By focusing on these different types of features, product teams can create products that meet the basic needs of their customers while also providing additional value and creating a unique user experience.

Happy Building!!

It's important for product teams to prioritize these different types of features based on customer needs, market demand, and feasibility. Must-have features should always be prioritized first, followed by performance benefits, and then delighters.

Delighters: These are features that exceed customer expectations and provide a unique or unexpected benefit. Delighters can create a strong emotional connection between the customer and the product, leading to increased customer loyalty and positive word-of-mouth.

Performance benefits: These are features that go beyond the basic must-have requirements and provide additional value to the customer. Performance benefits can help a product stand out from its competitors and provide a better user experience.

Must-have: Essential features that a product must have to meet the basic needs and expectations of its target customers. If a product doesn't have these features, it's unlikely to succeed in the market. Must-have features are often related to the core functionality or purpose of the app.

Inspired by the lean product playbook.
Your MVP should have no more than -
2 must have
2 performance
1 delighter feature

But, How to differentiate different features during product development ?

Here's an explanation of each term and an example: