Clara Murray
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claradoodle.bsky.social
Clara Murray
@claradoodle.bsky.social
Data journalist at the FT
🇮🇪 in London
Yeah, I hope so! But I do think even if it doesn't save us money, supporting artists is a good way to spend public funds
October 7, 2025 at 12:46 PM
I'm definitely not an expert on it but I think the idea is that wellbeing gains are an end in themselves
October 7, 2025 at 7:19 AM
Anyway I am mostly being pedantic here (and of course correct me if I have misinterpreted anything)

I still v much support the scheme but was curious, as others seem to be, how it had generated such a massive financial return
October 7, 2025 at 7:06 AM
Societal benefits: €100mn, of which almost €80mn is from wellbeing improvements - i.e. participants reporting more life satisfaction

They used the WELLBY framework which values "a one-point increase in life satisfaction sustained over
one year" at €15,000 www.worldhappiness.report/ed/2021/livi...
October 7, 2025 at 7:06 AM
Fiscal costs: -€72mn (after accounting for increased tax revenues & lower social benefits payouts)
October 7, 2025 at 7:06 AM
Meanwhile I'm starting to doubt the convenience shop iced coffees contain any caffeine
October 6, 2025 at 11:53 PM
nice, thank you!
October 1, 2025 at 6:20 AM
this is a really good idea! can you share the prompt you used?
October 1, 2025 at 4:38 AM
I actually think going from nowhere ~3 years ago to 4% of all coffee sales is pretty impressive given how much coffee we drink !
September 21, 2025 at 11:31 AM
love these! I've decided matcha bowls will be my next pottery project
September 21, 2025 at 11:12 AM
Going green: matcha mania takes hold in UK cafés - on.ft.com/426w7Ee
Going green: matcha mania takes hold in UK cafés
[FREE TO READ] Trend for Japanese tea-based beverages driven by health benefits and what looks good on social media
on.ft.com
September 21, 2025 at 10:43 AM