Sensory Spectrum
banner
sensoryspectrum.bsky.social
Sensory Spectrum
@sensoryspectrum.bsky.social
16 followers 14 following 300 posts
From Fortune 500 household names to innovative startups, we're the brand behind your favorite brands. Tasting snacks, applying skincare, smelling garbage, and more as we empower clients with data-driven sensory and consumer insights.
Posts Media Videos Starter Packs
We hope you enjoy a sensationally sweet and spooky Halloween!

What's your go-to Halloween treat? Share your sugary secrets in the comments! 🍫🍬🍭

#HappyHalloween #FavoriteCandy #FavoriteSweets #Halloween2025
✨ Ready to create sensory experiences that captivate?

📲 https://pxl.to/sensoryspectrum
Unlock the power of scent with Sensory Spectrum’s Aroma Panel.

From malodor control to fragrance profiling, our expert panel helps brands refine aroma performance across product categories.

Read through this thread to learn more!

#SensoryScience #FragranceTesting #ProductInnovation
Love it or hate it, candy corn, or as it was once known, "chicken feed," is everywhere this time of year.

Weigh in, which side of the candy corn debate do you fall on?

Do you think its former branding would have made it more or less appealing to you?

#CandyCorn #FunFacts #ChickenFeed #FoodHistory
No tricks, just treats! 🎃

Join Sensory Spectrum’s free consumer panel & earn $60/hr+ for sharing your thoughts on food, personal care, & more.

Join us! 👉 https://pxl.to/consumerpanel

#PaidStudies #ConsumerStudies #FocusGroups
Turns out, beige is a best practice. Who knew?

Got questions about sensory science? We’re always happy to chat.

📩 https://pxl.to/sensoryspectrum

#SensoryEvaluation #BeigeDay #FlavorPerception #BeigeDay
It’s National Beige Day, and we’re here to say: beige isn’t boring, it’s brilliant!

In sensory evaluation, neutral walls help keep the focus on the senses, not the decor. That’s why our evaluation rooms follow ASTM guidelines for color neutrality.

Check out the rest of this thread for more.
Webinar tomorrow! Learn how to turn data into action in Reporting Results. Oct 24 @ 1PM ET. Open to Panel Leader Development Network members.

Not a member? There's still time to join: https://pxl.to/panelleaders

#PanelLeaders #DataDriven #ProfessionalGrowth
Each person's associations when you mention the smell of fall will vary based on their location as well as previous experiences during the season, especially those from their formative years, of course. 

What scents do you most associate with fall? 🍂

#SensoryFact #Fall #Smell #Autumn
🍫 Halloween got you craving chocolate?

Join sensory expert Gail Vance Civille in a free on-demand tasting webinar!

Learn to describe flavor & texture like a pro.

🎥 https://pxl.to/tasting-chocolate

#ChocolateTasting #SensoryScience #HalloweenFun #FreeWebinar
🚨 Last chance to register! Registration closes at 4PM EST.

Join Sensory Spectrum’s Descriptive Panel Leadership course Nov 4–7 in NJ.

Learn expert strategies to lead and motivate your sensory panel. 

🔗 https://pxl.to/dpl-fall25

#SensoryScience #PanelLeadership #Training #DescriptivePanel
Sensory is everywhere, and once you understand sensory, magic happens. ✨

Follow us to find out how!

#SensoryQuote #QuOTD #SensoryScience #Teller #Magic
From “slippery” and “glossy” to “I feel good about me,” we’re translating consumer emotion into actionable product insights.

📌 Stay tuned for Phase 2: Define the Space.

👉 Follow us to see how sensory science drives innovation in beauty.

#LipBalm #SensoryScience #ConsumerInsights #BeautyInnovation
Through three waves of qualitative research: online exploration, home use, and expectation revisits we’re mapping how texture, ingredients, and emotional resonance shape product perception.
Explore the rest of this thread for more on how to uncover the powerful linked insights of skinfeel and consumer experience.
Phase 1: The Qualitative Deep Dive into Lip Balm Experience

In our exploration of lip balm formulation at the recent NYSCC Sensory Science in Cosmetics Event, our CEO, Gail Vance Civille, shared how we uncover both the emotional and sensory language consumers use to describe their ideal lip balm. ➡️
Residual texture = the mouthfeel that lingers.

Our expert food & aroma panelists analyze what stays behind: mouthcoating, toothpack, & more to help brands refine sensory experiences.

How can we help you refine your product? 

Reach out: https://pxl.to/sensoryspectrum

#ProductDevelopment #Food