✨Specialising in human-centred AI systems and experiences.
www.steeveroyce.com
Despite its name the EAA has Global Reach and applies to any company, regardless of location (including the UK, US, etc.), that sells covered products or services to consumers within the European Union. It includes private sector businesses from manufacturers to service providers.
Despite its name the EAA has Global Reach and applies to any company, regardless of location (including the UK, US, etc.), that sells covered products or services to consumers within the European Union. It includes private sector businesses from manufacturers to service providers.
The EAA covered a wide range of products & services and includes:
Computers & OS
Smartphones
TV Equipment
Telephony Services
ATMs & Kiosks
Banking Services
E-books
E-commerce
Also includes transport services (air, bus, rail), and audio-visual media services.
The EAA covered a wide range of products & services and includes:
Computers & OS
Smartphones
TV Equipment
Telephony Services
ATMs & Kiosks
Banking Services
E-books
E-commerce
Also includes transport services (air, bus, rail), and audio-visual media services.
The primary goal is to improve the lives of persons with disabilities and older people by removing accessibility barriers in key digital products and services, ensuring they can participate fully in society.
The primary goal is to improve the lives of persons with disabilities and older people by removing accessibility barriers in key digital products and services, ensuring they can participate fully in society.
But! If you can't make it faster, make it feel faster! Progress bars, animations, and feedback can hack user psychology to extend patience thresholds. ⚡
But! If you can't make it faster, make it feel faster! Progress bars, animations, and feedback can hack user psychology to extend patience thresholds. ⚡
6/7
10+ seconds = ABANDONMENT 🚫
The psychological contract is broken. Users feel disrespected and frustrated. Your brain says "system failure" even if it's just slow.
6/7
10+ seconds = ABANDONMENT 🚫
The psychological contract is broken. Users feel disrespected and frustrated. Your brain says "system failure" even if it's just slow.
5/7
7-10 seconds = FRUSTRATION 😤
This is where psychology gets interesting: your brain starts time-cost analysis. "Is this worth my time?" Boredom kicks in. Users often start multi-tasking.
5/7
7-10 seconds = FRUSTRATION 😤
This is where psychology gets interesting: your brain starts time-cost analysis. "Is this worth my time?" Boredom kicks in. Users often start multi-tasking.
4/7
2-5 seconds = FRICTION 🚧
Psychology shift happens here. Your brain switches from "doing" to "waiting" mode. Like waiting for a lift - you're aware of every second.
4/7
2-5 seconds = FRICTION 🚧
Psychology shift happens here. Your brain switches from "doing" to "waiting" mode. Like waiting for a lift - you're aware of every second.
1 second = FLOW 🌊
Your brain still considers this "continuous thought." You'll notice the wait, but it won't disrupt your mental process. Think: clicking through your favourite app.
1 second = FLOW 🌊
Your brain still considers this "continuous thought." You'll notice the wait, but it won't disrupt your mental process. Think: clicking through your favourite app.