! solidaritywithbaristas.org 🧵 3/8

In solidarity with Starbucks baristas, The Labor Force has launched SolidarityWithBaristas.org. There, you can pledge to spend however much you’d normally spend on Starbucks gift cards elsewhere, and find locally sourced gift alternatives. 🧵 2/8

–that’s enough to buy everyone in the U.S. a fancy latte–and Starbucks is holding this money interest-free. Additionally, about 10% of gift card dollars are never spent, but still count as revenue for the company. 🧵 6/8

According to Business Insider, Sbux gift cards are bigger than the entire gift card industry. At any given time, Sbux has over 1 billion dollars sitting unspent on gift cards. The company’s Q4 2024 report stated that Sbux had 1.78 billion in stored gift card funds at the end of the fiscal year–🧵5/8

The act of skipping Starbucks gift cards this year is more impactful than you may realize, because for Starbucks, the gift cards are a profit-machine. Or, as one journalist put it, “Starbucks doesn't just profit off selling you coffee, it also profits from selling you the idea of coffee.” 🧵 4/8

Add your pledge to our Collective Impact Counter so we can show Starbucks how much it’s losing by failing to negotiate a fair contract with its workers! solidaritywithbaristas.org 🧵 3/8

In solidarity with Starbucks baristas, The Labor Force has launched SolidarityWithBaristas.org. There, you can pledge to spend however much you’d normally spend on Starbucks gift cards elsewhere, and find locally sourced gift alternatives. 🧵 2/8

And please consider a donation to their strike fund! Blue Bottle Independent Union is funded completely through voluntary dues and community support. Chip in to keep the picket line strong here: secure.actblue.com/donate/bbiun...

Leading up to the strike, Blue Bottle fired three union organizers. The union is calling for a boycott of Blue Bottle until these workers are reinstated. Sign the pledge here: actionnetwork.org/petitions/te...