Spencer Shulem
spshulem.bsky.social
Spencer Shulem
@spshulem.bsky.social
@ http://BuildBetter.ai - AI for Product Teams, used by 23k - iterate 50% faster. Angel. Prev. Exec @ 🦄 & 🐴 & CEO @ WeDo. Playing @Warcraft.
o4-mini models were 100% trained on a senior eng.

every time I ask it to do something it says: “lol 4 sure, sounds fun, good luck!”
April 17, 2025 at 10:33 AM
In honor of Bryan Johnson’s "DON’T DIE" mantra—and the looming recession—we’ve launched the limited-edition "DON’T CHURN" shirt.

Winning new customers is nice, retaining them is essential.

Comment below, and I’ll send you a discount code: shop.buildbetter.ai/products/don...
April 16, 2025 at 8:36 PM
You don’t want to win—you want the shortcut. But the shortcut is the punishment. Even if you succeed overnight, you’ll wake up tomorrow forced to prove it wasn’t a fluke. And you won’t be ready. You never built the foundation, never learned to love the grind—you were too busy chasing the spotlight.
April 11, 2025 at 11:35 AM
TIL Purell and other hand sanitizers don’t kill 99.9% of all known germs.

It kills 99.9% of the germs they decided to test it on.
February 5, 2025 at 4:09 PM
Deepseek is a wild experiment
February 1, 2025 at 10:47 AM
Gf leaves me cute notes ☺️
December 4, 2024 at 12:49 PM
Value based pricing is the future 🙃
November 28, 2024 at 6:59 PM
humans, companies, products, investors, relationships, it's all just balancing incentives
November 27, 2024 at 7:09 PM
Can pharma do Black Friday deals? I’d stock up
November 27, 2024 at 2:15 AM
IRL founder scaling up
November 20, 2024 at 8:43 PM
American capitalism takes no days off.
November 20, 2024 at 8:20 PM
Fun fact: the magic number for “random” rewards is about 3%.
November 20, 2024 at 8:17 PM
Contrary to popular belief, adding friction can boost user retention.

When we talk about “good design,” we usually mean making things simpler, reducing steps, and focusing on time-to-value. But I’ve helped companies boost their month-one retention from 10% to 90% by doing the opposite.
November 19, 2024 at 1:55 AM
Startups are fluctuating between stress and anxiety.

Anxiety when things aren't going well, and there's ambiguity about what to do.

Stress when they are, and you don't have control over how much time you have to do it.
November 17, 2024 at 2:00 AM
I got fired.

My boss pulled me aside and said, “You’re not giving enough status updates.” I replied, “I can either do the work you hired me to do or spend time writing status updates. I plan on doing the former.” He paused and said, “I’d rather you do the latter.”

That moment was a wake-up call.
November 16, 2024 at 9:32 PM
This should be illegal for Apple to do after they made it non upgradable.
November 15, 2024 at 1:02 PM
This is peak capitalism. Ads while pumping gas… on the nozzle. Think the gas is cheaper?
November 13, 2024 at 1:55 PM
If you're a founder and this isn't your alarm clock song, ngmi
November 13, 2024 at 4:05 AM