Raffael Heiss
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raffaelheiss.bsky.social
Raffael Heiss
@raffaelheiss.bsky.social
Professor at MCI. Interested in Health Communication, Misinformation, Food Systems.

Former: Fulbright Visiting Professor at Georgetown University; PhD Candidate at University of Vienna.
📣New study in #JournalofAdolescentHealth: Among 1,003 Austrian youth, 83% see #health content from #influencers and 53% buy health products they recommend (see graph).

Parasocial ties ↑ susceptibility to marketing; digital #healthliteracy protects.

🔗STUDY LINK (free): doi.org/10.1016/j.ja...
November 3, 2025 at 8:16 AM
🚨 Some #NPOs look like independent #healthinformation hubs - but operate as strategic arms of the #F&B industry.

They influence science, public messaging, and policy-makers.

We study 5 cases: ILSI Europe, EUFIC, BNF, FEN, and Austria’s FEH.

worldnutritionjournal.org/index.php/wn...

(c) G. Mondy
October 3, 2025 at 9:35 PM
📢Does school education improve #HealthLiteracy? Our data say NO.

We tested 780 Austrian pupils (9–13) using a performance-based HL test.

❌Result: No improvements w/ grade level (fig1).

⚠️Problem: They increasingly rely on unmoderated sources, but aren’t prepared (fig2).

🔗FULL STUDY: rdcu.be/eb548
March 4, 2025 at 10:10 AM
I recently joined the @ejhc.bsky.social as an associate editor. The #EJHC is a great university-led #nonprofit & #nopaywall project, all articles are rigorously peer-reviewed and published #openaccess free of charge. Looking forward to your #healthcom submissions!💪

Link: ejhc.org
November 28, 2024 at 3:02 PM