Star Wars at the Movies
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swatthemovies.bsky.social
Star Wars at the Movies
@swatthemovies.bsky.social
260 followers 120 following 230 posts
Website & podcast by Stephen Danley documenting Star Wars theatrical ephemera and celebrating the saga's moviegoing experience. (www.starwarsatthemovies.com)
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Hello there, Bluesky community -- I'm Stephen and started this project in 2016. Appreciate all of the positive voices & vibes in these bizarre times.

IRL I'm an archivist and find joy in documenting the Star Wars theatrical experience and its related ephemera.
Item of the Week FLASHBACK: This 1983 General Cinema Theatre Guide includes a feature on #ReturnOfTheJedi (the conclusion of the "middle" of three #StarWars trilogies) noting that the Empire has a new armored Space Station "that makes the dreaded Death Star look like a go-kart."
Item of the Week FLASHBACK: This large ad ensemble was created for print publications to promote the first theatrical re-release of #TheEmpireStrikesBack on July 31, 1981 where it would take in another $13,000,000 at the box office.
Item of the Week: This smaller size, program-like pressbook was distributed by 20th Century Fox for #ReturnOfTheJedi (or LE RETOUR DU JEDI)'s release in France and includes profiles on the filmmakers, cast and magic-making crew.
Item of the Week FLASHBACK: Vol. 5, No. 1 of Motion Picture Product Digest features critic Richard Gertner's review of the original #StarWars from June 8, 1977. Gertner proclaimed that “it’s got something for everybody and his family, from eggheads to hardhats. It can’t miss.”
Item of the Week: This advertisement from Germany heralded the availability of #TheEmpireStrikesBack (or DAS IMPERIUM SCHLÄGT ZURÜCK) for home viewing on Super 8 from UfA.
Item of the Week FLASHBACK: With #ReturnOfTheJedi getting a nationwide theatrical re-release in March 1985, Kenner and Coca-Cola paired up for a tie-in that included a contest with instant prizes as well as a toy rebate program, as advertised on this flyer distributed to moviegoers.
Item of the Week: This colorful print ad presented numerous rebate savings on Kenner toys in conjunction with the April 10, 1981 theatrical re-release of the original #StarWars – including an extra dollar for sending in your movie ticket stub!
With #SithSummer officially turning to Fall, it's time for the saga of Prequel 20th anniversary retrospectives to be complete. Enjoy this flashback tour through Episode III's promotional effort: www.starwarsatthemovies.com/blog/2025/9/...
Item of the Week FLASHBACK: This Croatia Film IMPERIJA UZVRAĆA UDARAC handbill from Former Yugoslavia lists the film's main credits along with a brief synopsis that, in translation, roughly correlates to the movie's actual plot. EMPIRE presumably screened at FEST 81 in Belgrade.
Item of the Week: This newspaper ad listed #ReturnOfTheJedi venues in the Twin Cities of Minneapolis and St. Paul, MN, including several 70mm 6-track Dolby Stereo presentations.
Came out of a screening of THX 1138 last night to hear young people talking excitedly about Walter Murch. There is hope. A movie incredibly ahead of its time with flashes of so much to come, from TERMINATOR 2 and SEVERANCE to ANDOR, and the imposing techno-state facing us now.
Got my most 1969 Lucasian threads assembled for tonight’s @vidiots.bsky.social screening of THX 1138.
Item of the Week: This ad ran over the summer in support of the #Andor "For Your Consideration" campaign. Though deserving of several noms that didn't materialize, here's to the Creative Arts Emmys Season 2 has taken home and to further recognition on the big night this Sunday.
Raising my goblet of apple juice from the deck. The Burtt legend grows…
TUESDAY! Look for an all new episode as this we’re playing a serious game of NAME THAT STAR WARS PREQUEL SOUND! Join us as we quiz each other to see if we can guess what prequel sound is what! Listen anywhere podcasts are on Tuesday!
Item of the Week FLASHBACK: This set of lobby cards for RETURN OF THE JEDI feature the film's logo in German (DIE RÜCKKEH DER JEDI-RITTER) and were printed in France and intended for distribution in German-speaking regions of Europe. [5 of 5]
Item of the Week FLASHBACK: This set of lobby cards for RETURN OF THE JEDI feature the film's logo in German (DIE RÜCKKEH DER JEDI-RITTER) and were printed in France and intended for distribution in German-speaking regions of Europe. [4 of 5]
Item of the Week FLASHBACK: This set of lobby cards for RETURN OF THE JEDI feature the film's logo in German (DIE RÜCKKEH DER JEDI-RITTER) and were printed in France and intended for distribution in German-speaking regions of Europe. [3 of 5]
Item of the Week FLASHBACK: This set of lobby cards for RETURN OF THE JEDI feature the film's logo in German (DIE RÜCKKEH DER JEDI-RITTER) and were printed in France and intended for distribution in German-speaking regions of Europe. [2 of 5]
Item of the Week FLASHBACK: This set of lobby cards for RETURN OF THE JEDI feature the film's logo in German (DIE RÜCKKEH DER JEDI-RITTER) and were printed in France and intended for distribution in German-speaking regions of Europe. [1 of 5]
Put the last bit of ATTACK OF THE CLONES on to fall asleep to and this guy literally scared my wife awake.
Item of the Week: This ad from Dolby Laboratories ran in Rolling Stone 48 years ago this week on September 8, 1977. "If you appreciate sound with wide frequency response, low noise, low distortion, and wide dynamic range, then we trust that you enjoyed #StarWars."
Congrats to the winners — the SITH Chirashi are yours! Will be in touch to arrange a swift shuttle delivery.

Sincere thanks for putting up with this whole goofy thing and supporting the “At the Movies” project. One last #SithSummer piece should be coming to the website soon. In the meantime…YEH!
Item of the Week: This Chirashi flyer promoting Episode REVENGE OF THE SITH's July 9, 2005 release in Japan features Drew Struzan's one sheet artwork. One could be yours for free... check out a related post in the thread below for a #SithSummer giveaway contest closing tonight!
#SithSummer Giveaway LAST CALL. I've decided to admit defeat, forgo the podcast reviews and award the 3 pairs of SITH Chirashi with one simple entry rule: Comment with your favorite Palpatine line from Episode III by 11:38pm PST TONIGHT! Winners announced tomorrow.