Stephen Lepitak
@stephenlepitak.bsky.social
Write for a living and do a bunch of other media related stuff too.
European Bureau Chief for Adweek by day/Not Batman by night.
European Bureau Chief for Adweek by day/Not Batman by night.
Naive #advertising thought of the day after attending the Advertising Association’s annual Lead conference where everyone was talking about trust in the ad industry and the need to build it further - surely the only real way to do that is… to be honest? 🤷🏻♂️
What am I missing?
What am I missing?
February 6, 2025 at 4:10 PM
Naive #advertising thought of the day after attending the Advertising Association’s annual Lead conference where everyone was talking about trust in the ad industry and the need to build it further - surely the only real way to do that is… to be honest? 🤷🏻♂️
What am I missing?
What am I missing?
The never gonna happen Goonies sequel will be a #Super Bowl ad won’t it?
a boy and a woman are sitting in a room with the words oh yeah sure you got it .
ALT: a boy and a woman are sitting in a room with the words oh yeah sure you got it .
media.tenor.com
February 5, 2025 at 9:40 PM
The never gonna happen Goonies sequel will be a #Super Bowl ad won’t it?
Good luck Harry! A cracking servant these last three seasons. Hearts fans probably don’t know just how good a signing this is.
We can advise that after two and a half years of excellent service Harry Milne has been transferred to Heart of Midlothian for an undisclosed fee.
As part of the agreement, Ethan Drysdale will be joining the club on loan for the rest of the season.
Read more: ptfc.co.uk/ptfc-news/ha...
As part of the agreement, Ethan Drysdale will be joining the club on loan for the rest of the season.
Read more: ptfc.co.uk/ptfc-news/ha...
February 3, 2025 at 8:07 PM
Good luck Harry! A cracking servant these last three seasons. Hearts fans probably don’t know just how good a signing this is.
Spare a thought on #TransferDeadlineDay for the fans of lower league clubs with decent players and no money as they bid goodbye to their heroes. ⚽️
a close up of a man 's face with blood on it
ALT: a close up of a man 's face with blood on it
media.tenor.com
February 3, 2025 at 11:12 AM
Spare a thought on #TransferDeadlineDay for the fans of lower league clubs with decent players and no money as they bid goodbye to their heroes. ⚽️
TfL is celebrating 25 years since its formation - including a quarter of century of ads as both a brand and media owner. Here’s a look at what it’s up to and some of its best campaigns. @transportforlondon.bsky.social
February 2, 2025 at 10:10 AM
TfL is celebrating 25 years since its formation - including a quarter of century of ads as both a brand and media owner. Here’s a look at what it’s up to and some of its best campaigns. @transportforlondon.bsky.social
Musk isn’t worried about the financial performance of X or Tesla - it’s the influence and control it can give him that is his interest. That’s the same for advertisers - he wants them on the platform as much for their obedience as their money. Terrifying that he is continually successful too.
February 2, 2025 at 10:06 AM
Musk isn’t worried about the financial performance of X or Tesla - it’s the influence and control it can give him that is his interest. That’s the same for advertisers - he wants them on the platform as much for their obedience as their money. Terrifying that he is continually successful too.
The end of the world is nigh 🌍
The world’s fossil fuel giants, together, are on course this decade to produce twice the amount of fossil fuels than a critical global warming threshold allows, a new report found. www.nytimes.com/2023/11/08/c...
November 8, 2023 at 6:42 PM
The end of the world is nigh 🌍
John Lewis’ Christmas ad is out tomorrow - not feeling the same level of anticipation for it this year as usual but it is a decent entry! #christmas
November 8, 2023 at 6:41 PM
John Lewis’ Christmas ad is out tomorrow - not feeling the same level of anticipation for it this year as usual but it is a decent entry! #christmas
I was listening to the radio earlier and someone talked about Matthew Perry’s legacy but they didn’t explain what that legacy was.
It was his attitude to helping men like himself overcome addiction. Talk about that too today when you remember him.
It was his attitude to helping men like himself overcome addiction. Talk about that too today when you remember him.
Matthew Perry, who was best known for his role as Chandler Bing in “Friends” and had a career in television that spanned nearly four decades, died on Saturday. He was 54. nyti.ms/46PVr1p
October 29, 2023 at 2:13 PM
I was listening to the radio earlier and someone talked about Matthew Perry’s legacy but they didn’t explain what that legacy was.
It was his attitude to helping men like himself overcome addiction. Talk about that too today when you remember him.
It was his attitude to helping men like himself overcome addiction. Talk about that too today when you remember him.
Hey @neilhimself.neilgaiman.com
I was just remembering one of the last convos I had with my mum before she passed suddenly. She had just read The Graveyard Book and we were talking about the possibility of a film.
It really wasn’t her usual genre but she loved it.
Thanks for that!
I was just remembering one of the last convos I had with my mum before she passed suddenly. She had just read The Graveyard Book and we were talking about the possibility of a film.
It really wasn’t her usual genre but she loved it.
Thanks for that!
October 28, 2023 at 6:43 PM
Hey @neilhimself.neilgaiman.com
I was just remembering one of the last convos I had with my mum before she passed suddenly. She had just read The Graveyard Book and we were talking about the possibility of a film.
It really wasn’t her usual genre but she loved it.
Thanks for that!
I was just remembering one of the last convos I had with my mum before she passed suddenly. She had just read The Graveyard Book and we were talking about the possibility of a film.
It really wasn’t her usual genre but she loved it.
Thanks for that!
October 27, 2023 at 8:56 PM
Reposted by Stephen Lepitak
When Elon Musk bought Twitter a year ago, he said that it “obviously cannot become a free-for-all hellscape.” A year later, according to study after study, the platform now rebranded as X has become exactly that.
The Consequences of Elon Musk’s Ownership of X
Dozens of studies of posts on X from multiple organizations have shown a similar trend: an increase in harmful content during Mr. Musk’s tenure.
www.nytimes.com
October 27, 2023 at 3:12 PM
When Elon Musk bought Twitter a year ago, he said that it “obviously cannot become a free-for-all hellscape.” A year later, according to study after study, the platform now rebranded as X has become exactly that.
Robert DeNiro really can do charming when he’s on it. The new Uber ad is a great and oddly rare example of him being warm as an actor.
www.adweek.com/brand-market...
www.adweek.com/brand-market...
October 27, 2023 at 7:33 AM
Robert DeNiro really can do charming when he’s on it. The new Uber ad is a great and oddly rare example of him being warm as an actor.
www.adweek.com/brand-market...
www.adweek.com/brand-market...
A #doctorwho 60th prediction I’m amazed I haven’t read elsewhere yet.
The 3 new series producers have teamed up to make SOMETHING set to drop on the 23rd of November and it will be insane!!!
I can’t be the only person to think this surely based on Moffat and Davis’ Insta hints in recent weeks. 🤯
The 3 new series producers have teamed up to make SOMETHING set to drop on the 23rd of November and it will be insane!!!
I can’t be the only person to think this surely based on Moffat and Davis’ Insta hints in recent weeks. 🤯
October 26, 2023 at 9:14 PM
A #doctorwho 60th prediction I’m amazed I haven’t read elsewhere yet.
The 3 new series producers have teamed up to make SOMETHING set to drop on the 23rd of November and it will be insane!!!
I can’t be the only person to think this surely based on Moffat and Davis’ Insta hints in recent weeks. 🤯
The 3 new series producers have teamed up to make SOMETHING set to drop on the 23rd of November and it will be insane!!!
I can’t be the only person to think this surely based on Moffat and Davis’ Insta hints in recent weeks. 🤯
October 26, 2023 at 9:02 PM
Countries in the Nordics make great tourism campaigns.
Here, in a state address, Sweden negotiates with Switzerland what each country can keep to stop people from mixing them up with each other. 😂
www.adweek.com/creativity/s...
Here, in a state address, Sweden negotiates with Switzerland what each country can keep to stop people from mixing them up with each other. 😂
www.adweek.com/creativity/s...
October 26, 2023 at 5:54 AM
Countries in the Nordics make great tourism campaigns.
Here, in a state address, Sweden negotiates with Switzerland what each country can keep to stop people from mixing them up with each other. 😂
www.adweek.com/creativity/s...
Here, in a state address, Sweden negotiates with Switzerland what each country can keep to stop people from mixing them up with each other. 😂
www.adweek.com/creativity/s...
Reposted by Stephen Lepitak
Time for a different sort of commercial break....
Big streamers like Hulu, Peacock and Max are pushing 'pause ads,' or on-screen commercials that pop up whenever you halt your chosen show for a snack, a phone call or the bathroom....
variety.com/2023/tv/news...
Big streamers like Hulu, Peacock and Max are pushing 'pause ads,' or on-screen commercials that pop up whenever you halt your chosen show for a snack, a phone call or the bathroom....
variety.com/2023/tv/news...
‘Pause Ads’ Creep Onto Hulu, Peacock and Max as Streamers Seek New Revenue
Big streaming services like Hulu, Max and Peacock are relying more heavily on 'pause ads' that show up when a user halts a binge session for a break.
variety.com
October 23, 2023 at 5:26 PM
Time for a different sort of commercial break....
Big streamers like Hulu, Peacock and Max are pushing 'pause ads,' or on-screen commercials that pop up whenever you halt your chosen show for a snack, a phone call or the bathroom....
variety.com/2023/tv/news...
Big streamers like Hulu, Peacock and Max are pushing 'pause ads,' or on-screen commercials that pop up whenever you halt your chosen show for a snack, a phone call or the bathroom....
variety.com/2023/tv/news...
Spotted this poster from the Scottish Government today and I can’t help but wonder what type of emissions it’s referring to. 💨
October 25, 2023 at 9:07 PM
Spotted this poster from the Scottish Government today and I can’t help but wonder what type of emissions it’s referring to. 💨
Reposted by Stephen Lepitak
Doctor Who returns on November 25th! Hope you are ready for blazing action, old enemies, new faces and the return of the Doctor and Donna Noble!
October 25, 2023 at 8:15 PM
Doctor Who returns on November 25th! Hope you are ready for blazing action, old enemies, new faces and the return of the Doctor and Donna Noble!