bridger tower
@bridger.to
designer / engineer / wip.ac :: @wipdes.com
Been thinking about second brains for AI.
Same concept as the human version—offload context so you can pick up where you left off. Except it's md files the model reads, not you.
Works surprisingly well.
Same concept as the human version—offload context so you can pick up where you left off. Except it's md files the model reads, not you.
Works surprisingly well.
December 19, 2025 at 2:00 PM
Been thinking about second brains for AI.
Same concept as the human version—offload context so you can pick up where you left off. Except it's md files the model reads, not you.
Works surprisingly well.
Same concept as the human version—offload context so you can pick up where you left off. Except it's md files the model reads, not you.
Works surprisingly well.
Using AI for marketing / GTM copywriting?
Consider asking the LLM to evaluate text using the value equation:
Value = (Dream Outcome × Perceived Likelihood of Achievement) / (Time Delay × Effort & Sacrifice)
Consider asking the LLM to evaluate text using the value equation:
Value = (Dream Outcome × Perceived Likelihood of Achievement) / (Time Delay × Effort & Sacrifice)
December 17, 2025 at 1:56 PM
Using AI for marketing / GTM copywriting?
Consider asking the LLM to evaluate text using the value equation:
Value = (Dream Outcome × Perceived Likelihood of Achievement) / (Time Delay × Effort & Sacrifice)
Consider asking the LLM to evaluate text using the value equation:
Value = (Dream Outcome × Perceived Likelihood of Achievement) / (Time Delay × Effort & Sacrifice)
imho: mastering AI is the highest ROI skill right now. not just 'using it'. mastering it. the gap between those two is massive.
December 15, 2025 at 4:04 PM
imho: mastering AI is the highest ROI skill right now. not just 'using it'. mastering it. the gap between those two is massive.
The prompt I use for adding premium / subtle animations to a website with Claude Code and Cursor
git.new/animation-p...
git.new/animation-p...
December 12, 2025 at 2:03 PM
The prompt I use for adding premium / subtle animations to a website with Claude Code and Cursor
git.new/animation-p...
git.new/animation-p...
I'm bullish on .app domains
December 11, 2025 at 10:04 AM
I'm bullish on .app domains
Introducing Payload Translate 🌍🌎🌏
An @payloadcms plugin for AI translation across your locales.
Works off of Payload's amazing localization setup and allows translation from a source document to any other locale you have pre-configured in your Payload backend.
An @payloadcms plugin for AI translation across your locales.
Works off of Payload's amazing localization setup and allows translation from a source document to any other locale you have pre-configured in your Payload backend.
December 8, 2025 at 4:01 PM
Introducing Payload Translate 🌍🌎🌏
An @payloadcms plugin for AI translation across your locales.
Works off of Payload's amazing localization setup and allows translation from a source document to any other locale you have pre-configured in your Payload backend.
An @payloadcms plugin for AI translation across your locales.
Works off of Payload's amazing localization setup and allows translation from a source document to any other locale you have pre-configured in your Payload backend.
Interesting how AI is simplifying UI down to:
Chat
Table
Canvas
Buttons
Terminal
Chat
Table
Canvas
Buttons
Terminal
December 5, 2025 at 2:02 PM
Interesting how AI is simplifying UI down to:
Chat
Table
Canvas
Buttons
Terminal
Chat
Table
Canvas
Buttons
Terminal
Weird realization: I've used more skills from management books than programming books when working with AI lately.
Getting it to work within your system feels more like coaching than coding.
Getting it to work within your system feels more like coaching than coding.
December 4, 2025 at 10:00 AM
Weird realization: I've used more skills from management books than programming books when working with AI lately.
Getting it to work within your system feels more like coaching than coding.
Getting it to work within your system feels more like coaching than coding.
JSON-LD used to be "nice to have" for rich snippets.
Now? AI models are using structured data to understand and reference your content. Skip it and you're invisible to both Google and the answer engines.
5 minutes of implementation. Two optimization layers.
Now? AI models are using structured data to understand and reference your content. Skip it and you're invisible to both Google and the answer engines.
5 minutes of implementation. Two optimization layers.
December 3, 2025 at 5:59 PM
JSON-LD used to be "nice to have" for rich snippets.
Now? AI models are using structured data to understand and reference your content. Skip it and you're invisible to both Google and the answer engines.
5 minutes of implementation. Two optimization layers.
Now? AI models are using structured data to understand and reference your content. Skip it and you're invisible to both Google and the answer engines.
5 minutes of implementation. Two optimization layers.
The simplification of UI happening with AI is underrated.
Instead of changing the interface to change the workflow, now you just update the tools and prompts behind a chat.
Same UI, completely different capabilities. Iterate without disrupting users.
Instead of changing the interface to change the workflow, now you just update the tools and prompts behind a chat.
Same UI, completely different capabilities. Iterate without disrupting users.
December 2, 2025 at 1:58 PM
The simplification of UI happening with AI is underrated.
Instead of changing the interface to change the workflow, now you just update the tools and prompts behind a chat.
Same UI, completely different capabilities. Iterate without disrupting users.
Instead of changing the interface to change the workflow, now you just update the tools and prompts behind a chat.
Same UI, completely different capabilities. Iterate without disrupting users.
Been working on a @railway next-wp (Next.js / Headless @WordPress) deploy for a while now and finally shipped it.
December 1, 2025 at 3:56 PM
Been working on a @railway next-wp (Next.js / Headless @WordPress) deploy for a while now and finally shipped it.
New ep with @youngbloodcyb
The hardest part of building with AI isn't technical — it's letting go of what you think you know.
New episode on the Bitter Lesson and why humility might be the most important engineering skill right now.
youtu.be/hNj-nmMaowM
The hardest part of building with AI isn't technical — it's letting go of what you think you know.
New episode on the Bitter Lesson and why humility might be the most important engineering skill right now.
youtu.be/hNj-nmMaowM
What is the Bitter Lesson? Build for AI!
Cameron and Bridger discuss "The Bitter Lesson" by Rich Sutton. Read it here: https://dub.sh/bitter-lessonThanks for watching! Connect with 9d8 at https://9d...
www.youtube.com
November 29, 2025 at 5:20 PM
New ep with @youngbloodcyb
The hardest part of building with AI isn't technical — it's letting go of what you think you know.
New episode on the Bitter Lesson and why humility might be the most important engineering skill right now.
youtu.be/hNj-nmMaowM
The hardest part of building with AI isn't technical — it's letting go of what you think you know.
New episode on the Bitter Lesson and why humility might be the most important engineering skill right now.
youtu.be/hNj-nmMaowM
grateful for family, friends, and the llms
November 27, 2025 at 8:09 PM
grateful for family, friends, and the llms
next-wp now runs Next.js 16 and Tailwind 4
November 27, 2025 at 9:58 AM
next-wp now runs Next.js 16 and Tailwind 4
📝 add form building to your application in one command
just shipped brijr/forms, a drag-and-drop form builder you can install directly into your app with @shadcn cli. one command, full form system.
everything is done via JSON so it's super easy to add AI generation and save forms to a database!
just shipped brijr/forms, a drag-and-drop form builder you can install directly into your app with @shadcn cli. one command, full form system.
everything is done via JSON so it's super easy to add AI generation and save forms to a database!
November 26, 2025 at 1:57 PM
📝 add form building to your application in one command
just shipped brijr/forms, a drag-and-drop form builder you can install directly into your app with @shadcn cli. one command, full form system.
everything is done via JSON so it's super easy to add AI generation and save forms to a database!
just shipped brijr/forms, a drag-and-drop form builder you can install directly into your app with @shadcn cli. one command, full form system.
everything is done via JSON so it's super easy to add AI generation and save forms to a database!
AI has transformed coding into a process that feels more and more like sculpting rather than construction.
Raw material can be generated in seconds and then whittled down into a usable product and user experience.
Raw material can be generated in seconds and then whittled down into a usable product and user experience.
November 25, 2025 at 1:56 PM
AI has transformed coding into a process that feels more and more like sculpting rather than construction.
Raw material can be generated in seconds and then whittled down into a usable product and user experience.
Raw material can be generated in seconds and then whittled down into a usable product and user experience.
the image —> the gradient
nature does it best
nature does it best
November 22, 2025 at 5:03 PM
the image —> the gradient
nature does it best
nature does it best
It's that time of year...
New personal site is _live_.
New personal site is _live_.
November 20, 2025 at 9:57 AM
It's that time of year...
New personal site is _live_.
New personal site is _live_.
just shipped an markdown starter repo with Velite as the content layer and honestly? pretty impressed.
the type safety is clean, the config is straightforward, and it just works. no fighting with it.
if you're building content-heavy sites with Next.js, worth checking out 👀
the type safety is clean, the config is straightforward, and it just works. no fighting with it.
if you're building content-heavy sites with Next.js, worth checking out 👀
November 15, 2025 at 5:02 PM
just shipped an markdown starter repo with Velite as the content layer and honestly? pretty impressed.
the type safety is clean, the config is straightforward, and it just works. no fighting with it.
if you're building content-heavy sites with Next.js, worth checking out 👀
the type safety is clean, the config is straightforward, and it just works. no fighting with it.
if you're building content-heavy sites with Next.js, worth checking out 👀
2025 is the year of browsers and IDEs
My stats —>
Browsers Tried: 9
Code Editors Tried: 7
Final verdict? I’m tired.
My stats —>
Browsers Tried: 9
Code Editors Tried: 7
Final verdict? I’m tired.
November 14, 2025 at 2:01 PM
2025 is the year of browsers and IDEs
My stats —>
Browsers Tried: 9
Code Editors Tried: 7
Final verdict? I’m tired.
My stats —>
Browsers Tried: 9
Code Editors Tried: 7
Final verdict? I’m tired.