Codie Sanchez
@codiesanchez.bsky.social
We should own our communities. Taking back Main Street | https://amzn.to/4hVE992
If you want to learn HOW to buy your first (or next) business, I have a book out this week on exactly that.
Get it here, submit your order #, and I'll give you a ticket to my event this Thurs! amzn.to/4hVE992
Get it here, submit your order #, and I'll give you a ticket to my event this Thurs! amzn.to/4hVE992
Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses
Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses [Sanchez, Codie] on Amazon.com. *FREE* shipping on qualifying offers. Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses
amzn.to
December 7, 2024 at 7:24 PM
If you want to learn HOW to buy your first (or next) business, I have a book out this week on exactly that.
Get it here, submit your order #, and I'll give you a ticket to my event this Thurs! amzn.to/4hVE992
Get it here, submit your order #, and I'll give you a ticket to my event this Thurs! amzn.to/4hVE992
That's how the rich think about business.
Follow me @codiesanchez.bsky.social for more on business & leveling up your wealth.
Follow me @codiesanchez.bsky.social for more on business & leveling up your wealth.
December 7, 2024 at 7:24 PM
That's how the rich think about business.
Follow me @codiesanchez.bsky.social for more on business & leveling up your wealth.
Follow me @codiesanchez.bsky.social for more on business & leveling up your wealth.
The beauty of the Satellite Model is you don't need to be Adobe or Disney to do it.
The type of business doesn't matter.
Gym, dog grooming, accounting, interior design, real estate, consulting, whatever.
What matters is your ability to add satellites to the main thing you're good at.
The type of business doesn't matter.
Gym, dog grooming, accounting, interior design, real estate, consulting, whatever.
What matters is your ability to add satellites to the main thing you're good at.
December 7, 2024 at 7:24 PM
The beauty of the Satellite Model is you don't need to be Adobe or Disney to do it.
The type of business doesn't matter.
Gym, dog grooming, accounting, interior design, real estate, consulting, whatever.
What matters is your ability to add satellites to the main thing you're good at.
The type of business doesn't matter.
Gym, dog grooming, accounting, interior design, real estate, consulting, whatever.
What matters is your ability to add satellites to the main thing you're good at.
Adobe can engineer one software user into a lifetime customer:
- Designers start with Photoshop, and naturally flow into Illustrator.
- Video editors need Premiere, which leads them to After Effects.
- Everything connects through Creative Cloud, pulling in enterprise clients.
- Designers start with Photoshop, and naturally flow into Illustrator.
- Video editors need Premiere, which leads them to After Effects.
- Everything connects through Creative Cloud, pulling in enterprise clients.
December 7, 2024 at 7:24 PM
Adobe can engineer one software user into a lifetime customer:
- Designers start with Photoshop, and naturally flow into Illustrator.
- Video editors need Premiere, which leads them to After Effects.
- Everything connects through Creative Cloud, pulling in enterprise clients.
- Designers start with Photoshop, and naturally flow into Illustrator.
- Video editors need Premiere, which leads them to After Effects.
- Everything connects through Creative Cloud, pulling in enterprise clients.
7. Adobe
Adobe had 1 product at the start:
PostScript, which created the standard for computer printing in the 80s.
But by accumulating satellites around their core, they've locked down the entire creative industry:
Adobe had 1 product at the start:
PostScript, which created the standard for computer printing in the 80s.
But by accumulating satellites around their core, they've locked down the entire creative industry:
December 7, 2024 at 7:24 PM
7. Adobe
Adobe had 1 product at the start:
PostScript, which created the standard for computer printing in the 80s.
But by accumulating satellites around their core, they've locked down the entire creative industry:
Adobe had 1 product at the start:
PostScript, which created the standard for computer printing in the 80s.
But by accumulating satellites around their core, they've locked down the entire creative industry:
I visited Atlas Coffee Club awhile back, and I loved how the founder Michael thinks about this.
Coffee subscription > Tea subscription > Chocolate subscription
Cross sell to current customers AND tap a new market at the same time.
Coffee subscription > Tea subscription > Chocolate subscription
Cross sell to current customers AND tap a new market at the same time.
December 7, 2024 at 7:24 PM
I visited Atlas Coffee Club awhile back, and I loved how the founder Michael thinks about this.
Coffee subscription > Tea subscription > Chocolate subscription
Cross sell to current customers AND tap a new market at the same time.
Coffee subscription > Tea subscription > Chocolate subscription
Cross sell to current customers AND tap a new market at the same time.
How do you make people spend more on a low-priced product?
Give them more stuff to buy.
- Add a bakery/kitchen or partner with an existing local business
- Don't buy beans, buy the whole roastery
- Buy the laundromat down the street, so they grab a drink while they wait
Give them more stuff to buy.
- Add a bakery/kitchen or partner with an existing local business
- Don't buy beans, buy the whole roastery
- Buy the laundromat down the street, so they grab a drink while they wait
December 7, 2024 at 7:24 PM
How do you make people spend more on a low-priced product?
Give them more stuff to buy.
- Add a bakery/kitchen or partner with an existing local business
- Don't buy beans, buy the whole roastery
- Buy the laundromat down the street, so they grab a drink while they wait
Give them more stuff to buy.
- Add a bakery/kitchen or partner with an existing local business
- Don't buy beans, buy the whole roastery
- Buy the laundromat down the street, so they grab a drink while they wait
6. Coffee Shop
The AOV of a coffee shop is extremely low. $5 for a latte = 200 customers just to crack $1,000 in sales for the day.
Satellites can help with that.
The AOV of a coffee shop is extremely low. $5 for a latte = 200 customers just to crack $1,000 in sales for the day.
Satellites can help with that.
December 7, 2024 at 7:24 PM
6. Coffee Shop
The AOV of a coffee shop is extremely low. $5 for a latte = 200 customers just to crack $1,000 in sales for the day.
Satellites can help with that.
The AOV of a coffee shop is extremely low. $5 for a latte = 200 customers just to crack $1,000 in sales for the day.
Satellites can help with that.
The Disney magic turns 1 story into 6 ways to profit:
- It starts with a film that captures hearts
- Which leads to a park attraction
- Families need hotels near the parks
- Which sell vacation packages
- Those lead to cruises
- While merch follows you home
- It starts with a film that captures hearts
- Which leads to a park attraction
- Families need hotels near the parks
- Which sell vacation packages
- Those lead to cruises
- While merch follows you home
December 7, 2024 at 7:24 PM
The Disney magic turns 1 story into 6 ways to profit:
- It starts with a film that captures hearts
- Which leads to a park attraction
- Families need hotels near the parks
- Which sell vacation packages
- Those lead to cruises
- While merch follows you home
- It starts with a film that captures hearts
- Which leads to a park attraction
- Families need hotels near the parks
- Which sell vacation packages
- Those lead to cruises
- While merch follows you home
5. Disney
In 1923, it was just Walt and Roy making short cartoons in their uncle's garage.
But they realized every piece of content was an opportunity for multiple revenue streams.
And every acquisition was too...
In 1923, it was just Walt and Roy making short cartoons in their uncle's garage.
But they realized every piece of content was an opportunity for multiple revenue streams.
And every acquisition was too...
December 7, 2024 at 7:24 PM
5. Disney
In 1923, it was just Walt and Roy making short cartoons in their uncle's garage.
But they realized every piece of content was an opportunity for multiple revenue streams.
And every acquisition was too...
In 1923, it was just Walt and Roy making short cartoons in their uncle's garage.
But they realized every piece of content was an opportunity for multiple revenue streams.
And every acquisition was too...
I just talked to Alex on my podcast, you can listen to our conversation here: lnkfi.re/BigDeal
BigDeal
Uncover the unfiltered truths of business, wealth, and personal growth from candid conversations with host Codie Sanchez and her guests.
lnkfi.re
December 7, 2024 at 7:24 PM
I just talked to Alex on my podcast, you can listen to our conversation here: lnkfi.re/BigDeal
His satellite business of choice?
A screen printing & merch company.
He sells swag at all his shows. After joining our group, he thought..
Why not buy the vendor?
Neat trick.
A screen printing & merch company.
He sells swag at all his shows. After joining our group, he thought..
Why not buy the vendor?
Neat trick.
December 7, 2024 at 7:24 PM
His satellite business of choice?
A screen printing & merch company.
He sells swag at all his shows. After joining our group, he thought..
Why not buy the vendor?
Neat trick.
A screen printing & merch company.
He sells swag at all his shows. After joining our group, he thought..
Why not buy the vendor?
Neat trick.
4. Magician
*Hear me out*
Alex is a Contrarian Thinking Community member who has a robust business as an entertainer.
He does tours, consults celebrities, MC'd at our event, etc, etc...
*Hear me out*
Alex is a Contrarian Thinking Community member who has a robust business as an entertainer.
He does tours, consults celebrities, MC'd at our event, etc, etc...
December 7, 2024 at 7:24 PM
4. Magician
*Hear me out*
Alex is a Contrarian Thinking Community member who has a robust business as an entertainer.
He does tours, consults celebrities, MC'd at our event, etc, etc...
*Hear me out*
Alex is a Contrarian Thinking Community member who has a robust business as an entertainer.
He does tours, consults celebrities, MC'd at our event, etc, etc...
The Swifty Satellites:
- Tours promote albums ($13M per show)
- Albums drive merch sales
- Movies boost streaming numbers
- Streaming fuels tour demand
- Merch creates walking billboards
Most think it’s basic pop music, but it’s an empire in disguise.
- Tours promote albums ($13M per show)
- Albums drive merch sales
- Movies boost streaming numbers
- Streaming fuels tour demand
- Merch creates walking billboards
Most think it’s basic pop music, but it’s an empire in disguise.
December 7, 2024 at 7:24 PM
The Swifty Satellites:
- Tours promote albums ($13M per show)
- Albums drive merch sales
- Movies boost streaming numbers
- Streaming fuels tour demand
- Merch creates walking billboards
Most think it’s basic pop music, but it’s an empire in disguise.
- Tours promote albums ($13M per show)
- Albums drive merch sales
- Movies boost streaming numbers
- Streaming fuels tour demand
- Merch creates walking billboards
Most think it’s basic pop music, but it’s an empire in disguise.
3. Taylor Swift
The teen country singer with a guitar and a dream...
Turns out the dream was to build a billion $ fireproof business ecosystem.
The core business = music. But Taylor didn't stop there..
The teen country singer with a guitar and a dream...
Turns out the dream was to build a billion $ fireproof business ecosystem.
The core business = music. But Taylor didn't stop there..
December 7, 2024 at 7:24 PM
3. Taylor Swift
The teen country singer with a guitar and a dream...
Turns out the dream was to build a billion $ fireproof business ecosystem.
The core business = music. But Taylor didn't stop there..
The teen country singer with a guitar and a dream...
Turns out the dream was to build a billion $ fireproof business ecosystem.
The core business = music. But Taylor didn't stop there..
Here’s a basic blueprint for laundromat satellites:
- Acquire vending, soap + snacks
- Launch a wash & fold service
- Acquire a fleet, offer pickup & delivery
- Buy property & rent spaces
- Sell private-label products (acquire a vendor?)
- Acquire vending, soap + snacks
- Launch a wash & fold service
- Acquire a fleet, offer pickup & delivery
- Buy property & rent spaces
- Sell private-label products (acquire a vendor?)
December 7, 2024 at 7:24 PM
Here’s a basic blueprint for laundromat satellites:
- Acquire vending, soap + snacks
- Launch a wash & fold service
- Acquire a fleet, offer pickup & delivery
- Buy property & rent spaces
- Sell private-label products (acquire a vendor?)
- Acquire vending, soap + snacks
- Launch a wash & fold service
- Acquire a fleet, offer pickup & delivery
- Buy property & rent spaces
- Sell private-label products (acquire a vendor?)
2. Laundromat
Most people see a laundromat as a simple business: washers, dryers, and quarters.
But the smartest owners see it differently.
They see a foundation for multiple revenue streams, all working together to build serious wealth.
Most people see a laundromat as a simple business: washers, dryers, and quarters.
But the smartest owners see it differently.
They see a foundation for multiple revenue streams, all working together to build serious wealth.
December 7, 2024 at 7:24 PM
2. Laundromat
Most people see a laundromat as a simple business: washers, dryers, and quarters.
But the smartest owners see it differently.
They see a foundation for multiple revenue streams, all working together to build serious wealth.
Most people see a laundromat as a simple business: washers, dryers, and quarters.
But the smartest owners see it differently.
They see a foundation for multiple revenue streams, all working together to build serious wealth.
Amazon has acquired more companies than you even realize:
- Ring
- IMDb
- Zappos
- Goodreads
- Whole Foods
- and over 100 others
Seemingly unrelated brands that create a giant flywheel.
- Ring
- IMDb
- Zappos
- Goodreads
- Whole Foods
- and over 100 others
Seemingly unrelated brands that create a giant flywheel.
December 7, 2024 at 7:24 PM
Amazon has acquired more companies than you even realize:
- Ring
- IMDb
- Zappos
- Goodreads
- Whole Foods
- and over 100 others
Seemingly unrelated brands that create a giant flywheel.
- Ring
- IMDb
- Zappos
- Goodreads
- Whole Foods
- and over 100 others
Seemingly unrelated brands that create a giant flywheel.
How Amazon's satellites feed each other:
- AWS to power their site + make $80B/yr
- Marketplace = 3rd party revenue
- Audible & Prime, more media to sell
- Prime membership for repeat purchases
- Logistics for fast delivery
- Alexa to collect all the data
From one "bookstore."
- AWS to power their site + make $80B/yr
- Marketplace = 3rd party revenue
- Audible & Prime, more media to sell
- Prime membership for repeat purchases
- Logistics for fast delivery
- Alexa to collect all the data
From one "bookstore."
December 7, 2024 at 7:24 PM
How Amazon's satellites feed each other:
- AWS to power their site + make $80B/yr
- Marketplace = 3rd party revenue
- Audible & Prime, more media to sell
- Prime membership for repeat purchases
- Logistics for fast delivery
- Alexa to collect all the data
From one "bookstore."
- AWS to power their site + make $80B/yr
- Marketplace = 3rd party revenue
- Audible & Prime, more media to sell
- Prime membership for repeat purchases
- Logistics for fast delivery
- Alexa to collect all the data
From one "bookstore."
1. Amazon
It wasn't always a trillion-dollar giant.
In 1994, it was just Jeff Bezos selling books online from his garage.
But only 4 years later, Amazon acquired its first satellites. The empire was born...
It wasn't always a trillion-dollar giant.
In 1994, it was just Jeff Bezos selling books online from his garage.
But only 4 years later, Amazon acquired its first satellites. The empire was born...
December 7, 2024 at 7:24 PM
1. Amazon
It wasn't always a trillion-dollar giant.
In 1994, it was just Jeff Bezos selling books online from his garage.
But only 4 years later, Amazon acquired its first satellites. The empire was born...
It wasn't always a trillion-dollar giant.
In 1994, it was just Jeff Bezos selling books online from his garage.
But only 4 years later, Amazon acquired its first satellites. The empire was born...
Ex. A real estate company could acquire:
- A property management co
- A social media agency
- A video agency
- A landscaping company
- Cleaning company
- Mortgage broker
Suddenly, your liabilities are profits.
Let's do a mini-dive on how 7 other types of companies do this...
- A property management co
- A social media agency
- A video agency
- A landscaping company
- Cleaning company
- Mortgage broker
Suddenly, your liabilities are profits.
Let's do a mini-dive on how 7 other types of companies do this...
December 7, 2024 at 7:24 PM
Ex. A real estate company could acquire:
- A property management co
- A social media agency
- A video agency
- A landscaping company
- Cleaning company
- Mortgage broker
Suddenly, your liabilities are profits.
Let's do a mini-dive on how 7 other types of companies do this...
- A property management co
- A social media agency
- A video agency
- A landscaping company
- Cleaning company
- Mortgage broker
Suddenly, your liabilities are profits.
Let's do a mini-dive on how 7 other types of companies do this...
It's called the Satellite Acquisition Model.
When 1 core business surrounds itself with profitable businesses that feed into it.
Like tributaries flowing into a river.
Or like planets orbiting a sun. Each satellite creates its own gravity of income.
When 1 core business surrounds itself with profitable businesses that feed into it.
Like tributaries flowing into a river.
Or like planets orbiting a sun. Each satellite creates its own gravity of income.
December 7, 2024 at 7:24 PM
It's called the Satellite Acquisition Model.
When 1 core business surrounds itself with profitable businesses that feed into it.
Like tributaries flowing into a river.
Or like planets orbiting a sun. Each satellite creates its own gravity of income.
When 1 core business surrounds itself with profitable businesses that feed into it.
Like tributaries flowing into a river.
Or like planets orbiting a sun. Each satellite creates its own gravity of income.
This is Amazon’s income statement from Q4 of last year.
You notice something?
They're an online retailer. But less than 1/2 of their revenue is online store sales.
Amazon doesn’t just SELL to grow. They BUY.
You notice something?
They're an online retailer. But less than 1/2 of their revenue is online store sales.
Amazon doesn’t just SELL to grow. They BUY.
December 7, 2024 at 7:24 PM
This is Amazon’s income statement from Q4 of last year.
You notice something?
They're an online retailer. But less than 1/2 of their revenue is online store sales.
Amazon doesn’t just SELL to grow. They BUY.
You notice something?
They're an online retailer. But less than 1/2 of their revenue is online store sales.
Amazon doesn’t just SELL to grow. They BUY.