Arunima | 💛 Marketing
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heyarunima.bsky.social
Arunima | 💛 Marketing
@heyarunima.bsky.social
✅ Helping founders see the gold they're sitting on.

✅ Like to play Marketing Doctor to SaaS businesses

✅ A writer, wrote 100K+ words, built 10+ products

✅ Stepped into marketing with Hypefury.

Sign up - startup-differentials.beehiiv.com
Pinned
I'm very very nervous about it but starting something new today ✨

It breaks my heart when founders spend sleepless nights building something...

But get stuck at $0 to $1000 or $5000 MRR

So, I made something 💛

startup-differentials-offer.carrd.co
Startup Differentials
Startup Differentials Offer
startup-differentials-offer.carrd.co
Others with ChatGPT:
Summarize this

Me with ChatGPT:
Tell me my red flags 🚩🚩🚩
May 28, 2025 at 12:10 PM
People are choosing $40/mo plan and not $20/mo

Why??

I decoded it here!

heyarunima.medium.com/why-are-cust...
Why Are Customers Choosing the Higher-Priced Subscription for this App?
Pricing Psychology is crazy!
heyarunima.medium.com
May 1, 2025 at 3:25 AM
Your reminder for today:
March 28, 2025 at 2:42 AM
Marketers, need your help.

If I got some leads from running ads,

How would you upsell them an offer?

Any resources or genius upsell flows you've seen 👀👀

(Venturing into ads for the first time)
March 17, 2025 at 2:14 AM
Adulting is so hard.

Everyday I lose one battle.

People, job, business, relationships, health.

If I feel okay about one aspect that's going well

Its a train wreck the next day

And I have to solve one more thing.

So effing tired.
February 25, 2025 at 5:13 AM
are you making an app in a crowded market

like

to do list apps
habit apps
finances apps

it might not fly

but here's how to make sure it does

startup-differentials.beehiiv.com/p/another-to...
February 19, 2025 at 4:55 AM
Are you making an AI SaaS too...

Congratulations you're among 13867 others.

And most of them make these mistakes and never make any money.

I broke it all down here!

heyarunima.medium.com/why-this-ai-...
Why This AI SaaS Didn’t Convert — Just Like Thousands of Others
I broke down what went wrong so you can avoid the same fate.
heyarunima.medium.com
February 3, 2025 at 2:28 PM
Founders with MRR > $2000,

What are you struggling with in Marketing?

#founders #buildinpublic #indiehackers
January 27, 2025 at 2:13 PM
Love to see the audits helping someone! :)
After @heyarunima.bsky.social feedback on wavecaption.com, I improved my LP and made the application demo more compelling. The demo also shows some tips to help the user familiarize with the application faster. #buildinpublic
January 22, 2025 at 1:05 PM
Taking more if y'all are interested! :)
Indiehackers and Founders

Drop your landing page and I'll tell you on a scale of 10...

If it makes me open my wallet for it!

Let's go 👇👇

#indiehackers #buildinpublic
January 22, 2025 at 1:04 PM
Indiehackers and Founders

Drop your landing page and I'll tell you on a scale of 10...

If it makes me open my wallet for it!

Let's go 👇👇

#indiehackers #buildinpublic
January 21, 2025 at 2:26 PM
500 friends ✨🥂

Thank you so much Bluesky and everyone who wants to hear what I say!

Would love to hear about you 🥰

Come say hi! 👋
January 20, 2025 at 3:52 PM
Everything that can break will eventually break.

So if something relies on a single thing working you're counting your days to a catastrophe.

This statement will change your life because it applies on everything you do:
January 18, 2025 at 5:00 AM
What's your biggest struggle while marketing your SaaS?

#indiehackers #buildinpublic
January 17, 2025 at 1:47 PM
Founders,

Struggling to grow your SaaS? 🚀

I help founders find gaps in their marketing

Messaging, UI, traffic, or user retention, any MRR mystery they have!

I do a full on diagnosis like this 👇

Want one?

Open for 3 spots.

DM me "SaaS" and let's talk.

#indiehackers #buildinpublic #SaaS
January 15, 2025 at 4:54 PM
When I was 16, I wanted to be a writer so I could change the world with my words.

When I was 20, I was a writer. But realized I couldn't change the world.

When I was 25, I helped a founder change someone's world.

I couldn't change the world but now I help founders who have the power to do it.
January 14, 2025 at 6:53 PM
I loved writing this.

5 Hacks to make your landing page convert better.

It's not rinse and repeat advice.

It's witchcraft hehehehehe :P

heyarunima.medium.com/how-i-used-p...
How I Used Psychology to Increase Landing Page Conversions (5 Hacks)
Words Don’t Convert — Emotions Do
heyarunima.medium.com
January 13, 2025 at 3:18 PM
Indiehackers and Founders

Drop your landing page and I'll tell you on a scale of 10...

If it makes me open my wallet for it!

Let's go 👇👇

#indiehackers #buildinpublic
January 9, 2025 at 1:31 PM
Yay, I got 4 more subscribers this week! :)
January 9, 2025 at 5:59 AM
Reposted by Arunima | 💛 Marketing
This is a super important lesson for everyone to learn.

Always protect your work-life balance when it comes to working for someone else.
Work Life balance can go out of window for your own business and hustles

But shouldn't for corporate jobs.

They don't value your extra efforts and great ethic is rewarded by more work, while 80% people just chill
January 8, 2025 at 7:41 PM
I've finally figured the perfect balance between

Work Life Balance vs Hustling Hard

Some say the 20s - 30s is your age to grind hard, and work like no tomorrow.

You have less responsibilities and no one becomes a billionaire by working 4 hrs a day.

But WLB is also important.

So what is it?
January 8, 2025 at 6:58 PM
I just posted my first SEO article

How bad is it?  😱

How can I improve it? 😭

startupdifferentials.com/blog/9-ways-...

#marketing #buildinpublic
9 Ways to Increase Landing Page Conversion of Your SAAS
Learn 9 ways to increase landing page conversion of your SaaS and optimize it. Has examples, pro tips, and actionable steps from top pages.
startupdifferentials.com
January 7, 2025 at 3:29 PM
I published a Medium Article

(on a real life experience :P)

Titled - How I Conducted Market Research With 0 Contacts

#indiehackers #buildinpublic

heyarunima.medium.com/how-i-conduc...
How I Conducted Market Research for a B2B Startup With 0 Corporate Contacts
And It Wasn’t Even on LinkedIn!
heyarunima.medium.com
January 6, 2025 at 12:30 PM
Reposted by Arunima | 💛 Marketing
The Content Strategy That'll Actually Work in 2025

No fluff.
No overthinking.
Just results.
January 3, 2025 at 4:02 PM
Just published my very first newsletter post from
@beehiiv.com

I only have 20 subscribers 🤣 but still excited!

startup-differentials.beehiiv.com/p/crickets-e...
How should you do Customer Research?
Learn how to do customer research using frameworks from Rob's "The Mom Test". Real life case study of founder added.
startup-differentials.beehiiv.com
January 3, 2025 at 12:34 PM