Nick Schultz
@nickschultz.bsky.social
Covering college football, basketball, NIL/sports business for @On3.com | NFL and more for 5Goats | Loyola Chicago alum
Boom.
The Bears are signing C Drew Dalman to a three-year, $42 million deal with $28 million guaranteed.
March 10, 2025 at 4:20 PM
Boom.
I'm excited to share that this week, I took over the On3 NIL and Sports Business Newsletter.
I am so grateful for the opportunity to venture farther into the space in such an integral time in college athletics.
Subscribe here:
I am so grateful for the opportunity to venture farther into the space in such an integral time in college athletics.
Subscribe here:
On3 NIL and Sports Business Newsletter
Sign up to the On3 NIL and Sports Business Newsletter to read what is making headlines in NIL
www.on3.com
February 5, 2025 at 3:25 AM
I'm excited to share that this week, I took over the On3 NIL and Sports Business Newsletter.
I am so grateful for the opportunity to venture farther into the space in such an integral time in college athletics.
Subscribe here:
I am so grateful for the opportunity to venture farther into the space in such an integral time in college athletics.
Subscribe here:
Speaking on his radio show Monday night, North Carolina coach Hubert Davis announced plans to increase his staff and hire a GM.
"The old model for Carolina basketball just doesn’t work. It’s not sustainable."
Story: www.on3.com/nil/news/hub...
"The old model for Carolina basketball just doesn’t work. It’s not sustainable."
Story: www.on3.com/nil/news/hub...
February 4, 2025 at 5:20 PM
Speaking on his radio show Monday night, North Carolina coach Hubert Davis announced plans to increase his staff and hire a GM.
"The old model for Carolina basketball just doesn’t work. It’s not sustainable."
Story: www.on3.com/nil/news/hub...
"The old model for Carolina basketball just doesn’t work. It’s not sustainable."
Story: www.on3.com/nil/news/hub...
Florida QB DJ Lagway is the latest college football star to sign an NIL deal with Nintendo and Epic Games.
He has a $3.7 million On3 NIL Valuation.
Story: www.on3.com/nil/news/dj-...
He has a $3.7 million On3 NIL Valuation.
Story: www.on3.com/nil/news/dj-...
January 31, 2025 at 4:21 PM
Florida QB DJ Lagway is the latest college football star to sign an NIL deal with Nintendo and Epic Games.
He has a $3.7 million On3 NIL Valuation.
Story: www.on3.com/nil/news/dj-...
He has a $3.7 million On3 NIL Valuation.
Story: www.on3.com/nil/news/dj-...
Duke star Cooper Flagg has signed an exclusive, multi-year NIL deal with Fanatics and Fanatics Collectibles.
Flagg leads the Blue Devils in points, rebounds, assists, steals and blocks. He has a $4.3 million On3 NIL Valuation.
Story: www.on3.com/nil/news/coo...
Flagg leads the Blue Devils in points, rebounds, assists, steals and blocks. He has a $4.3 million On3 NIL Valuation.
Story: www.on3.com/nil/news/coo...
January 17, 2025 at 7:48 PM
Duke star Cooper Flagg has signed an exclusive, multi-year NIL deal with Fanatics and Fanatics Collectibles.
Flagg leads the Blue Devils in points, rebounds, assists, steals and blocks. He has a $4.3 million On3 NIL Valuation.
Story: www.on3.com/nil/news/coo...
Flagg leads the Blue Devils in points, rebounds, assists, steals and blocks. He has a $4.3 million On3 NIL Valuation.
Story: www.on3.com/nil/news/coo...
Ohio State safety Caleb Downs has signed an exclusive NIL deal with Panini America.
A unanimous All-American, he is the first defensive player to sign with the company.
Story: www.on3.com/college/ohio...
A unanimous All-American, he is the first defensive player to sign with the company.
Story: www.on3.com/college/ohio...
January 16, 2025 at 6:52 PM
Ohio State safety Caleb Downs has signed an exclusive NIL deal with Panini America.
A unanimous All-American, he is the first defensive player to sign with the company.
Story: www.on3.com/college/ohio...
A unanimous All-American, he is the first defensive player to sign with the company.
Story: www.on3.com/college/ohio...
Ahead of the national championship against Notre Dame, Ohio State WR Jeremiah Smith has signed an NIL deal with Nintendo and Epic Games.
He has a $3.7 million On3 NIL Valuation.
Story:
He has a $3.7 million On3 NIL Valuation.
Story:
WATCH: Ohio State WR Jeremiah Smith inks NIL deal ahead of national championship
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www.on3.com
January 16, 2025 at 1:43 AM
Ahead of the national championship against Notre Dame, Ohio State WR Jeremiah Smith has signed an NIL deal with Nintendo and Epic Games.
He has a $3.7 million On3 NIL Valuation.
Story:
He has a $3.7 million On3 NIL Valuation.
Story:
With his late strip-sack of Quinn Ewers in the Cotton Bowl, Jack Sawyer helped send Ohio State to the national championship.
Sawyer and The NIL Store celebrated the game-sealing play by launching "Scoop N' Score" merchandise on Saturday.
My story:
Sawyer and The NIL Store celebrated the game-sealing play by launching "Scoop N' Score" merchandise on Saturday.
My story:
LOOK: Jack Sawyer launches 'Scoop N' Score' NIL apparel to celebrate Cotton Bowl-sealing play
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www.on3.com
January 11, 2025 at 10:36 PM
With his late strip-sack of Quinn Ewers in the Cotton Bowl, Jack Sawyer helped send Ohio State to the national championship.
Sawyer and The NIL Store celebrated the game-sealing play by launching "Scoop N' Score" merchandise on Saturday.
My story:
Sawyer and The NIL Store celebrated the game-sealing play by launching "Scoop N' Score" merchandise on Saturday.
My story:
ICYMI: Alabama signee Keelon Russell announced a multi-year partnership with Panini America.
It's the first NIL deal for the Five Star Plus+ QB.
Story:
It's the first NIL deal for the Five Star Plus+ QB.
Story:
Alabama Five Star Plus+ QB signee Keelon Russell inks first NIL deal
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www.on3.com
January 9, 2025 at 2:49 AM
ICYMI: Alabama signee Keelon Russell announced a multi-year partnership with Panini America.
It's the first NIL deal for the Five Star Plus+ QB.
Story:
It's the first NIL deal for the Five Star Plus+ QB.
Story:
When the calendar flipped to 2025, a new NIL agency entered the space.
Momentous Sports Partners has launched with an impressive list of college basketball clients, including Kansas' Hunter Dickinson and North Carolina's R.J. Davis.
My story:
Momentous Sports Partners has launched with an impressive list of college basketball clients, including Kansas' Hunter Dickinson and North Carolina's R.J. Davis.
My story:
Momentous Sports Partners launches new college basketball NIL agency with impressive client list
Momentous Sports Partners launched a new NIL agency this month, entering the space with an impressive list of college basketball clients.
www.on3.com
January 7, 2025 at 3:31 PM
When the calendar flipped to 2025, a new NIL agency entered the space.
Momentous Sports Partners has launched with an impressive list of college basketball clients, including Kansas' Hunter Dickinson and North Carolina's R.J. Davis.
My story:
Momentous Sports Partners has launched with an impressive list of college basketball clients, including Kansas' Hunter Dickinson and North Carolina's R.J. Davis.
My story:
South Carolina WR Nyck Harbor signed a new NIL deal with the Garnet Trust, the collective announced Saturday.
It signals his return to the Gamecocks in 2025.
Story:
It signals his return to the Gamecocks in 2025.
Story:
Nyck Harbor makes major announcement on South Carolina future
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www.on3.com
January 4, 2025 at 8:43 PM
South Carolina WR Nyck Harbor signed a new NIL deal with the Garnet Trust, the collective announced Saturday.
It signals his return to the Gamecocks in 2025.
Story:
It signals his return to the Gamecocks in 2025.
Story:
The College Football Playoff quarterfinals brought impressive TV ratings for ESPN, the network announced.
The Rose Bowl between Ohio State and Oregon led the way with an average of 21.1 million viewers.
Story:
The Rose Bowl between Ohio State and Oregon led the way with an average of 21.1 million viewers.
Story:
College Football TV Ratings: ESPN announces strong viewership for Playoff quarterfinals
The College Football Playoff quarterfinals brought in strong viewership for ESPN, according to the latest TV ratings.
www.on3.com
January 4, 2025 at 12:27 AM
The College Football Playoff quarterfinals brought impressive TV ratings for ESPN, the network announced.
The Rose Bowl between Ohio State and Oregon led the way with an average of 21.1 million viewers.
Story:
The Rose Bowl between Ohio State and Oregon led the way with an average of 21.1 million viewers.
Story:
Northern Illinois' Board of Trustees called a meeting for Tuesday to discuss an invitation to join the Mountain West as a football-only member, per a public meeting report.
The university recommended the board approve the $2 million membership fee.
Story:
The university recommended the board approve the $2 million membership fee.
Story:
Northern Illinois expected to accept Mountain West invitation as football-only member, calls board meeting
Northern Illinois is expected to accept an invitation to join the Mountain West as a football-only member and called a board meeting.
www.on3.com
January 3, 2025 at 10:03 PM
Northern Illinois' Board of Trustees called a meeting for Tuesday to discuss an invitation to join the Mountain West as a football-only member, per a public meeting report.
The university recommended the board approve the $2 million membership fee.
Story:
The university recommended the board approve the $2 million membership fee.
Story:
Cheez-It is once again jumping into the NIL space ahead of the Citrus Bowl.
South Carolina QB LaNorris Sellers and Illinois QB Luke Altmyer signed deals with the company, which looks to make their football “fantaseez” come to life.
Story:
South Carolina QB LaNorris Sellers and Illinois QB Luke Altmyer signed deals with the company, which looks to make their football “fantaseez” come to life.
Story:
Cheez-It inks NIL deals with LaNorris Sellers, Luke Altmyer ahead of Citrus Bowl
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www.on3.com
December 19, 2024 at 9:55 PM
Cheez-It is once again jumping into the NIL space ahead of the Citrus Bowl.
South Carolina QB LaNorris Sellers and Illinois QB Luke Altmyer signed deals with the company, which looks to make their football “fantaseez” come to life.
Story:
South Carolina QB LaNorris Sellers and Illinois QB Luke Altmyer signed deals with the company, which looks to make their football “fantaseez” come to life.
Story:
ICYMI: Oklahoma made a major splash Wednesday, landing former Washington State QB John Mateer out of the transfer portal.
Mateer also signed an NIL deal with 1Oklahoma, announcing his commitment in a video with the collective.
More: www.on3.com/college/okla...
Mateer also signed an NIL deal with 1Oklahoma, announcing his commitment in a video with the collective.
More: www.on3.com/college/okla...
December 19, 2024 at 4:43 AM
ICYMI: Oklahoma made a major splash Wednesday, landing former Washington State QB John Mateer out of the transfer portal.
Mateer also signed an NIL deal with 1Oklahoma, announcing his commitment in a video with the collective.
More: www.on3.com/college/okla...
Mateer also signed an NIL deal with 1Oklahoma, announcing his commitment in a video with the collective.
More: www.on3.com/college/okla...
Alabama signee Keelon Russell has signed with Team IFA for NIL representation.
The Five Star Plus+ QB is the No. 2 overall player from the 2025 cycle, according to the On3 Industry Ranking.
Story:
The Five Star Plus+ QB is the No. 2 overall player from the 2025 cycle, according to the On3 Industry Ranking.
Story:
Alabama Five Star Plus+ QB signee Keelon Russell inks NIL representation
Alabama Five Star Plus+ QB signee Keelon Russell has signed NIL representation as he gets ready to begin his college career.
www.on3.com
December 18, 2024 at 5:43 PM
Alabama signee Keelon Russell has signed with Team IFA for NIL representation.
The Five Star Plus+ QB is the No. 2 overall player from the 2025 cycle, according to the On3 Industry Ranking.
Story:
The Five Star Plus+ QB is the No. 2 overall player from the 2025 cycle, according to the On3 Industry Ranking.
Story:
Powerade is adding three college basketball players to its roster of athlete partners.
UConn's Alex Karaban, Arizona's Caleb Love and NC State's Saniya Rivers all inked NIL deals with the company.
Story:
UConn's Alex Karaban, Arizona's Caleb Love and NC State's Saniya Rivers all inked NIL deals with the company.
Story:
Powerade inks NIL deals with UConn's Alex Karaban, Arizona's Caleb Love, NC State's Saniya Rivers
Powerade inked NIL deals with three college basketball players: UConn's Alex Karaban, Arizona's Caleb Love and NC State's Saniya Rivers.
www.on3.com
December 17, 2024 at 5:12 PM
Powerade is adding three college basketball players to its roster of athlete partners.
UConn's Alex Karaban, Arizona's Caleb Love and NC State's Saniya Rivers all inked NIL deals with the company.
Story:
UConn's Alex Karaban, Arizona's Caleb Love and NC State's Saniya Rivers all inked NIL deals with the company.
Story:
SeatGeek signed multiple College Football Playoff-bound athletes to NIL deals.
Ohio State's CJ Hicks, Georgia's CJ Allen, Texas' Michael Taaffe and Penn State's Beau Pribula all received custom promo codes for CFP tickets.
Story: www.on3.com/nil/news/sea...
Ohio State's CJ Hicks, Georgia's CJ Allen, Texas' Michael Taaffe and Penn State's Beau Pribula all received custom promo codes for CFP tickets.
Story: www.on3.com/nil/news/sea...
December 12, 2024 at 8:47 PM
SeatGeek signed multiple College Football Playoff-bound athletes to NIL deals.
Ohio State's CJ Hicks, Georgia's CJ Allen, Texas' Michael Taaffe and Penn State's Beau Pribula all received custom promo codes for CFP tickets.
Story: www.on3.com/nil/news/sea...
Ohio State's CJ Hicks, Georgia's CJ Allen, Texas' Michael Taaffe and Penn State's Beau Pribula all received custom promo codes for CFP tickets.
Story: www.on3.com/nil/news/sea...
Colorado two-way star Travis Hunter has signed a deal with adidas ahead of the Heisman Trophy ceremony.
He joins fellow Heisman finalist Cam Ward as part of the company's Next Gen roster.
Story:
He joins fellow Heisman finalist Cam Ward as part of the company's Next Gen roster.
Story:
Travis Hunter signs deal with adidas ahead of Heisman Trophy ceremony
Travis Hunter has signed with adidas and joined its Next Gen roster ahead of the Heisman Trophy ceremony, the company announced.
www.on3.com
December 12, 2024 at 5:20 PM
Colorado two-way star Travis Hunter has signed a deal with adidas ahead of the Heisman Trophy ceremony.
He joins fellow Heisman finalist Cam Ward as part of the company's Next Gen roster.
Story:
He joins fellow Heisman finalist Cam Ward as part of the company's Next Gen roster.
Story:
UPDATE: With the Big Ten and ACC Championships in the books, the projections are finalized: www.on3.com/news/college...
December 8, 2024 at 4:57 AM
UPDATE: With the Big Ten and ACC Championships in the books, the projections are finalized: www.on3.com/news/college...
ICYMI: We've got live bracket projections for the College Football Playoff over at @on3.com throughout tonight's ACC and Big Ten Championship games.
We already have results from the Mountain West, Big 12 and SEC reflected.
Check it out: www.on3.com/news/college...
We already have results from the Mountain West, Big 12 and SEC reflected.
Check it out: www.on3.com/news/college...
College Football Playoff prediction: Updated 12-team CFP bracket projection
The College Football Playoff rankings come out Sunday, and the 12-team bracket projection will be updated throughout Championship Week.
www.on3.com
December 8, 2024 at 1:58 AM
ICYMI: We've got live bracket projections for the College Football Playoff over at @on3.com throughout tonight's ACC and Big Ten Championship games.
We already have results from the Mountain West, Big 12 and SEC reflected.
Check it out: www.on3.com/news/college...
We already have results from the Mountain West, Big 12 and SEC reflected.
Check it out: www.on3.com/news/college...
LSU guard Flau'jae Johnson debuted her Puma player exclusive shoe as part of an NIL deal with the company. During an episode of her podcast, she gifted a pair to a young fan.
(h/t Overtime)
Story for @on3.com: www.on3.com/college/lsu-...
(h/t Overtime)
Story for @on3.com: www.on3.com/college/lsu-...
December 7, 2024 at 1:23 AM
LSU guard Flau'jae Johnson debuted her Puma player exclusive shoe as part of an NIL deal with the company. During an episode of her podcast, she gifted a pair to a young fan.
(h/t Overtime)
Story for @on3.com: www.on3.com/college/lsu-...
(h/t Overtime)
Story for @on3.com: www.on3.com/college/lsu-...
As Texas made a run to the SEC Championship, three players joined a new NIL venture through the Texas One Fund.
The collective partnered with NIL FanBox. Athletes across multiple sports are featured, as is legendary QB Vince Young.
Story: www.on3.com/college/texa...
The collective partnered with NIL FanBox. Athletes across multiple sports are featured, as is legendary QB Vince Young.
Story: www.on3.com/college/texa...
Texas One Fund partners with NIL FanBox, multiple Longhorns athletes featured
Texas One Fund announced a partnership with NIL FanBox, featuring multiple Longhorns athletes as part of the launch.
www.on3.com
December 6, 2024 at 6:59 PM
As Texas made a run to the SEC Championship, three players joined a new NIL venture through the Texas One Fund.
The collective partnered with NIL FanBox. Athletes across multiple sports are featured, as is legendary QB Vince Young.
Story: www.on3.com/college/texa...
The collective partnered with NIL FanBox. Athletes across multiple sports are featured, as is legendary QB Vince Young.
Story: www.on3.com/college/texa...
Reposted by Nick Schultz
REPORT: North Carolina has interviewed Bill Belichick for its head coach opening, InsideCarolina reports👀
www.on3.com/college/nort...
www.on3.com/college/nort...
December 5, 2024 at 9:32 PM
REPORT: North Carolina has interviewed Bill Belichick for its head coach opening, InsideCarolina reports👀
www.on3.com/college/nort...
www.on3.com/college/nort...
Alabama CB Jaylen Mbakwe officially has his own action figure.
He inked an NIL deal with Collegiate Legends as one of the faces of the company's Signature Collection, which debuted earlier this week.
Story: www.on3.com/college/alab...
He inked an NIL deal with Collegiate Legends as one of the faces of the company's Signature Collection, which debuted earlier this week.
Story: www.on3.com/college/alab...
LOOK: Jaylen Mbakwe inks NIL deal with Collegiate Legends, receives custom action figure
Jaylen Mbakwe has signed an NIL deal with Collegiate Legends and will receive a custom action figure as part of the agreement.
www.on3.com
December 5, 2024 at 9:40 PM
Alabama CB Jaylen Mbakwe officially has his own action figure.
He inked an NIL deal with Collegiate Legends as one of the faces of the company's Signature Collection, which debuted earlier this week.
Story: www.on3.com/college/alab...
He inked an NIL deal with Collegiate Legends as one of the faces of the company's Signature Collection, which debuted earlier this week.
Story: www.on3.com/college/alab...