Greg Satell
@gregsatell.bsky.social
Bestselling Author of CASCADES & MAPPING INNOVATION | International Keynote Speaker | Transformation Expert and Advisor | Wharton Lecturer |over 50 articles in Harvard Business Review
Good Stories Are Powerful — And They’re Also Traps digitaltonto.com/2025/good-st...
Good Stories Are Powerful — And They’re Also Traps | Digital Tonto
The neuroscientist Antonio Damasio believes we encode experiences in our bodies as somatic markers and that our emotions often alert us to things that our brains aren’t aware of. Another researcher, J...
digitaltonto.com
January 19, 2026 at 3:10 PM
Good Stories Are Powerful — And They’re Also Traps digitaltonto.com/2025/good-st...
Why the Urge To Persuade Can Undermine Your Idea For Change digitaltonto.com/2026/why-the...
Why the Urge To Persuade Can Undermine Your Idea For Change | Digital Tonto
Every good salesperson knows the 7-step process in which you identify and qualify a prospect to understand their needs, then present your offer, overcome objections, close the sale and follow up. It’s...
digitaltonto.com
January 18, 2026 at 1:10 PM
Why the Urge To Persuade Can Undermine Your Idea For Change digitaltonto.com/2026/why-the...
I just published How To Design A Keystone Change In 4 (Not So Easy) Steps medium.com/p/how-to-des...
How To Design A Keystone Change In 4 (Not So Easy) Steps
Before you launch a change initiative, design the one change that sets up the rest.
medium.com
January 17, 2026 at 12:07 PM
I just published How To Design A Keystone Change In 4 (Not So Easy) Steps medium.com/p/how-to-des...
2026: A Year Of Questions And A Question of Institutions digitaltonto.com/2026/2026-a-...
2026: A Year Of Questions And A Question of Institutions | Digital Tonto
In "Why Nations Fail," economists Daron Acemoglu and James Robinson explain why the fate of nations rests less on innate factors such as geography, culture, or climate and more on the quality and type...
digitaltonto.com
January 14, 2026 at 2:21 PM
2026: A Year Of Questions And A Question of Institutions digitaltonto.com/2026/2026-a-...
Change Management Is Broken. These 4 Numbers Explain Why: digitaltonto.com/2026/change-...
Change Management Is Broken. These 4 Numbers Explain Why: | Digital Tonto
Change is often presented as an enigma. Unlike a traditional management task, you can’t just devise a plan and execute it. To be an effective change leader, you need to embrace a certain amount of unc...
digitaltonto.com
January 14, 2026 at 1:47 PM
Change Management Is Broken. These 4 Numbers Explain Why: digitaltonto.com/2026/change-...
AI Is Booming—And The Bust Could Be Even Bigger digitaltonto.com/2025/ai-is-b...
AI Is Booming—And The Bust Could Be Even Bigger | Digital Tonto
Looking at the AI boom from a historical perspective, the similarities to earlier technological cycles are striking. We see the same excitement, the same calls for government regulators to get out of ...
digitaltonto.com
January 12, 2026 at 3:46 PM
AI Is Booming—And The Bust Could Be Even Bigger digitaltonto.com/2025/ai-is-b...
Here’s How You Build Change That Lasts digitaltonto.com/2025/heres-h...
Here’s How You Build Change That Lasts | Digital Tonto
Pixar founder Ed Catmull once wrote that “early on, all of our movies suck.” The trick, he explained, is to go beyond the initial germ of an idea and put in the hard work it takes to get something to ...
digitaltonto.com
January 12, 2026 at 3:17 PM
Here’s How You Build Change That Lasts digitaltonto.com/2025/heres-h...
2026: A Year Of Questions And A Question of Institutions digitaltonto.com/2026/2026-a-...
2026: A Year Of Questions And A Question of Institutions | Digital Tonto
In "Why Nations Fail," economists Daron Acemoglu and James Robinson explain why the fate of nations rests less on innate factors such as geography, culture, or climate and more on the quality and type...
digitaltonto.com
January 10, 2026 at 2:30 PM
2026: A Year Of Questions And A Question of Institutions digitaltonto.com/2026/2026-a-...
I just published How To Navigate Power, Build Influence, And Finally Get Your Ideas Heard medium.com/p/how-to-nav...
How To Navigate Power, Build Influence, And Finally Get Your Ideas Heard
Your ideas don’t need louder pitches. They need smarter strategy. Influence is built — not bestowed.
medium.com
January 10, 2026 at 1:08 PM
I just published How To Navigate Power, Build Influence, And Finally Get Your Ideas Heard medium.com/p/how-to-nav...
How To Leverage Cultural Triggers To Engineer A High Performance Organization digitaltonto.com/2025/how-to-...
How To Leverage Cultural Triggers To Engineer A High Performance Organization | Digital Tonto
Lou Gerstner, reflecting on his legendary turnaround at IBM, wrote, “Culture isn’t just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity...
digitaltonto.com
January 8, 2026 at 1:31 PM
How To Leverage Cultural Triggers To Engineer A High Performance Organization digitaltonto.com/2025/how-to-...
AI Is Booming—And The Bust Could Be Even Bigger digitaltonto.com/2025/ai-is-b...
AI Is Booming—And The Bust Could Be Even Bigger | Digital Tonto
Looking at the AI boom from a historical perspective, the similarities to earlier technological cycles are striking. We see the same excitement, the same calls for government regulators to get out of ...
digitaltonto.com
January 6, 2026 at 3:30 PM
AI Is Booming—And The Bust Could Be Even Bigger digitaltonto.com/2025/ai-is-b...
Here’s How You Build Change That Lasts digitaltonto.com/2025/heres-h...
Here’s How You Build Change That Lasts | Digital Tonto
Pixar founder Ed Catmull once wrote that “early on, all of our movies suck.” The trick, he explained, is to go beyond the initial germ of an idea and put in the hard work it takes to get something to ...
digitaltonto.com
January 6, 2026 at 1:51 PM
Here’s How You Build Change That Lasts digitaltonto.com/2025/heres-h...
Why Silicon Valley’s Obsession With Logic Is Breaking the World digitaltonto.com/2025/why-sil...
Why Silicon Valley’s Obsession With Logic Is Breaking the World | Digital Tonto
In Careless People, former Meta executive Sarah Wynn-Williams describes the Silicon Valley executives she worked with as so wealthy and powerful that they had grown out of touch with many of the world...
digitaltonto.com
January 5, 2026 at 2:53 PM
Why Silicon Valley’s Obsession With Logic Is Breaking the World digitaltonto.com/2025/why-sil...
Why Silicon Valley’s Obsession With Logic Is Breaking the World digitaltonto.com/2025/why-sil...
Why Silicon Valley’s Obsession With Logic Is Breaking the World | Digital Tonto
In Careless People, former Meta executive Sarah Wynn-Williams describes the Silicon Valley executives she worked with as so wealthy and powerful that they had grown out of touch with many of the world...
digitaltonto.com
January 5, 2026 at 2:46 PM
Why Silicon Valley’s Obsession With Logic Is Breaking the World digitaltonto.com/2025/why-sil...
Why The Perfect Is So Often The Enemy Of The Good digitaltonto.com/2025/why-the...
Why The Perfect Is So Often The Enemy Of The Good | Digital Tonto
You don’t have to go far to find someone advising you to “live your perfect life.” From self-help books and TED Talks urging us to “find our why,” to people posting pictures of their spouses and child...
digitaltonto.com
January 5, 2026 at 2:30 PM
Why The Perfect Is So Often The Enemy Of The Good digitaltonto.com/2025/why-the...
Good Stories Are Powerful — And They’re Also Traps digitaltonto.com/2025/good-st...
Good Stories Are Powerful — And They’re Also Traps | Digital Tonto
The neuroscientist Antonio Damasio believes we encode experiences in our bodies as somatic markers and that our emotions often alert us to things that our brains aren’t aware of. Another researcher, J...
digitaltonto.com
January 5, 2026 at 1:52 PM
Good Stories Are Powerful — And They’re Also Traps digitaltonto.com/2025/good-st...
2026: A Year Of Questions And A Question of Institutions digitaltonto.com/2026/2026-a-...
2026: A Year Of Questions And A Question of Institutions | Digital Tonto
In "Why Nations Fail," economists Daron Acemoglu and James Robinson explain why the fate of nations rests less on innate factors such as geography, culture, or climate and more on the quality and type...
digitaltonto.com
January 4, 2026 at 1:43 PM
2026: A Year Of Questions And A Question of Institutions digitaltonto.com/2026/2026-a-...
Here’s How You Build Change That Lasts digitaltonto.com/2025/heres-h...
Here’s How You Build Change That Lasts | Digital Tonto
Pixar founder Ed Catmull once wrote that “early on, all of our movies suck.” The trick, he explained, is to go beyond the initial germ of an idea and put in the hard work it takes to get something to ...
digitaltonto.com
December 31, 2025 at 2:15 PM
Here’s How You Build Change That Lasts digitaltonto.com/2025/heres-h...
3 Stubborn Change Management Beliefs That Consistently Sabotage Genuine Transformation digitaltonto.com/2025/3-stubb...
3 Stubborn Change Management Beliefs That Consistently Sabotage Genuine Transformation | Digital Tonto
People become successful managers by adopting a manager mindset. They treat transformational initiatives as if they were just a scaled-up sales process. They focus on persuasion to try and build conse...
digitaltonto.com
December 30, 2025 at 2:43 PM
3 Stubborn Change Management Beliefs That Consistently Sabotage Genuine Transformation digitaltonto.com/2025/3-stubb...
Why Silicon Valley’s Obsession With Logic Is Breaking the World digitaltonto.com/2025/why-sil...
Why Silicon Valley’s Obsession With Logic Is Breaking the World | Digital Tonto
In Careless People, former Meta executive Sarah Wynn-Williams describes the Silicon Valley executives she worked with as so wealthy and powerful that they had grown out of touch with many of the world...
digitaltonto.com
December 20, 2025 at 3:21 PM
Why Silicon Valley’s Obsession With Logic Is Breaking the World digitaltonto.com/2025/why-sil...
3 Stubborn Change Management Beliefs That Consistently Sabotage Genuine Transformation digitaltonto.com/2025/3-stubb...
3 Stubborn Change Management Beliefs That Consistently Sabotage Genuine Transformation | Digital Tonto
People become successful managers by adopting a manager mindset. They treat transformational initiatives as if they were just a scaled-up sales process. They focus on persuasion to try and build conse...
digitaltonto.com
December 19, 2025 at 2:22 PM
3 Stubborn Change Management Beliefs That Consistently Sabotage Genuine Transformation digitaltonto.com/2025/3-stubb...
Good Stories Are Powerful — And They’re Also Traps digitaltonto.com/2025/good-st...
Good Stories Are Powerful — And They’re Also Traps | Digital Tonto
The neuroscientist Antonio Damasio believes we encode experiences in our bodies as somatic markers and that our emotions often alert us to things that our brains aren’t aware of. Another researcher, J...
digitaltonto.com
December 18, 2025 at 1:55 PM
Good Stories Are Powerful — And They’re Also Traps digitaltonto.com/2025/good-st...
The 2025 Digital Tonto Reading List digitaltonto.com/2025/the-202...
The 2025 Digital Tonto Reading List | Digital Tonto
One of the great things about books is that they can take you out of your current context. You can go to a different period of history, explore another industry or even a different planet. That’s one ...
digitaltonto.com
December 17, 2025 at 3:00 PM
The 2025 Digital Tonto Reading List digitaltonto.com/2025/the-202...
How To Design A Keystone Change In 4 (Not So Easy) Steps digitaltonto.com/2025/how-to-...
How To Design A Keystone Change In 4 (Not So Easy) Steps | Digital Tonto
Traditional change management practices focus on communication and training—a holdover from an earlier age, when leaders had more control and the goal was simply to inform and coordinate. Today, howev...
digitaltonto.com
December 17, 2025 at 2:03 PM
How To Design A Keystone Change In 4 (Not So Easy) Steps digitaltonto.com/2025/how-to-...
How To Leverage Cultural Triggers To Engineer A High Performance Organization digitaltonto.com/2025/how-to-...
How To Leverage Cultural Triggers To Engineer A High Performance Organization | Digital Tonto
Lou Gerstner, reflecting on his legendary turnaround at IBM, wrote, “Culture isn’t just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity...
digitaltonto.com
December 17, 2025 at 1:49 PM
How To Leverage Cultural Triggers To Engineer A High Performance Organization digitaltonto.com/2025/how-to-...