Open Measures
@openmeasures.bsky.social
We also looked at comments posted on two single days last year, and notable amounts of activity likely associated with financial scams. Links to these likely schemes were the most-shared URLs on both days.
We'll stop here -- read the full piece:
openmeasures.io/rumble-power...
We'll stop here -- read the full piece:
openmeasures.io/rumble-power...
Rumble’s Power Users Promote Crypto Scams and AI Slop - Open Measures
Open Measures builds accessible and transparent products to contextualize the spread of harmful online information that impacts public discourse and global events.
openmeasures.io
October 30, 2025 at 2:58 PM
We also looked at comments posted on two single days last year, and notable amounts of activity likely associated with financial scams. Links to these likely schemes were the most-shared URLs on both days.
We'll stop here -- read the full piece:
openmeasures.io/rumble-power...
We'll stop here -- read the full piece:
openmeasures.io/rumble-power...
Of the 15 top video uploaders, only one seemed to be producing original content. The rest aggregated content from other sources, or showed signs of automation and AI.
Top commenters boosted hateful beliefs, and several accounts exhibited suspicious posting patterns.
openmeasures.io/rumble-power...
Top commenters boosted hateful beliefs, and several accounts exhibited suspicious posting patterns.
openmeasures.io/rumble-power...
Rumble’s Power Users Promote Crypto Scams and AI Slop - Open Measures
Open Measures builds accessible and transparent products to contextualize the spread of harmful online information that impacts public discourse and global events.
openmeasures.io
October 30, 2025 at 2:58 PM
Of the 15 top video uploaders, only one seemed to be producing original content. The rest aggregated content from other sources, or showed signs of automation and AI.
Top commenters boosted hateful beliefs, and several accounts exhibited suspicious posting patterns.
openmeasures.io/rumble-power...
Top commenters boosted hateful beliefs, and several accounts exhibited suspicious posting patterns.
openmeasures.io/rumble-power...
Our researchers looked at the last year of activity on Rumble and identified accounts that posted most often.
Of the 4.4m videos and 10.7m comments posted last year:
-15 accounts uploaded ~4.7% of the videos
-15 accounts posted ~1.7% of the comments
openmeasures.io/rumble-power...
Of the 4.4m videos and 10.7m comments posted last year:
-15 accounts uploaded ~4.7% of the videos
-15 accounts posted ~1.7% of the comments
openmeasures.io/rumble-power...
Rumble’s Power Users Promote Crypto Scams and AI Slop - Open Measures
Open Measures builds accessible and transparent products to contextualize the spread of harmful online information that impacts public discourse and global events.
openmeasures.io
October 30, 2025 at 2:58 PM
Our researchers looked at the last year of activity on Rumble and identified accounts that posted most often.
Of the 4.4m videos and 10.7m comments posted last year:
-15 accounts uploaded ~4.7% of the videos
-15 accounts posted ~1.7% of the comments
openmeasures.io/rumble-power...
Of the 4.4m videos and 10.7m comments posted last year:
-15 accounts uploaded ~4.7% of the videos
-15 accounts posted ~1.7% of the comments
openmeasures.io/rumble-power...
Two things are true: Rumble is a fringe platform, and it's important.
Major US political players like Peter Thiel and JD Vance have invested in the company. Its web services support Trump's platform, Truth Social. And unlike most alt-platforms, it's worth billions.
openmeasures.io/rumble-power...
Major US political players like Peter Thiel and JD Vance have invested in the company. Its web services support Trump's platform, Truth Social. And unlike most alt-platforms, it's worth billions.
openmeasures.io/rumble-power...
Rumble’s Power Users Promote Crypto Scams and AI Slop - Open Measures
Open Measures builds accessible and transparent products to contextualize the spread of harmful online information that impacts public discourse and global events.
openmeasures.io
October 30, 2025 at 2:58 PM
Two things are true: Rumble is a fringe platform, and it's important.
Major US political players like Peter Thiel and JD Vance have invested in the company. Its web services support Trump's platform, Truth Social. And unlike most alt-platforms, it's worth billions.
openmeasures.io/rumble-power...
Major US political players like Peter Thiel and JD Vance have invested in the company. Its web services support Trump's platform, Truth Social. And unlike most alt-platforms, it's worth billions.
openmeasures.io/rumble-power...