Praveen Pendyala
@pkp.io
Ex-Google & Ex-Microsoft. Bootstrapping my own indie apps.
Profitable 💰
Now Scaling up 🚀🤞
Transcriptions - https://transcript.lol
Content repurposing - https://repurpose.lol
Travel planning - https://roamaround.app
Personal portfolio - https://pkp.io
Profitable 💰
Now Scaling up 🚀🤞
Transcriptions - https://transcript.lol
Content repurposing - https://repurpose.lol
Travel planning - https://roamaround.app
Personal portfolio - https://pkp.io
What’s your main motivation to work for yourself?
I started out just for the fun of building. Freedom is another big factor I discovered along the way.
It was rainy this weekend so, worked on Sunday and took Monday off instead 😅
I started out just for the fun of building. Freedom is another big factor I discovered along the way.
It was rainy this weekend so, worked on Sunday and took Monday off instead 😅
April 29, 2025 at 2:42 PM
What’s your main motivation to work for yourself?
I started out just for the fun of building. Freedom is another big factor I discovered along the way.
It was rainy this weekend so, worked on Sunday and took Monday off instead 😅
I started out just for the fun of building. Freedom is another big factor I discovered along the way.
It was rainy this weekend so, worked on Sunday and took Monday off instead 😅
Week 33: Email sequences - example where it really helps knowing how to code + sell 🔥
Spent a lot of time researching techniques specific to each sequence:
- 🔢 # of emails in the sequence
- 💬 Key message in each email
- ⏱️ Timing the message
Spent a lot of time researching techniques specific to each sequence:
- 🔢 # of emails in the sequence
- 💬 Key message in each email
- ⏱️ Timing the message
April 26, 2025 at 11:13 AM
Week 33: Email sequences - example where it really helps knowing how to code + sell 🔥
Spent a lot of time researching techniques specific to each sequence:
- 🔢 # of emails in the sequence
- 💬 Key message in each email
- ⏱️ Timing the message
Spent a lot of time researching techniques specific to each sequence:
- 🔢 # of emails in the sequence
- 💬 Key message in each email
- ⏱️ Timing the message
Week 32: Started off feeling defeated 😞
📢 Ad campaigns:
Weeks of work leading up to this moment! Launched our first Google Ads campaign on Sunday. Got rejected with an inconspicuous policy error. I have tried everything I could think of to get around this - Google is very unhelpful here!
📢 Ad campaigns:
Weeks of work leading up to this moment! Launched our first Google Ads campaign on Sunday. Got rejected with an inconspicuous policy error. I have tried everything I could think of to get around this - Google is very unhelpful here!
April 18, 2025 at 5:08 PM
Week 32: Started off feeling defeated 😞
📢 Ad campaigns:
Weeks of work leading up to this moment! Launched our first Google Ads campaign on Sunday. Got rejected with an inconspicuous policy error. I have tried everything I could think of to get around this - Google is very unhelpful here!
📢 Ad campaigns:
Weeks of work leading up to this moment! Launched our first Google Ads campaign on Sunday. Got rejected with an inconspicuous policy error. I have tried everything I could think of to get around this - Google is very unhelpful here!
Week 31: Bottom of funnel optimisations
Moved to Spain for the next couple of months. Same consistency in the routine just a different location.
Rebuilt the pricing page and upsell components. Focusing on the final step in the funnel:
Visitor -> User -> Key feature use -> Subscriber
Moved to Spain for the next couple of months. Same consistency in the routine just a different location.
Rebuilt the pricing page and upsell components. Focusing on the final step in the funnel:
Visitor -> User -> Key feature use -> Subscriber
April 12, 2025 at 1:32 PM
Week 31: Bottom of funnel optimisations
Moved to Spain for the next couple of months. Same consistency in the routine just a different location.
Rebuilt the pricing page and upsell components. Focusing on the final step in the funnel:
Visitor -> User -> Key feature use -> Subscriber
Moved to Spain for the next couple of months. Same consistency in the routine just a different location.
Rebuilt the pricing page and upsell components. Focusing on the final step in the funnel:
Visitor -> User -> Key feature use -> Subscriber
Who Is Your ICP? An onboarding survey can capture this! Inspired by @TallyForms I'm adding this. But...
I don't want to overload the path to key feature usage. I plan to show this right after user requests their first transcript and waiting for the result. Are there better ways to gather this?
I don't want to overload the path to key feature usage. I plan to show this right after user requests their first transcript and waiting for the result. Are there better ways to gather this?
April 3, 2025 at 1:03 PM
Who Is Your ICP? An onboarding survey can capture this! Inspired by @TallyForms I'm adding this. But...
I don't want to overload the path to key feature usage. I plan to show this right after user requests their first transcript and waiting for the result. Are there better ways to gather this?
I don't want to overload the path to key feature usage. I plan to show this right after user requests their first transcript and waiting for the result. Are there better ways to gather this?
Week 29: No one cares about your product...
It's your job to convince your users to care! We have to get users to the wow moment as quickly as possible! In practice, this means: keeping the funnel to key feature usage as short and distraction free as possible.
It's your job to convince your users to care! We have to get users to the wow moment as quickly as possible! In practice, this means: keeping the funnel to key feature usage as short and distraction free as possible.
March 28, 2025 at 11:00 AM
Week 29: No one cares about your product...
It's your job to convince your users to care! We have to get users to the wow moment as quickly as possible! In practice, this means: keeping the funnel to key feature usage as short and distraction free as possible.
It's your job to convince your users to care! We have to get users to the wow moment as quickly as possible! In practice, this means: keeping the funnel to key feature usage as short and distraction free as possible.
Week 27: Marketing work
Been doing some groundwork for a consistent marketing push. Need to crack the distribution problem well or everything else I’m building is for nothing
Also, I have finally taken a few days off this week with a long weekend trip to Norway.
Been doing some groundwork for a consistent marketing push. Need to crack the distribution problem well or everything else I’m building is for nothing
Also, I have finally taken a few days off this week with a long weekend trip to Norway.
March 14, 2025 at 9:40 PM
Week 27: Marketing work
Been doing some groundwork for a consistent marketing push. Need to crack the distribution problem well or everything else I’m building is for nothing
Also, I have finally taken a few days off this week with a long weekend trip to Norway.
Been doing some groundwork for a consistent marketing push. Need to crack the distribution problem well or everything else I’m building is for nothing
Also, I have finally taken a few days off this week with a long weekend trip to Norway.
Recharging 🧠 with this little boy 🐶
March 9, 2025 at 1:04 PM
Recharging 🧠 with this little boy 🐶
The look and sound of real luxury….
I’m grateful that I get to wake up to this and build my company on my own terms.
I’m grateful that I get to wake up to this and build my company on my own terms.
March 5, 2025 at 11:38 AM
The look and sound of real luxury….
I’m grateful that I get to wake up to this and build my company on my own terms.
I’m grateful that I get to wake up to this and build my company on my own terms.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
March 3, 2025 at 10:00 AM
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
I will give investor updates bootstrapping.
Week 25: I survived a week without AI 🤖 Here's what I learned...
Thanks to @EE I'm practically cut-off from internet this week so, I challenged myself to build offline!
Thanks to @EE I'm practically cut-off from internet this week so, I challenged myself to build offline!
February 28, 2025 at 1:15 PM
Week 25: I survived a week without AI 🤖 Here's what I learned...
Thanks to @EE I'm practically cut-off from internet this week so, I challenged myself to build offline!
Thanks to @EE I'm practically cut-off from internet this week so, I challenged myself to build offline!
I gave the same problem to ChatGPT, Deepseek R1, Claude and Grok. The results tell a very different story to benchmarks!
Models tested:
- o3-mini-high (ChatGPT)
- DeepThink R1 (DeepSeek)
- Claude 3.5 Sonnet
- Grok 3 beta (thinking on)
Models tested:
- o3-mini-high (ChatGPT)
- DeepThink R1 (DeepSeek)
- Claude 3.5 Sonnet
- Grok 3 beta (thinking on)
February 27, 2025 at 12:00 PM
I gave the same problem to ChatGPT, Deepseek R1, Claude and Grok. The results tell a very different story to benchmarks!
Models tested:
- o3-mini-high (ChatGPT)
- DeepThink R1 (DeepSeek)
- Claude 3.5 Sonnet
- Grok 3 beta (thinking on)
Models tested:
- o3-mini-high (ChatGPT)
- DeepThink R1 (DeepSeek)
- Claude 3.5 Sonnet
- Grok 3 beta (thinking on)
0 ➡️ 25 ➡️ 0 - in just a few minutes.
Very happy with the results of scaling work last week. Transcript LOL demonstrated it can scale, and more importantly scale quick!
Onto improving other areas now!
Very happy with the results of scaling work last week. Transcript LOL demonstrated it can scale, and more importantly scale quick!
Onto improving other areas now!
February 25, 2025 at 12:01 PM
0 ➡️ 25 ➡️ 0 - in just a few minutes.
Very happy with the results of scaling work last week. Transcript LOL demonstrated it can scale, and more importantly scale quick!
Onto improving other areas now!
Very happy with the results of scaling work last week. Transcript LOL demonstrated it can scale, and more importantly scale quick!
Onto improving other areas now!
I been getting a lot of requests lately to chat about startups. I'm always enthusiastic to listen and share my experience! If you do book a meeting, please show up because, I will! And it's not fun sitting in a cold room (where I take my calls), in my weekend, waiting for you to never join the call!
February 23, 2025 at 11:00 AM
I been getting a lot of requests lately to chat about startups. I'm always enthusiastic to listen and share my experience! If you do book a meeting, please show up because, I will! And it's not fun sitting in a cold room (where I take my calls), in my weekend, waiting for you to never join the call!
The simple autoscaler we use in production. Can make it smarter as we know so much else that we don't use:
- Size of each active job
- Size of each queued job
- Mean-time to completion per job per size
- Size of each active job
- Size of each queued job
- Mean-time to completion per job per size
February 20, 2025 at 10:00 AM
The simple autoscaler we use in production. Can make it smarter as we know so much else that we don't use:
- Size of each active job
- Size of each queued job
- Mean-time to completion per job per size
- Size of each active job
- Size of each queued job
- Mean-time to completion per job per size
Fastest transcriptions without zero compromise on quality!
🚀 1.9 minutes to transcribe per hour of audio
🚀 13 seconds or less for files under 20 mins
What's measured will be improved!
🚀 1.9 minutes to transcribe per hour of audio
🚀 13 seconds or less for files under 20 mins
What's measured will be improved!
February 17, 2025 at 9:00 AM
Fastest transcriptions without zero compromise on quality!
🚀 1.9 minutes to transcribe per hour of audio
🚀 13 seconds or less for files under 20 mins
What's measured will be improved!
🚀 1.9 minutes to transcribe per hour of audio
🚀 13 seconds or less for files under 20 mins
What's measured will be improved!
Week 23: Messaging automation setup (super useful tool at the end)
There are so many scenarios for communicating to my users:
There are so many scenarios for communicating to my users:
February 14, 2025 at 9:02 AM
Week 23: Messaging automation setup (super useful tool at the end)
There are so many scenarios for communicating to my users:
There are so many scenarios for communicating to my users:
The best internal feature I have built into transcript, by far! - Imitate a user!
Saves me so much time as I don't have to go back and forth when a customer writes to me with an issue. I can easily log-in as them and dissect the issue faster!
Saves me so much time as I don't have to go back and forth when a customer writes to me with an issue. I can easily log-in as them and dissect the issue faster!
February 12, 2025 at 9:03 PM
The best internal feature I have built into transcript, by far! - Imitate a user!
Saves me so much time as I don't have to go back and forth when a customer writes to me with an issue. I can easily log-in as them and dissect the issue faster!
Saves me so much time as I don't have to go back and forth when a customer writes to me with an issue. I can easily log-in as them and dissect the issue faster!
Want to improve something? - Measure it!
Second cycle of weekly planning - delivered nearly twice as much!
Second cycle of weekly planning - delivered nearly twice as much!
February 9, 2025 at 12:00 PM
Want to improve something? - Measure it!
Second cycle of weekly planning - delivered nearly twice as much!
Second cycle of weekly planning - delivered nearly twice as much!
Week 22: Measuring service quality
✅ Infra scale up work in prod
✅ Started tracking some key transcription metrics: time to transcribe, transcription quality, diarization quality etc.
➡️ Audio > 20 mins - transcript in 2 secs per minute 🔥
➡️ Audio < 20 mins - transcript in 45 secs per minute 👀
✅ Infra scale up work in prod
✅ Started tracking some key transcription metrics: time to transcribe, transcription quality, diarization quality etc.
➡️ Audio > 20 mins - transcript in 2 secs per minute 🔥
➡️ Audio < 20 mins - transcript in 45 secs per minute 👀
February 6, 2025 at 9:33 AM
Week 22: Measuring service quality
✅ Infra scale up work in prod
✅ Started tracking some key transcription metrics: time to transcribe, transcription quality, diarization quality etc.
➡️ Audio > 20 mins - transcript in 2 secs per minute 🔥
➡️ Audio < 20 mins - transcript in 45 secs per minute 👀
✅ Infra scale up work in prod
✅ Started tracking some key transcription metrics: time to transcribe, transcription quality, diarization quality etc.
➡️ Audio > 20 mins - transcript in 2 secs per minute 🔥
➡️ Audio < 20 mins - transcript in 45 secs per minute 👀
Feeling overwhelmed is almost the norm for founders. I alleviate this by listing everything that needs to be done in one place.
Next, I break the crucial items down to smaller tasks and put them into weekly cycles. I plan for the week ahead on Sundays. Currently active projects at TLOL.
Next, I break the crucial items down to smaller tasks and put them into weekly cycles. I plan for the week ahead on Sundays. Currently active projects at TLOL.
February 5, 2025 at 9:00 AM
Feeling overwhelmed is almost the norm for founders. I alleviate this by listing everything that needs to be done in one place.
Next, I break the crucial items down to smaller tasks and put them into weekly cycles. I plan for the week ahead on Sundays. Currently active projects at TLOL.
Next, I break the crucial items down to smaller tasks and put them into weekly cycles. I plan for the week ahead on Sundays. Currently active projects at TLOL.
Big advantage of building with users is the data! This is a huge help to make critical decisions. Both these surveys are shown to a small subset of users and the response rates are low (as expected) but I get the data I need in a few days. Useful for long term decision making!
January 25, 2025 at 12:00 PM
Big advantage of building with users is the data! This is a huge help to make critical decisions. Both these surveys are shown to a small subset of users and the response rates are low (as expected) but I get the data I need in a few days. Useful for long term decision making!
Want to have a productive day? Have a consistent morning routine! Here’s mine:
✅ 60-90 mins at the gym
✅ High protein big breakfast
These days it’s usually haggis and eggs with toast for me!
✅ 60-90 mins at the gym
✅ High protein big breakfast
These days it’s usually haggis and eggs with toast for me!
January 9, 2025 at 12:00 PM
Want to have a productive day? Have a consistent morning routine! Here’s mine:
✅ 60-90 mins at the gym
✅ High protein big breakfast
These days it’s usually haggis and eggs with toast for me!
✅ 60-90 mins at the gym
✅ High protein big breakfast
These days it’s usually haggis and eggs with toast for me!
Week 18: Starting the year on a high!
✅ Transcript v2 is out
✅ Migrated all users & Subscriptions
✅ Research new GPU deployments
This week:
👉 VAT returns
👉 Migrate transcripts to v2
👉 API for v2 (fully featured)
👉 Migrate services to new infra architecture
✅ Transcript v2 is out
✅ Migrated all users & Subscriptions
✅ Research new GPU deployments
This week:
👉 VAT returns
👉 Migrate transcripts to v2
👉 API for v2 (fully featured)
👉 Migrate services to new infra architecture
January 7, 2025 at 4:18 PM
Week 18: Starting the year on a high!
✅ Transcript v2 is out
✅ Migrated all users & Subscriptions
✅ Research new GPU deployments
This week:
👉 VAT returns
👉 Migrate transcripts to v2
👉 API for v2 (fully featured)
👉 Migrate services to new infra architecture
✅ Transcript v2 is out
✅ Migrated all users & Subscriptions
✅ Research new GPU deployments
This week:
👉 VAT returns
👉 Migrate transcripts to v2
👉 API for v2 (fully featured)
👉 Migrate services to new infra architecture