We encourage you to come with any questions about the program, admission requirements, or any other topics during the Q&A time.

Register here: luma.com/4y015q58

Learn more about the structure of our program and how it can support your aspirations.

Admissions are underway for the 20th cohort of the McMaster University MCM Program, which will start in October 2026.

Our Program Director, Dr. Terry Flynn, will lead a discussion on how the McMaster University Master of Communications Management program can help you achieve your professional goals. This interactive and informative session will be held virtually on December 10, 2025 at 12:00 PM ET.

MCM faculty Dr. Terry Flynn, APR, FCPRS, and Dr. Alex Sévigny, APR, were joined by MCM students Melissa Westover and Kara Euale in representing McMaster.

Our thanks to all presenters, attendees, and organizers for their dedication to advancing excellence in municipal communications.

This milestone event brought together more than 300 municipal communicators from across Canada to explore AI in government, combating misinformation, data-driven engagement, and the future of strategic communications in public service.

Ready to elevate your career like Paris? Join us for our online MCM Information Session on December 10, 2025, from 12 PM – 1 PM ET to learn how the program can transform your professional journey.

Register for the session today: luma.com/4y015q58

kind, and inspiring colleagues and our passionate faculty and instructors, I also learned so much about myself and my own leadership - reflections that I hope will serve me well as I step into this leadership role."

about strategic challenges that helped me combine that experience with real expertise. I also came out of the program with a clear sense of the value of strategic communications as a strategic management function, one I believe is essential to effective organizations. Through my cohort of talented,

"When I started the MCM program I had been working for almost 15 years but felt like I was making many decisions by "gut" and by instinct. Gut and instinct absolutely matter! But through MCM, I developed a set of skills, a grounding in the evidence, and different ways of framing and thinking

, advocacy, and public engagement.

We celebrate Paris' achievements and wish her continued success as she takes on this impactful role!

Paris shared the following about the impact of the MCM program on her career:

If you work in communications or PR for a Canadian charity with international programming, your insights are invaluable—take 15 minutes to contribute to this study and help strengthen communications across the sector.

Participate here: surveys.mcmaster.ca/limesurvey/i...

The week was a time for new connections, thought-provoking discussions, and enjoying the best that McMaster and Hamilton had to offer.

Click the link below to read the rest of the October 2025 residency recap.

mcm.humanities.mcmaster.ca/2025/11/04/m...

and leadership in the interdisciplinary field of communications management. As they took their first steps into the program, second-year students (MCM 18) were wrapping up summer courses, while MCM 17 students were preparing the final manuscripts of their major research capstone projects.

All responses are anonymous and voluntary.

Take the survey here: surveys.mcmaster.ca/limesurvey/i...

By participating, you’ll contribute to a deeper understanding of how municipal communicators can help shape responsible, effective AI integration in the public sector.

If you’re a communicator working in a Canadian municipality, please take 15 minutes to share your valuable insights.

AI Ethics Beyond Communications: Spot cross-departmental AI risks in hiring, automation, and surveillance. Explore messaging and policy alignment to ensure ethical adoption organization-wide.

This program is presented by the McMaster University MCM Program.

Ethical Communication Standards and Dilemmas: Navigate ethical gray zones in AI adoption. Balance personalization, attribution, and transparency while developing values-driven communication protocols and decision-making tools.

Reputation Risks from Others’ AI Use: Identify threats posed by external actors using deepfakes, activist bots, and synthetic media—as well as internal AI risks that can emerge within your own organization.

Responsible and Effective AI Use: Assess the risks and rewards of AI-powered communication, from chatbots to generated media and audience intelligence. Define ethical standards for tone, transparency, and credibility.