Anton Cherkasov
@anton.tips
Maker. Sharing my journey from 0 to $10k MRR🎯
🧑💻posthero.ai - AI tool to grow on LinkedIn
⚡️craftman.ai - AI chatbots for websites
🧑💻posthero.ai - AI tool to grow on LinkedIn
⚡️craftman.ai - AI chatbots for websites
Everyone talks about AI personalization.
But they don't realize:
• The prospect can tell it's automated
• The "personal touch" is just {{firstName}}
• You're destroying your brand credibility
Real personalization isn't scalable templates.
It's context you can't fake.
But they don't realize:
• The prospect can tell it's automated
• The "personal touch" is just {{firstName}}
• You're destroying your brand credibility
Real personalization isn't scalable templates.
It's context you can't fake.
November 28, 2025 at 10:46 AM
Everyone talks about AI personalization.
But they don't realize:
• The prospect can tell it's automated
• The "personal touch" is just {{firstName}}
• You're destroying your brand credibility
Real personalization isn't scalable templates.
It's context you can't fake.
But they don't realize:
• The prospect can tell it's automated
• The "personal touch" is just {{firstName}}
• You're destroying your brand credibility
Real personalization isn't scalable templates.
It's context you can't fake.
LinkedIn Premium: $60/month to see who viewed your profile.
The ROI doesn't make sense for most people.
What actually moves the needle:
• Posting 3-5x per week → Free
• Engaging with your ICP daily → Free
• Optimizing your profile → Free
• Building genuine relationships → Free
The ROI doesn't make sense for most people.
What actually moves the needle:
• Posting 3-5x per week → Free
• Engaging with your ICP daily → Free
• Optimizing your profile → Free
• Building genuine relationships → Free
November 28, 2025 at 9:50 AM
LinkedIn Premium: $60/month to see who viewed your profile.
The ROI doesn't make sense for most people.
What actually moves the needle:
• Posting 3-5x per week → Free
• Engaging with your ICP daily → Free
• Optimizing your profile → Free
• Building genuine relationships → Free
The ROI doesn't make sense for most people.
What actually moves the needle:
• Posting 3-5x per week → Free
• Engaging with your ICP daily → Free
• Optimizing your profile → Free
• Building genuine relationships → Free
Twitter: Post 5x daily → 200 impressions
LinkedIn: Post 3x weekly → 50,000 impressions
The difference?
LinkedIn rewards depth over frequency.
One post sharing your building journey beats 30 motivational quotes.
...
LinkedIn: Post 3x weekly → 50,000 impressions
The difference?
LinkedIn rewards depth over frequency.
One post sharing your building journey beats 30 motivational quotes.
...
November 28, 2025 at 8:55 AM
Twitter: Post 5x daily → 200 impressions
LinkedIn: Post 3x weekly → 50,000 impressions
The difference?
LinkedIn rewards depth over frequency.
One post sharing your building journey beats 30 motivational quotes.
...
LinkedIn: Post 3x weekly → 50,000 impressions
The difference?
LinkedIn rewards depth over frequency.
One post sharing your building journey beats 30 motivational quotes.
...
My tool for LinkedIn and X hit $2.7k MRR.
It took a while, but I’m pretty excited now.
Next target is $5k MRR 🔥
It took a while, but I’m pretty excited now.
Next target is $5k MRR 🔥
November 28, 2025 at 7:39 AM
My tool for LinkedIn and X hit $2.7k MRR.
It took a while, but I’m pretty excited now.
Next target is $5k MRR 🔥
It took a while, but I’m pretty excited now.
Next target is $5k MRR 🔥
how to build a b2b startup on linkedin (guru method):
-pick a vague niche (e.g., "AI")
-steal someone's carousel and change the font
-connect with 500 CEOs and say "loved your post" (you didn't read it)
-comment "this 👆" under every viral post
-close a client for $10k
...
-pick a vague niche (e.g., "AI")
-steal someone's carousel and change the font
-connect with 500 CEOs and say "loved your post" (you didn't read it)
-comment "this 👆" under every viral post
-close a client for $10k
...
November 28, 2025 at 6:34 AM
how to build a b2b startup on linkedin (guru method):
-pick a vague niche (e.g., "AI")
-steal someone's carousel and change the font
-connect with 500 CEOs and say "loved your post" (you didn't read it)
-comment "this 👆" under every viral post
-close a client for $10k
...
-pick a vague niche (e.g., "AI")
-steal someone's carousel and change the font
-connect with 500 CEOs and say "loved your post" (you didn't read it)
-comment "this 👆" under every viral post
-close a client for $10k
...
LinkedIn isn't perfect.
But here's what I love about it:
• You can filter out the cringe
• The reach is still insane
• You can monetize directly
It's not about the platform being good.
It's about how you use it.
But here's what I love about it:
• You can filter out the cringe
• The reach is still insane
• You can monetize directly
It's not about the platform being good.
It's about how you use it.
November 27, 2025 at 11:06 AM
LinkedIn isn't perfect.
But here's what I love about it:
• You can filter out the cringe
• The reach is still insane
• You can monetize directly
It's not about the platform being good.
It's about how you use it.
But here's what I love about it:
• You can filter out the cringe
• The reach is still insane
• You can monetize directly
It's not about the platform being good.
It's about how you use it.
LinkedIn invented a whole new genre of cringe.
And now SaaS founders are using it to build 7-figure businesses.
The platform everyone mocks is the same one printing money for builders who get it.
And now SaaS founders are using it to build 7-figure businesses.
The platform everyone mocks is the same one printing money for builders who get it.
November 27, 2025 at 9:21 AM
LinkedIn invented a whole new genre of cringe.
And now SaaS founders are using it to build 7-figure businesses.
The platform everyone mocks is the same one printing money for builders who get it.
And now SaaS founders are using it to build 7-figure businesses.
The platform everyone mocks is the same one printing money for builders who get it.
LinkedIn is our highest-performing channel.
Not Twitter.
Not Product Hunt.
Not paid ads.
LinkedIn.
Most profitable. Most consistent. Most scalable.
If you're building B2B SaaS and ignoring it, you're leaving money on the table.
Not Twitter.
Not Product Hunt.
Not paid ads.
LinkedIn.
Most profitable. Most consistent. Most scalable.
If you're building B2B SaaS and ignoring it, you're leaving money on the table.
November 27, 2025 at 4:34 AM
LinkedIn is our highest-performing channel.
Not Twitter.
Not Product Hunt.
Not paid ads.
LinkedIn.
Most profitable. Most consistent. Most scalable.
If you're building B2B SaaS and ignoring it, you're leaving money on the table.
Not Twitter.
Not Product Hunt.
Not paid ads.
LinkedIn.
Most profitable. Most consistent. Most scalable.
If you're building B2B SaaS and ignoring it, you're leaving money on the table.
LinkedIn drives 70% of our demo bookings.
Twitter and Instagram combined? 15%.
We get 10x fewer impressions on LinkedIn.
But the intent is higher.
The audience is ready to buy.
The ROI isn't even close.
Stop chasing vanity metrics.
Twitter and Instagram combined? 15%.
We get 10x fewer impressions on LinkedIn.
But the intent is higher.
The audience is ready to buy.
The ROI isn't even close.
Stop chasing vanity metrics.
November 27, 2025 at 4:17 AM
LinkedIn drives 70% of our demo bookings.
Twitter and Instagram combined? 15%.
We get 10x fewer impressions on LinkedIn.
But the intent is higher.
The audience is ready to buy.
The ROI isn't even close.
Stop chasing vanity metrics.
Twitter and Instagram combined? 15%.
We get 10x fewer impressions on LinkedIn.
But the intent is higher.
The audience is ready to buy.
The ROI isn't even close.
Stop chasing vanity metrics.
Crazy SaaS idea:
Confidential LinkedIn.
Your profile is encrypted by default.
Recruiters see skills, not identity.
No cold DMs. No data scraping.
No harassment.
...
Confidential LinkedIn.
Your profile is encrypted by default.
Recruiters see skills, not identity.
No cold DMs. No data scraping.
No harassment.
...
November 27, 2025 at 2:15 AM
Crazy SaaS idea:
Confidential LinkedIn.
Your profile is encrypted by default.
Recruiters see skills, not identity.
No cold DMs. No data scraping.
No harassment.
...
Confidential LinkedIn.
Your profile is encrypted by default.
Recruiters see skills, not identity.
No cold DMs. No data scraping.
No harassment.
...
I analyzed 1,000+ viral LinkedIn posts.
Here are the 8 structures that work every time:
1. The Problem-Agitate-Solution
2. The Personal Failure Story
3. The Contrarian Hot Take
4. The Step-by-Step Tutorial
5. The Behind-the-Scenes Numbers
...
Here are the 8 structures that work every time:
1. The Problem-Agitate-Solution
2. The Personal Failure Story
3. The Contrarian Hot Take
4. The Step-by-Step Tutorial
5. The Behind-the-Scenes Numbers
...
November 26, 2025 at 10:57 AM
I analyzed 1,000+ viral LinkedIn posts.
Here are the 8 structures that work every time:
1. The Problem-Agitate-Solution
2. The Personal Failure Story
3. The Contrarian Hot Take
4. The Step-by-Step Tutorial
5. The Behind-the-Scenes Numbers
...
Here are the 8 structures that work every time:
1. The Problem-Agitate-Solution
2. The Personal Failure Story
3. The Contrarian Hot Take
4. The Step-by-Step Tutorial
5. The Behind-the-Scenes Numbers
...
My content workflow:
1. Write one LinkedIn post
2. AI adapts it for Twitter Threads, and Bluesky
3. Posthero pushes to 3 platforms
4. n8n agent schedules IG story
5. Analytics feed back loop
One piece of content → 5 platforms → Zero manual work.
This is how to scale SaaS marketing in 2025.
1. Write one LinkedIn post
2. AI adapts it for Twitter Threads, and Bluesky
3. Posthero pushes to 3 platforms
4. n8n agent schedules IG story
5. Analytics feed back loop
One piece of content → 5 platforms → Zero manual work.
This is how to scale SaaS marketing in 2025.
November 25, 2025 at 7:56 AM
My content workflow:
1. Write one LinkedIn post
2. AI adapts it for Twitter Threads, and Bluesky
3. Posthero pushes to 3 platforms
4. n8n agent schedules IG story
5. Analytics feed back loop
One piece of content → 5 platforms → Zero manual work.
This is how to scale SaaS marketing in 2025.
1. Write one LinkedIn post
2. AI adapts it for Twitter Threads, and Bluesky
3. Posthero pushes to 3 platforms
4. n8n agent schedules IG story
5. Analytics feed back loop
One piece of content → 5 platforms → Zero manual work.
This is how to scale SaaS marketing in 2025.
LinkedIn content is underrated for landing B2B SaaS customers.
One of our users got 9 demo requests from a single post about their workflow.
Another attracted an investor who led their seed round.
Here's the framework that works:
One of our users got 9 demo requests from a single post about their workflow.
Another attracted an investor who led their seed round.
Here's the framework that works:
November 25, 2025 at 6:44 AM
LinkedIn content is underrated for landing B2B SaaS customers.
One of our users got 9 demo requests from a single post about their workflow.
Another attracted an investor who led their seed round.
Here's the framework that works:
One of our users got 9 demo requests from a single post about their workflow.
Another attracted an investor who led their seed round.
Here's the framework that works:
Just dropped fresh LinkedIn templates based on viral posts I studied this week - from Justin Welsh, Rob Dance, and Jesse Chan.
November 25, 2025 at 6:35 AM
Just dropped fresh LinkedIn templates based on viral posts I studied this week - from Justin Welsh, Rob Dance, and Jesse Chan.
Just watched an interview. They said we have about a year before AGI arrives... After that, AGI will handle many SaaS tools and use cases.
What do you think? Do we really have one year, or more?
What do you think? Do we really have one year, or more?
November 25, 2025 at 6:14 AM
Just watched an interview. They said we have about a year before AGI arrives... After that, AGI will handle many SaaS tools and use cases.
What do you think? Do we really have one year, or more?
What do you think? Do we really have one year, or more?
I love to ride my bike in Bali but the hard truth is that construction is everywhere (in touristic places). This was the quietest street a year ago with no traffic at all, but it’s coming here too.
July 1, 2025 at 5:46 AM
I love to ride my bike in Bali but the hard truth is that construction is everywhere (in touristic places). This was the quietest street a year ago with no traffic at all, but it’s coming here too.
A Balinese holiday hits different.
On the sunset walk with a friend discussing how to scale B2B SaaS and not getting distracted by girls on the beach while growing MRR.
And everything to the sound of the upcoming Kuningan holiday.
On the sunset walk with a friend discussing how to scale B2B SaaS and not getting distracted by girls on the beach while growing MRR.
And everything to the sound of the upcoming Kuningan holiday.
April 28, 2025 at 8:30 AM
A Balinese holiday hits different.
On the sunset walk with a friend discussing how to scale B2B SaaS and not getting distracted by girls on the beach while growing MRR.
And everything to the sound of the upcoming Kuningan holiday.
On the sunset walk with a friend discussing how to scale B2B SaaS and not getting distracted by girls on the beach while growing MRR.
And everything to the sound of the upcoming Kuningan holiday.
HubSpot's traffic dropped 80% this year.
Google now answers questions directly in search results.
Users don't need to click through to websites anymore.
Google now answers questions directly in search results.
Users don't need to click through to websites anymore.
April 24, 2025 at 8:34 AM
HubSpot's traffic dropped 80% this year.
Google now answers questions directly in search results.
Users don't need to click through to websites anymore.
Google now answers questions directly in search results.
Users don't need to click through to websites anymore.
Cooking something in PostHero.
Big launches coming soon.
Big launches coming soon.
April 21, 2025 at 6:08 AM
Cooking something in PostHero.
Big launches coming soon.
Big launches coming soon.
Been in full-on sales mode the last two weeks—booking appointments, hopping on calls, and so on.
Not a fan, but apparently, my bank account is.
Now chilling.
Not a fan, but apparently, my bank account is.
Now chilling.
February 11, 2025 at 2:53 AM
Been in full-on sales mode the last two weeks—booking appointments, hopping on calls, and so on.
Not a fan, but apparently, my bank account is.
Now chilling.
Not a fan, but apparently, my bank account is.
Now chilling.
Bluesky has that cool indie hacker vibe of the old Twitter days
November 25, 2024 at 2:02 PM
Bluesky has that cool indie hacker vibe of the old Twitter days
Shipping new features with this view 🙌
November 25, 2024 at 6:56 AM
Shipping new features with this view 🙌
Hey World 🦋! I'm Anton
Work:
• I'm a solo founder, building PostHero and Craftman.
• I write about my learnings and bootstrapping SaaS in Bali.
• I love creating things that people actually use.
Work:
• I'm a solo founder, building PostHero and Craftman.
• I write about my learnings and bootstrapping SaaS in Bali.
• I love creating things that people actually use.
November 25, 2024 at 6:52 AM
Hey World 🦋! I'm Anton
Work:
• I'm a solo founder, building PostHero and Craftman.
• I write about my learnings and bootstrapping SaaS in Bali.
• I love creating things that people actually use.
Work:
• I'm a solo founder, building PostHero and Craftman.
• I write about my learnings and bootstrapping SaaS in Bali.
• I love creating things that people actually use.