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Niching down is the “safe” advice for SEO agencies.
Jonny Nastor did the opposite — and scaled past $1M faster than most vertical specialists.
Naturally, we asked him how.
The short answer: Master one skill. Apply it everywhere. Never compete with yourself.
The long answer? Here’s his playbook 👇
Jonny Nastor did the opposite — and scaled past $1M faster than most vertical specialists.
Naturally, we asked him how.
The short answer: Master one skill. Apply it everywhere. Never compete with yourself.
The long answer? Here’s his playbook 👇
August 15, 2025 at 4:34 PM
Niching down is the “safe” advice for SEO agencies.
Jonny Nastor did the opposite — and scaled past $1M faster than most vertical specialists.
Naturally, we asked him how.
The short answer: Master one skill. Apply it everywhere. Never compete with yourself.
The long answer? Here’s his playbook 👇
Jonny Nastor did the opposite — and scaled past $1M faster than most vertical specialists.
Naturally, we asked him how.
The short answer: Master one skill. Apply it everywhere. Never compete with yourself.
The long answer? Here’s his playbook 👇